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WASHINGTON — An executive from CVS Caremark will guide policy for a generic drug industry trade association.

The Generic Pharmaceutical Association said Wednesday that it had appointed CVS Caremark senior director of public policy Christine Simmon to run its policy shop as SVP policy and strategic alliances, effective Oct. 24. Christine Simmon previously worked for the GPhA as VP policy, public affairs and development from 2002 to 2006.

Flu vaccinations have received a lot of attention lately, and that’s no surprise, considering the Centers for Disease Control and Prevention’s recommendation that everyone ages 6 months and older get yearly vaccinations, not to mention the H1N1 pandemic flu scare.

PARSIPPANY, N.J. — Reckitt Benckiser recently named Tiffany McLaud to the position of consumer healthcare marketing director. McLaud joins RB from Pfizer Consumer Healthcare where she held a number of senior positions, most recently as senior director of U.S. dietary supplements.

As RB's healthcare marketing director, McLaud will oversee the company's healthcare portfolio, including Mucinex, Delsym and Cepacol.

PALO ALTO, Calif. — In an effort to extend its leadership as the premier indoor map and search platform, mobile retail navigation service Aisle411 has expanded its executive management team.

TAMPA, Fla. — The retail health clinic and urgent care center market currently is worth about $10 billion and is poised for strong growth in the coming years as the shortage of primary care physicians and crowded emergency rooms increasingly move patients to retail sites, according to new data by Marketdata Enterprises, an independent market research publisher.

WASHINGTON — Walgreens and Rx Response on Monday announced a new healthcare collaboration developed to help ensure patient access to medications following a natural disaster. 

WASHINGTON — The Natural Products Association on Tuesday announced that membership marketing expert Gabrielle Alahouzos will be the new VP membership services. Alahouzos most recently served as the director of membership marketing for the National Association of Home Builders, which has more than 160,000 members.  

WHAT IT MEANS AND WHY IT'S IMPORTANT — Serving as yet further evidence to support the importance of being a multichannel retailer and supplier is the new RedPrairie study illustrating the shopping habits of Gen Y.

(THE NEWS: RedPrairie report reveals shopping preferences of Gen Y. For the full story, click here)

LANDOVER, Md. — Giant-Landover has appointed Gayle Shields as its director of pharmacy operations, the Ahold USA-owned supermarket chain said Friday.

Shields brings nearly 25 years of pharmacy operations experience to the chain, officially known as Giant Food of Landover, Md., and a separate banner from Carlisle, Pa.-based Giant Food Stores, also owned by Ahold. Shields previously worked as director of pharmacy operations for Albertson's and Save Mart, and attended college and graduate school in South Africa.

DEERFIELD, Ill. — Walgreens on Tuesday announced a new application built into Facebook that allows desktop computer users to print their favorite photos, complete with likes and comments, at any Walgreens location nationwide as part of a feature called PrintWorthy.

LOS ANGELES — OPI Products has announced the appointment of John Heffner as the brand's new president and general manager. With this change, George Schaeffer remains founder and CEO. Suzi Weiss-Fischmann will retain her title as EVP and artistic director.

NEW YORK — Revlon, along with its Global Artistic Director Gucci Westman, will co-host the ultimate "glam" party during New York’s Fashion’s Night Out on Sept. 6 to celebrate Revlon’s 80 years as a beauty icon.