Content about ambassador

July 23, 2013

Procter & Gamble’s 3D White has inked its first ever global partnership with singer Shakira.

CINCINNATI — Procter & Gamble’s 3D White has inked its first ever global partnership with singer Shakira.

June 5, 2013

Vidal Sassoon Pro Series is celebrating the 50th anniversary of the iconic bob hairstyle; the brand has launched the “Show Your Genius” Facebook contest.

TORONTO — Vidal Sassoon Pro Series is celebrating the 50th anniversary of the iconic bob hairstyle; the brand has launched the “Show Your Genius” Facebook contest.

In 1963, Vidal Sassoon’s the bob and five-point cut set new standards in hairdressing, igniting a movement in women worldwide to emulate the iconic look. The shape of the cut gave women the freedom to maintain a fashion-forward yet low-maintenance hairstyle, a key element responsible for its widespread adoption.

May 28, 2013

Turkey Hill Dairy president Quintin Frey retired Tuesday, according to Kroger.

CINCINNATI — Turkey Hill Dairy president Quintin Frey retired Tuesday, according to Kroger. 

"Quintin has been a great ambassador for the Turkey Hill brand and an important part of the Kroger leadership team," stated David Dillon, Kroger's chairman and CEO. "The Kroger family extends our thanks and best wishes to Quintin and his family."

Frey began his career with Kroger at Turkey Hill Dairy in 1980 as a management trainee. He served in a variety of leadership roles before being promoted to serve as president in 1991.

May 22, 2013

The Safeway Foundation and Stand Up To Cancer, a program of the Entertainment Industry Foundation, have teamed up to develop a print, radio and digital public service announcement featuring actress and SU2C Ambassador Marcia Cross. The PSA is designed to increase awareness for the fight against prostate cancer.

LOS ANGELES and NEW YORK — The Safeway Foundation and Stand Up To Cancer, a program of the Entertainment Industry Foundation, have teamed up to develop a print, radio and digital public service announcement featuring actress and SU2C Ambassador Marcia Cross. The PSA is designed to increase awareness for the fight against prostate cancer.

Prostate cancer is the second-leading cause of cancer death for men in the United States, and currently affects more than two million American men. One-in-six men will be diagnosed with prostate cancer in their lifetime.

May 16, 2013

Nexxus Salon Hair Care, in what it called a “first-of-its-kind” installation at a drug store chain, unveiled a window display tribute to the Tony Awards and Broadway at the Duane Reade store across from Radio City Music Hall in Manhattan.

ENGLEWOOD CLIFFS, N.J. — Nexxus Salon Hair Care, in what it called a “first-of-its-kind” installation at a drug store chain, unveiled a window display tribute to the Tony Awards and Broadway at the Duane Reade store across from Radio City Music Hall in Manhattan. The installation was created by Simon Doonan, creative ambassador for Barneys New York, who is best known for his whimsical, and sometimes outrageous, window displays.

May 6, 2013

Unilever’s Dove has announced the launch of a new initiative, “Let’s Make Girls Unstoppable,” as part of its commitment to reach 15 million girls by 2015 with self-esteem programming.

ENGLEWOOD CLIFFS, N.J. — Unilever’s Dove has announced the launch of a new initiative, “Let’s Make Girls Unstoppable,” as part of its commitment to reach 15 million girls by 2015 with self-esteem programming.

April 10, 2013

Revlon brand ambassador Olivia Wilde recently co-hosted a SoulCycle ride in New York City to benefit the EIF Revlon Run/Walk for Women and celebrate the launch of Revlon Brilliant Strength Nail Enamel.

NEW YORK — Revlon brand ambassador Olivia Wilde recently co-hosted a SoulCycle ride in New York City to benefit the EIF Revlon Run/Walk for Women and celebrate the launch of Revlon Brilliant Strength Nail Enamel.

(Photo Credit: Photo by Marion Curtis, Starpix; courtesy of Revlon)

April 2, 2013

Global perspectives on scientific, regulatory and technical developments in product safety, health and well-being will be the feature as hundreds of experts from the consumer packaged goods industry meet Wednesday at the Grocery Manufacturers Association Science Forum.

WASHINGTON — Global perspectives on scientific, regulatory and technical developments in product safety, health and well-being will be the feature as hundreds of experts from the consumer packaged goods industry meet Wednesday at the Grocery Manufacturers Association Science Forum.

March 27, 2013

AFAM Concept, the makers of Hawaiian Silky, has named celebrity Nicole Suarez as the brand ambassador for its Hawaiian Silky Moroccan Argan Oil hair care line.

CHICAGO — AFAM Concept, the makers of Hawaiian Silky, has named celebrity Nicole Suarez as the brand ambassador for its Hawaiian Silky Moroccan Argan Oil hair care line.

Suarez is a model, reality TV star and correspondent for Univision who placed third in 2011 for the popular model competition Nuestra Belleza Latina ("Our Latin Beauty"). Suarez was crowned Srta. Tolima in May of 2010, allowing her to compete for a chance at the Miss Universe pageant, in an event televised in 29 countries across the world.

February 25, 2013

Originating from Australia, Swisse Wellness recently made a splash into the U.S. market with brand ambassador Nicole Kidman leading the way. DSN didn't land an interview with Kidman, who was up for two Golden Globes last month, so we got in touch with her Swisse Wellness boss Radek Sali — CEO of the company and 2012 GQ Australia businessman of the year — for some insights into the company's approach to the U.S. launch.

Originating from Australia, Swisse Wellness recently made a splash into the U.S. market with brand ambassador Nicole Kidman leading the way. DSN didn't land an interview with Kidman, who was up for two Golden Globes last month, so we got in touch with her Swisse Wellness boss Radek Sali — CEO of the company and 2012 GQ Australia businessman of the year — for some insights into the company's approach to the U.S. launch.

DSN: What's the opportunity for supplements in the U.S. market?

February 18, 2013

Beauty tools manufacturer Tweezerman has tapped Olympic Gold medalist Lindsey Vonn to be its first-ever brand ambassador for North America.

NEW YORK — Beauty tools manufacturer Tweezerman has tapped Olympic Gold medalist Lindsey Vonn to be its first-ever brand ambassador for North America.

Vonn is collaborating with Tweezerman and will participate in various marketing activities throughout the year, including Tweezerman’s first television commercial and a digital campaign.

January 31, 2013

Procter & Gamble’s Head & Shoulders, the official shampoo of Major League Baseball, has announced that All-Star pitcher C.J. Wilson of the Los Angeles Angels of Anaheim is the newest athlete to join the brand’s “Mane Man” ambassador team, a roster that includes Troy Polamalu and Brett Keisel of the Pittsburgh Steelers, and Olympian Michael Phelps.

CINCINNATI — Procter & Gamble’s Head & Shoulders, the official shampoo of Major League Baseball, has announced that All-Star pitcher C.J. Wilson of the Los Angeles Angels of Anaheim is the newest athlete to join the brand’s “Mane Man” ambassador team, a roster that includes Troy Polamalu and Brett Keisel of the Pittsburgh Steelers, and Olympian Michael Phelps.

October 3, 2012

Procter & Gamble’s hair care brand Pantene has announced that Canadian actress, philanthropist and star Lisa Ray is the new Pantene Beautiful Lengths ambassador in Canada; who will encourage Canadians to grow and share their hair for cancer.

TORONTO — Procter & Gamble’s hair care brand Pantene has announced that Canadian actress, philanthropist and star Lisa Ray is the new Pantene Beautiful Lengths ambassador in Canada; who will encourage Canadians to grow and share their hair for cancer.

Since 2008, Pantene Beautiful Lengths has inspired Canadians to grow, cut and donate their healthy-looking hair to provide real-hair wigs for women who have lost their hair due to cancer treatments — at no cost.

September 21, 2012

As students across the country head back to school, Procter & Gamble’s Secret Deodorant brand is gearing up for the second year of its Mean Stinks anti-bullying movement.

NEW YORK — As students across the country head back to school, Procter & Gamble’s Secret Deodorant brand is gearing up for the second year of its Mean Stinks anti-bullying movement.

September 19, 2012

Actress and Stand Up To Cancer ambassador Marg Helgenberger will appear in a new public service campaign on behalf of The Safeway Foundation and Stand Up To Cancer, the companies announced Wednesday.

LOS ANGELES — Actress and Stand Up To Cancer ambassador Marg Helgenberger will appear in a new public service campaign on behalf of The Safeway Foundation and Stand Up To Cancer, the companies announced Wednesday.

Helgenberger, known for her role as Catherine Willows on the CBS drama "CSI: Crime Scene Investigation," will appear in both a print and 30-second broadcast public service announcement in direct support of the campaign.

September 18, 2012

L'Oréal Paris has officially announced actress Lea Michele as the brand's newest ambassador.

NEW YORK — L'Oréal Paris has officially announced actress Lea Michele as the brand's newest ambassador.

Today, Michele joins the L'Oréal Paris spokespersons family, including Jennifer Lopez, Beyonce Knowles, Julianna Margulies, Eva Longoria, Andie MacDowell, Freida Pinto and Aimee Mullins, among others. Michele will debut in TV and print advertising campaigns for the global beauty brand beginning in the United States in early 2013

September 10, 2012

Procter & Gamble, a worldwide Olympic partner, is celebrating the success of the London 2012 Paralympic Games, and is recognizing the performances delivered by the Canadian Paralympic Team.

LONDON — Procter & Gamble, a worldwide Olympic partner, is celebrating the success of the London 2012 Paralympic Games, and is recognizing the performances delivered by the Canadian Paralympic Team.

P&G Canada sponsored Canadian Paralympic athlete Josh Cassidy, whose inspiring efforts during the 2012 Games highlighted his role as an ambassador for both P&G and all Canadian Paralympic athletes. Cassidy represented Canada in four events, including the Men’s 800m — T54, where he finished in fifth place.

September 4, 2012

Beauty brand Wet 'n Wild took 2012 by storm by signing international pop culture icon Fergie as its first ever global beauty ambassador and has now announced the launch of the first line from the collaboration.

LOS ANGELES — Beauty brand Wet 'n Wild took 2012 by storm by signing international pop culture icon Fergie as its first ever global beauty ambassador and has now announced the launch of the first line from the collaboration. Enter Fergie by Wet 'n Wild nail color collection.

August 2, 2012

Wisk Deep Clean has tapped its first-ever "sweat ambassador," the laundry brand said.

WILTON, Conn. — Wisk Deep Clean has tapped its first-ever "sweat ambassador," the laundry brand said.

Rulon Gardner, a U.S. gold and bronze medal Greco-Roman wrestler and NBC television analyst, will allow share his wisdom and philosophy of years both on and off the wrestling mat, from winning a match to removing body oils and sweat from his clothes, Wisk said.

July 31, 2012

As part of Rite Aid’s new Wellness store formats, Rite Aid has positioned its Wellness Ambassador in front of the OTC aisles armed with an iPad that has access to vetted health information.

As part of Rite Aid’s new Wellness store formats, Rite Aid has positioned its Wellness Ambassador in front of the OTC aisles armed with an iPad that has access to vetted health information. “Our Wellness Ambassadors play an important role in the customer experience,” noted Robert Thompson, Rite Aid EVP pharmacy. “They’re there to help patients talk to the pharmacist [for] specific answers to their health questions,” he said. “With us, it’s personal,” Thompson added, referencing Rite Aid’s long-standing maxim.

July 19, 2012

Beauty brand Wet 'n Wild — which is a division of Markwins North America — started the year by signing superstar Fergie as its very first global beauty ambassador, and now the brand has announced its expansion into an additional 500 Walmart stores beginning in late July.

LOS ANGELES — Beauty brand Wet 'n Wild — which is a division of Markwins North America — started the year by signing superstar Fergie as its very first global beauty ambassador, and now the brand has announced its expansion into an additional 500 Walmart stores beginning in late July.

Each new Walmart location will feature a two-foot fixture of Wet 'n Wild products. These new fixtures also will be the debut of Fergie, marking her first appearance in-store as the face of the brand.

July 17, 2012

A consumer electronics cleaning products brand has tapped a former National Football League linebacker to serve as its brand ambassador.

BRANCHBURG, N.J. — A consumer electronics cleaning products brand has tapped a former National Football League linebacker to serve as its brand ambassador.

Dust-Off said Carl Banks will use his knowledge of brands and experience as a Super Bowl champion to help Dust-Off establish new retail partnerships and grow their marketing avenues for the screen cleaning line. Dust-Off can be used on such consumer electronics as HDTVs, netbooks, navigation systems, MP3 players, digital cameras and more.

July 2, 2012

Procter & Gamble has announced that Jordyn Wieber, reigning All-Around World Champion, will serve as an ambassador for P&G Beauty brands, including CoverGirl, Head & Shoulders, Olay and Venus.

CINCINNATI — Procter & Gamble has announced that Jordyn Wieber, reigning All-Around World Champion, will serve as an ambassador for P&G Beauty brands, including CoverGirl, Head & Shoulders, Olay and Venus.

Wieber will join fellow teammate Alicia Sacramone as P&G Beauty ambassador, expanding on her existing partnership with P&G and the company's sponsorship of Team USA during the London 2012 Olympic Games.

June 27, 2012

Celsius Holdings on Monday welcomed Tony Little, worldwide fitness icon and Fitness Hall of Fame Inductee.

BOCA RATON, Fla. — Celsius Holdings on Monday welcomed Tony Little, worldwide fitness icon and Fitness Hall of Fame Inductee. According to the company, Little has been brought onboard to help further establish Celsius as a breakthrough fitness beverage and highlight the product’s one-of-a-kind features in upcoming marketing initiatives as Celsius' official Fitness Ambassador.

“Tony's partnership with Celsius will have a direct global impact on Celsius brand awareness as our Fitness Ambassador,” stated Gerry David, president and CEO of Celsius.

June 21, 2012

Celebrity chef Giada De Laurentiis is partnering with Clairol Natural Instincts as the brand’s new celebrity ambassador.

SUPPLIER NEWS — Celebrity chef Giada De Laurentiis is partnering with Clairol Natural Instincts as the brand’s new celebrity ambassador. In her first beauty partnership, the Food Network chef, cookbook author and lifestyle expert will show off her hair color in the brand’s newest campaign supporting the full line of at-home hair color products beginning in July.