Content about mobile strategy and mobile technology

August 16, 2011

More than one-quarter of U.S. retailers lack a mobile presence, according to new research conducted by 2ergo.

ARLINGTON, Va. — More than one-quarter of U.S. retailers lack a mobile presence, according to new research conducted by 2ergo.

Based on data collected from 161 retailers across six categories, 2ergo found that only 58% of retailers have not optimized a mobile website and just half of them are offering consumers one smartphone application for either Android, Blackberry or iPhone devices. Among them, 7% of these top retailers have launched applications for all three platforms, 2ergo noted.