Content about mobile phones

April 18, 2014

A new study released by mobile engagement provider Mobiquity has found that while 70% of people use mobile apps on a daily basis to track calorie intake and monitor physical activities, only 40% share data and insights with their doctors.

BOSTON — A new study released Thursday by mobile engagement provider Mobiquity has found that while 70% of people use mobile apps on a daily basis to track calorie intake and monitor physical activities, only 40% share data and insights with their doctors. And as many as 55% of today's mobile health app users also plan to introduce wearable devices like pedometers, wristbands and smartwatches to their health monitoring in coming years.

April 1, 2014

Smartphones and tablets may hold the key to getting more clinicians to screen patients for tobacco use and advise smokers on how to quit.

NEW YORK — Smartphones and tablets may hold the key to getting more clinicians to screen patients for tobacco use and advise smokers on how to quit. Using mobile phones loaded with tobacco screening guidelines prompted nurses to ask patients about their smoking habits in 84% of clinic visits and to offer cessation counseling to 99% of smokers who expressed a willingness to kick the habit, according to a study from Columbia University School of Nursing published in Oncology Nursing Forum.

November 8, 2013

Higi ‘scores’ with kiosks

Through its biometric screening kiosks, its smartphone application and its website, Higi encourages users to take a more holistic approach to their health. True wellness, its creators insist, springs not just from such physical metrics as blood pressure, glucose readings and body mass index, but from lifestyle choices and connections to family, friends, neighbors and coworkers.

September 5, 2013

The global market for mobile health apps and other products is expected to reach a value of nearly $21 billion in five years, according to a new report.

DALLAS — The global market for mobile health apps and other products is expected to reach a value of nearly $21 billion in five years, according to a new report.

Market research firm MarketsandMarkets announced Thursday the release of the report, which analyzed the market for mobile health through 2018 in North America, Europe, Asia and elsewhere, forecasting that it would be worth about $20.7 billion by then. The market is currently valued at about $6.3 billion.

August 21, 2013

Target continued to build its omnichannel business in second quarter 2013 as the company recorded profit and sales growth, partially offset by expenses related to the expansion of its Canadian business.

MINNEAPOLIS — Target continued to build its omnichannel business in second quarter 2013 as the company recorded profit and sales growth, partially offset by expenses related to the expansion of its Canadian business.

May 22, 2013

Swirl launched a new software platform specifically designed to attract and influence in-store shoppers with micro-targeted digital content and real-time, personalized offers delivered to consumers' smartphones while they shop.

BOSTON — Swirl today launched a new software platform specifically designed to attract and influence in-store shoppers with micro-targeted digital content and real-time, personalized offers delivered to consumers' smartphones while they shop.

March 27, 2013

Pharmacies using McKesson EnterpriseRx pharmacy-management system can send patients information about health clinics, drug recalls, coupons and real-time surveys through their mobile phones using an integrated mobile communication system.

NEW YORK — Pharmacies using McKesson EnterpriseRx pharmacy-management system can send patients information about health clinics, drug recalls, coupons and real-time surveys through their mobile phones using an integrated mobile communication system.

Mscripts said Wednesday that its pre-built integration with EnterpriseRx would allow pharmacists to implement quickly and cost-effectively, communicating with patients through two-way, interactive SMS text messaging and mobile applications on iPhone, Android and Windows Phone devices.

March 8, 2013

The global market for mobile health app services is expected to reach $26 billion by 2017 as smartphone applications allow the mhealth industry to successfully monetize its services, according to a new report.

BERLIN — The global market for mobile health app services is expected to reach $26 billion by 2017 as smartphone applications allow the mhealth industry to successfully monetize its services, according to a new report.

Global Mobile Health Market Report 2013-2017, announced Friday by Berlin-based mobile market research firm Research2guidance, found that top mhealth publishers manage to generate more than 3 million free and 300,000 paid downloads in the United States on the Apple iOS platform.

February 26, 2013

L'Oreal Paris is relaunching LorealParisUSA.com, which will include a first-to-market content production and syndication partnership with AOL, the company said Tuesday.

NEW YORK — L'Oréal Paris is relaunching LorealParisUSA.com, which will include a first-to-market content production and syndication partnership with AOL, the company said Tuesday.

The company described the site as the first major one to be designed for all devices, making it easy to navigate for users on desktop computers, tablets and mobile phones.

January 8, 2013

A company that provides local print and digital coupons is partnering with a company that provides information for Hispanics.

LARGO, Fla. — A company that provides local print and digital coupons is partnering with a company that provides information for Hispanics.

Valpak Direct Marketing Systems, the coupon provider, said it would work with YaSabe.com to help users find Valpak coupons and special offers online from their mobile phones.

January 7, 2013

A company that provides cloud-based electronic health record, practice management and care-coordination services is buying a developer of point-of-care mobile health applications for physicians.

WATERTOWN, Mass. — A company that provides cloud-based electronic health record, practice management and care-coordination services is buying a developer of point-of-care mobile health applications for physicians.

Athenahealth announced Monday that it would buy Epocrates for about $293 million, or $11.75 per share. The deal for Epocrates, used by more than 330,000 physicians, is expected to close in second quarter 2013, pending approval from Epocrates' shareholders and other conditions.

November 15, 2012

Procter & Gamble battery brand Duracell assisted with post-Hurricane Sandy relief efforts by bringing a little power to, coincidentally, Battery Park in New York. 


SUPPLIER NEWS — Procter & Gamble battery brand Duracell assisted with post-Hurricane Sandy relief efforts by bringing a little power to, coincidentally, Battery Park in New York. 


October 16, 2012

Kerr Drug has broadened its services with a new mobile pharmacy application.

RALEIGH, N.C. — Kerr Drug has broadened its services with a new mobile pharmacy application.

Powered by mscripts, the solution enables Kerr Drug customers to refill prescriptions, and receive pickup and dosage reminders through the convenience of their mobile phones. Smartphone users can access the store locator, weekly specials and do a quick refill by scanning the QR code on prescription bottles. A text messaging option for non-smartphone users enables patients to receive many of the same benefits.

October 5, 2012

What if Moore's law — meaning the number of transistors per square inch on integrated circuits would double every two years — applied to healthcare applications?

WHAT IT MEANS AND WHY IT'S IMPORTANT — What if Moore's law — meaning the number of transistors per square inch on integrated circuits would double every two years — applied to healthcare applications? That actually was all the talk earlier this year at the TedMed conference, at least according to a blog written by Dave Copeland, a well-vetted business and technology journalist.

September 7, 2012

User engagement is critical to driving brand loyalty. Mobile gaming can offer a unique perspective on how consumer packaged goods firms can engage their consumers.

User engagement is critical to driving brand loyalty. Mobile gaming can offer a unique perspective on how consumer packaged goods firms can engage their consumers.

May 1, 2012

In conducting research on how consumer packaged goods (CPG) and food and beverage companies can better work with retail partners to develop effective mobile marketing strategies, we recognized an opportunity for marketers to focus on the Hispanic population. With a growth rate more than four times that of the entire country and an expected 2015 purchasing power well in excess of $1.25 trillion, the U.S. Hispanic population is one of the most important consumer segments for CPG and food and beverage companies.

In conducting research on how consumer packaged goods (CPG) and food and beverage companies can better work with retail partners to develop effective mobile marketing strategies, we recognized an opportunity for marketers to focus on the Hispanic population.  With a growth rate more than four times  that of the entire country and an expected 2015 purchasing power well in excess of $1.25 trillion, the U.S. Hispanic population is one of the most important consumer segments for CPG and food and beverage companies.

March 9, 2012

From 2000 to 2010, the U.S. Hispanic population surged 43%, far surpassing U.S. Census estimates. With a growth rate more than four times that of the entire country, and an expected 2015 purchasing power well in excess of $1.25 trillion, the U.S. Hispanic population is a key market segment for retailers and consumer packaged goods companies seeking to expand their domestic customer base. The most successful companies will be those that can effectively engage these consumers and develop enduring brand loyalty.

From 2000 to 2010, the U.S. Hispanic population surged 43%, far surpassing U.S. Census estimates.  With a growth rate more than four times that of the entire country, and an expected 2015 purchasing power well in excess of $1.25 trillion, the U.S. Hispanic population is a key market segment for retailers and consumer packaged goods companies seeking to expand their domestic customer base. The most successful companies will be those that can effectively engage these consumers and develop enduring brand loyalty.  

March 8, 2012

Glamour magazine, in cooperation with technology partners SpyderLynk and Buck, set up in New York City a shoppable wall stocked with beauty products that enabled consumers to buy items using their mobile phones.


Glamour magazine, in cooperation with technology partners SpyderLynk and Buck, set up in New York City a shoppable wall stocked with beauty products that enabled consumers to buy items using their mobile phones.


The Glamour Apothecary Wall, located in New York’s Meatpacking District across from the Standard Hotel, was unveiled on Feb. 15 and was open through President’s Day weekend.


December 5, 2011

When someone says “pharmacy automation and technology,” the image that most likely springs to mind is a pharmacy robot dispensing pills in a bottle or pharmacists managing operations or looking at patients’ medical records and electronic prescriptions with the latest pharmacy software.


When someone says “pharmacy automation and technology,” the image that most likely springs to mind is a pharmacy robot dispensing pills in a bottle or pharmacists managing operations or looking at patients’ medical records and electronic prescriptions with the latest pharmacy software.


But technology increasingly is migrating out from behind the counter as pharmacy retailers wield it not just to make the jobs of pharmacists and pharmacy techs easier, but to enhance the experience of the customer as well.


December 2, 2011

Giant Eagle last month launched an app for users of Android devices that's tied to the grocer's loyalty program. So far, the app has been downloaded as many as 5,000 times.

PITTSBURGH — Giant Eagle last month launched an app for users of Android devices that's tied to the grocer's loyalty program. So far, the app has been downloaded as many as 5,000 times.

The app enables shoppers to peruse the weekly ad circular on their mobile phones or computers. The grocer's eOffers (digital coupons) can be added to the customer's Giant Eagle Advantage Card.

October 26, 2011

In an annual study that tracks the brand preferences of Americans ages 8 to 24 years, it looks like Apple takes the cake.

NEW YORK — In an annual study that tracks the brand preferences of Americans ages 8 to 24 years, it looks like Apple takes the cake.

Among 5,077 U.S. consumers ages 8 to 24 years — which presented 121 brands to 8- to 12-year-olds and 167 brands among 13- to 24-year-olds — Harris Interactive found that Apple brands ranked highest among the categories of computers, tablets, and mobile phones.

October 20, 2011

Mobile retail websites have emerged as an indispensible in-store tool for consumers as they shop, according to a new survey conducted by Hipcricket, an Augme Technologies company, that was released Thursday.

KIRKLAND, Wash. — Mobile retail websites have emerged as an indispensible in-store tool for consumers as they shop, according to a new survey conducted by Hipcricket, an Augme Technologies company, that was released Thursday.

August 5, 2011

Mobile health technology may help patients, particularly those with Type 2 diabetes, better manage their condition, according to a new study conducted by University of Maryland School of Medicine researchers.

WASHINGTON — Mobile health technology may help patients, particularly those with Type 2 diabetes, better manage their condition, according to a new study conducted by University of Maryland School of Medicine researchers.

April 25, 2011

Call it “the attack of the coupon-crazed shelf sweepers.” It’s the most aggressive form of bargain hunting by consumers willing to spend hours searching out coupon deals, to stock up with enough product to last their families for a year and to turn their homes into veritable warehouses.


Call it “the attack of the coupon-crazed shelf sweepers.” It’s the most aggressive form of bargain hunting by consumers willing to spend hours searching out coupon deals, to stock up with enough product to last their families for a year and to turn their homes into veritable warehouses.


November 14, 2010

William Gibson, the science-fiction author who helped create the cyberpunk genre in the 1980s and...

WALTHAM, Mass. — William Gibson, the science-fiction author who helped create the cyberpunk genre in the 1980s and paved the way for “The Matrix” movie franchise, once said, “The future is already here—it’s just not evenly distributed.”

He was correct. Emerging technologies, ranging from computers to mobile phones, historically have migrated from the theoretical to the inaccessible to the aristocratic to the indispensable and finally to the mundane.