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WHAT IT MEANS AND WHY IT'S IMPORTANT — WellTransitions could be couched as another way in which Walgreens is striving to create solutions that lower the cost of overall health care outside of the physical retail pharmacy space, because it is. WellTransitions also could be characterized as a program that will routinely chip away at the $25 billion associated with hospital re-admissions by having more prescriptions filled at the pharmacy counter, because it does. But the real impact of this news? The real clincher?

CHAPEL HILL, N.C. — American Well, Blue Cross and Blue Shield of North Carolina and Walgreens' Take Care Health Systems have collaborated to make telehealth services available to thousands of BCBSNC employees located throughout North Carolina. The service, called OnlineCareNC, allows BCBSNC employees from home or work to receive a healthcare consultation from credentialed Take Care Health System nurse practitioners, health coaches or nutritionists through two-way video, secure text chat or phone.

ALEXANDRIA, Va. — The National Association of Chain Drug Stores Foundation today announced retired Gen. Colin L. Powell, former U.S. secretary of state and former chairman of the joint chiefs of staff, will be the keynote speaker for the 2012 NACDS Foundation Dinner on Nov. 27 in New York City.

DEERFIELD, Ill. — Walgreens over the weekend officially launched its customer loyalty program, which since Sept. 6 has garnered more than 1 million customers during an online-only, early-enrollment period.

“Our loyalty program is distinctive,” stated Graham Atkinson, Walgreens SVP and chief customer experience officer. “This comprehensive rewards program is one of Walgreens largest and most important programs in company history."

Balance Rewards offers three key benefits, all customized for the consumer:

 DEERFIELD, Ill. — Walgreens on Thursday announced that customers can begin online enrollment into its new customer loyalty program, Balance Rewards. Customers who join online before the official program launch on Sept. 16 will have a chance to enter the Walgreens 10 Million Point Giveaway sweepstakes. 

AccentHealth’s Andrew Schulman, VP marketing, recently sat down with DSN to talk about a new regular DSN feature debuting in this issue called “Patient Views,” and how this series of surveys can help inform pharmacy operators and healthcare suppliers alike.


DSN: What is AccentHealth, and why should retail pharmacy, pharmaceutical manufacturers and consumer packaged goods companies pay attention?


WATSONVILLE, Calif. — Nordic Naturals on Tuesday rolled out a brand new look across its professional product line with a new classification system to better assist selection.

"These labels have been developed with input from professional healthcare practitioners in mind," Nordic Naturals chief medical officer Keri Marshall said. "With more than 40 professional products, our new label design will make dosing and product selection convenient for the practitioner, and ensure the best possible experience for patients."

WILTON, Conn. — Sun Products has appointed a new chief customer officer.

LONDON — Coca-Cola has launched its Move to the Beat campaign across more than 100 countries, which marks the brand's largest-ever Olympic Games activation.

SOUTH DEERFIELD, Mass. — Yankee Candle has appointed Brad Wolansky to serve in the newly created role of president of direct and chief marketing officer.

DEERFIELD, Ill. — Walgreens on Tuesday extended its innovation in mobile technology with the introduction of a developer portal that allows third-party software developers to integrate the Walgreens QuickPrints software development kit, enabling photo printing directly from iPhone and Android mobile devices.

SALT LAKE CITY — Schiff Nutrition has appointed a new SVP and chief commercial officer.

Richard Baruch Jr. most recently served as VP category advisory services at Coca-Cola, where he led an initiative to build a new organization and bring a new set of capabilities to Coca-Cola's North American business.