Content about spokesman

DEERFIELD, Ill. — In the wake of an approved Express Scripts-Medco merger, Walgreens reiterated its consensus that Walgreens' participation in Medco's pharmacy network would continue without disruption.

"We have a good relationship with Medco and an ongoing contract in place that we intend to honor," Walgreens' spokesman Jim Cohn shared with DSN in an email. "We are pleased that Express Scripts said today that it, too, intends to honor Medco’s contract with us."

Portable power is the growth area of the battery category. While sales of alkaline batteries remain challenged, rechargeable batteries and chargers are becoming a bigger part of the category.

“This year, we expect overall revenue for primary alkaline batteries to decline about 3% as fierce competition among manufacturers continues to pressure pricing for round cells,” said Tim Doyle, a Consumer Electronics Association spokesman.

FOSTER CITY, Calif. — FRS announced that it will give away its FRS Healthy Energy drink in honor of its brand spokesman, National Football League quarterback Tim Tebow.

ROCHESTER, N.Y. — In what might become an additional indicator as to the power consumers can wield across retail through social media outlets, Wegmans on Wednesday reinstated Alec Baldwin as the company's spokesman.

Wegmans had pulled its Baldwin holiday advertising campaign in response to consumer complaints about Baldwin's behavior on an American Airlines flight Dec. 6, a flight from which he was removed for refusing to turn his cell phone off.

ADISON, N.J. — Pfizer Consumer Healthcare is giving pain a bad name in marketing its pain-relief brand Advil as the “good” medicine, with Jon Bon Jovi signing on as a company spokesman. The message is part of Pfizer’s “Advil Stories” campaign, which has helped drive growth of the brand in a historically stagnant category — for the 12 weeks ended Nov. 27, Advil sales were up 2.9% to $74.3 million, according to SymphonyIRI Group across food, drug and mass (excluding Walmart). The advertisement aired Dec. 9.

The heat is on in the snack food aisle. “A lot of growth in the category is coming from more flavorful offerings, particularly in the chip category,” said Chris Clark, a spokesman for the Snack Food Association. “Manufacturers have been expanding their offerings in the area so that one manufacturer has not just one, but ten barbecue chip flavors.”

UNION CITY, Ga. — NBA star Carmelo Anthony, now the new corporate spokesman for ethnic hair care company Johnson Products Co., made a rare personal appearance on behalf of JPC’s new men’s grooming line, Ultra Sheen Men, at a Walmart supercenter in Union City, Ga., on Sept. 17.

During the debut of CarmeloLIVE, customers were able to meet Anthony in person and had the opportunity to win prizes and receive free haircuts at the Ultra Sheen Men Grooming Lounge.

ORLANDO, Fla. — Sanofi Pasteur on Wednesday launched an awareness campaign to inform Florida residents ages 65 years and older about the importance of influenza protection and the key role vaccination plays in helping to improve the body's immune response against the virus.

Adults 65 years of age and older typically are the hardest hit by influenza. This new program, called Influenza Immunization for You, urges older adults to talk to their healthcare provider about vaccine options. Florida Hospital Medical Group is spearheading the initiative in the region.

MELVILLE, N.Y. — Yogurt brand The Greek Gods announced that it has brought on a new spokesman.

"Ultra-marathon man" Dean Karnazes will represent the brand and promote its wellness benefits and great taste, the company said. Karnazes, an athlete, best-selling author and one of Time magazine's "Top 100 Most Influential People in the World," said he is a big fan of the whole-milk yogurt's "taste, texture and nutritional benefits."

BOSTON — More and more success at retail is contingent upon delivering what the consumer wants, when she wants it, where she wants it and at the price she wants it.

According to a panel of consumer manufacturers and retail executives from Navarro Discount Pharmacies and Rite Aid, she wants fresh, health and wellness all neatly packaged with a value-priced bow. And she wants it in the drug channel.

ALEXANDRIA, Va. — As part of a series on prescription drugs in America, CNN’s “American Morning” program on Wednesday hosted Safeguard My Meds spokesman and National Community Pharmacists Association executive committee member Keith Hodges to discuss pharmacy robberies and prescription drug abuse in a segment called “Pharmacies as Targets.”

“Prescription drug use is on the rise, especially over the last 10 to 15 years, and pharmacies are an easy target,” Hodges told CNN reporter Kiran Chetry.

CINCINNATI — Kroger has named Keith Dailey as the company's external corporate communications director.

According to the company, Dailey will oversee national media communications for Kroger, which operates 2,458 supermarkets and multidepartment stores in 31 states under two dozen local banner names.

Serving as the spokesman for such a large company should come easy to Dailey. As the communications director for former Ohio governor Ted Strickland, Dailey likely had his fair share of media issues to tackle.