Content about Writing instruments

April 16, 2014

BIC, a manufacturer of men’s razors, has developed two new large-pack offerings of the BIC Flex 3 and the BIC Hybrid Advance 3 razors.

SHELTON, Conn. — BIC, a manufacturer of men’s razors, has developed two new large-pack offerings of the BIC Flex 3 and the BIC Hybrid Advance 3 razors.
 
The BIC Flex 3 large pack includes eight disposable razors that have three flexible blades and a heavy handle for added control.
 

January 21, 2014

Bic Consumer Products has broadened its portfolio of razors with the new Bic Soleil Glow, which started hitting retail shelves this month.

SHELTON, Conn. — Bic Consumer Products has broadened its portfolio of razors with the new Bic Soleil Glow, which started hitting retail shelves this month.

May 30, 2013

Bic is bringing something new to the stationery aisle with its Bic Brite Liner Highlighter Tape, the only highlighter tape on the market, according to the company.

WHITE PLAINS, N.Y. — Bic is bringing something new to the stationery aisle with its Bic Brite Liner Highlighter Tape, the only highlighter tape on the market, according to the company. Available in yellow and pink, the fluorescent tape adds highlights without bleeding through paper and is erasable. Bic Brite Liner Highlighter Tape is available in a one-pack for less than $3 and in a two-pack for less than $5.

April 12, 2013

Bic Consumer Products, a distributor of stationary products, lighters and shavers, announced today a new highlighter tape, the first to hit the market, according to the company.

SHELTON, CT. — Bic Consumer Products, a distributor of stationary products, lighters and shavers, announced today a new highlighter tape, the first to hit the market, according to the company.

Bic Brite Liner Highlighter Tape is a bright fluorescent tape that can be used to highlight documents without bleeding through paper. It also erases easily, making it convenient to use on textbooks, magazines, newspapers and other important documents.

November 16, 2012

Procter & Gamble's Mr. Clean brand on Friday announced that is has manufactured 1 billion Mr. Clean Magic Erasers since the product's launch in 2003.

CINCINATTI – Procter & Gamble's Mr. Clean brand on Friday announced that is has manufactured 1 billion Mr. Clean Magic Erasers since the product's launch in 2003.

"Mr. Clean Magic Eraser is a remarkable product, and we are extremely proud to reach this landmark for the history of the brand," said Mr. Clean communications manager Michelle Lohman. "We are excited that in nine years, it has become a cleaning staple among our fans."

September 6, 2012

Bic Consumer Products USA has announced the launch of an interactive video, the Hybrid Collider, on YouTube, in support of its newest men’s razor, the Bic Hybrid Advance 4.

SHELTON, Conn. — Bic Consumer Products USA has announced the launch of an interactive video, the Hybrid Collider, on YouTube, in support of its newest men’s razor, the Bic Hybrid Advance 4.

The Bic Hybrid Advance 4 razor is the brand’s newest introduction to its men’s shaving portfolio and offers the convenience of replaceable cartridges combined with the value of a disposable razor.
 

August 20, 2012

Despite an economy that’s still in the doldrums, the back-to-school season means parents will once again open their wallets for the annual shopping ritual.

Despite an economy that’s still in the doldrums, the back-to-school season means parents will once again open their wallets for the annual shopping ritual. “We expect spending to be up again modestly this BTS season — most likely in the low- to mid-single digits,” said Perry James, president of the NPD Group division that follows the category.

January 20, 2012

Bold brows are hot, as evidenced by the beauty looks at spring 2012 Fashion Week and the sales data at retail.

NEW YORK — Bold brows are hot, as evidenced by the beauty looks at spring 2012 Fashion Week and the sales data at retail. Looking to spring 2012, Maybelline New York has introduced its new Master Shape Brow pencil. The wax pencil features subtle color pigments for a natural look, and the groomer brush adds the finishing touch. It comes in blonde, soft brown, deep brown and auburn, and has a suggested retail price of $7.99.


Sales of eyebrow makeup at food, drug and mass (excluding Walmart) rose 5.9% in the 52 weeks ended Nov. 27, according to SymphonyIRI Group.

July 28, 2011

Sharpie has put its brand in the spotlight with its Start with Sharpie back-to-school campaign, a multichannel effort that includes a new product lineup and website makeover.

OAK BROOK, Ill. — Sharpie has put its brand in the spotlight with its Start with Sharpie back-to-school campaign, a multichannel effort that includes a new product lineup and website makeover.

As part of its campaign, Sharpie will debut print and digital ads and an upcoming YouTube platform. Additionally, Sharpie will run interactive digital display and video ads on other websites, including Alloy, AOL, MTV and Hulu.

July 5, 2011

Rockin’ Green’s laundry detergent formulas — Soft, Classic and Hard Rock — will feature a new scent and packaging.

SUPPLIER NEWS — Rockin’ Green’s laundry detergent formulas — Soft, Classic and Hard Rock — will feature a new scent and packaging. The company said it is replacing its original Plain Green Tea’s scent with a scent called Earth, Wind and Orchids. Rockin’ Green said that its Funk Rock product, which is an ammonia bouncer, will be available in a printed, 16-oz. stand-up pouch with a zipper; its Shake It Ups also will be packaged in a printed stand-up pouch, but will feature a spout instead of a zipper.


June 21, 2011

Sharpie is encouraging consumers to let their imaginations run wild with a line of fabric markers.

OAK BROOK, Ill. — Sharpie is encouraging consumers to let their imaginations run wild with a line of fabric markers.

Stained by Sharpie markers feature a new fade-resistant ink that is made for optimal performance on most fabric surfaces. Color selections include black, blue, red, green, pink, orange, yellow and purple.

Stained by Sharpie is available in four-pack, five-pack and eight-pack varieties at suggested retail prices of $9.78, $12.22 and $19.56, respectively.

May 25, 2011

Bic has teamed up with House Party, a marketing company that specializes in delivering products into the homes of consumers via "party packs," to promote its Bic Soleil women's disposable razors for summer. Under the partnership, Bic is hosting 1,000 parties across the country in the homes of target consumers on June 4.

NEW YORK — Bic has teamed up with House Party, a marketing company that specializes in delivering products into the homes of consumers via "party packs," to promote its Bic Soleil women's disposable razors for summer. Under the partnership, Bic is hosting 1,000 parties across the country in the homes of target consumers on June 4.

April 29, 2011

MidWest is expanding its accessories lineup with a new way to keep gardens organized.

CHILLICOTHE, Mo. — MidWest is expanding its accessories lineup with a new way to keep gardens organized.

New MidWest Garden Markers are 10-in. high steel wire constructions with copper marker identification panels. The markers are available in packaged sets of six markers with a black waterproof marker pencil, letting garden enthusiasts easily identify what is growing in their garden and where.

March 17, 2011

The maker behind such brands as Goody and Sharpie has expanded its board of directors to 12 members.

ATLANTA — The maker behind such brands as Goody and Sharpie has expanded its board of directors to 12 members.

Newell Rubbermaid said it elected Kevin Conroy, Univision Interactive Media president, to its board. Prior to his position at Univision, Conroy worked as AOL's EVP global products and marketing.

January 20, 2011

Bic is launching in March its new Simply Soleil triple-blade shaver for women.

SHELTON, Conn. — Bic is launching in March its new Simply Soleil triple-blade shaver for women.

The Bic Simply Soleil is a triple-blade shaver that comes in two shades of pink. The shaver's handle features a feminine floral die cut.

October 27, 2010

Bic celebrated the official launch of its Easy-Glide System ink technology, which has been incorporated...

SHELTON, Conn. Bic celebrated the official launch of its Easy-Glide System ink technology, which has been incorporated into its Velocity retractable, Atlantis retractable and Pro+ ball pens.

The technology provides up to 35% smoother writing compared with current Bic pen ink systems, the company said.

To help celebrate the event, Bic is kicking off its "Get a Clue" event Nov. 3 and 4 at Vanderbilt Hall in Grand Central Terminal, which invites consumers to help solve a gigantic crossword puzzle and learn more about how Bic ballpoint pens are made.

October 25, 2010

Bic is gearing up to unveil two special-edition series of lighters in the new year....

SHELTON, Conn. Bic is gearing up to unveil two special-edition series of lighters in the new year.

Coming soon are the animal series and pop culture series of lighters, which feature a broad array of designs to fit any consumer's personality. Each lighter will cary a suggested retail price of $1.59.

 

September 12, 2010

Parents may spend a bit more freely for back-to-school this year, but value still is...

August 3, 2010

Sharpie is bolder than ever with its newest innovation....

June 21, 2010

Newell Rubbermaid's Expo brand has launched its first line of washable markers, making them ideal...

February 28, 2010

Scotch introduced Instant Power toilet bowl restorer, a super-strength product that cleans and restores toilet...

February 8, 2010

Bic has announced that it is offering two new shavers for men: the Bic Flex4...

February 8, 2010

Bic is launching a new line of pens for the "image conscious professional."...

January 24, 2010

Sharpie, Paper Mate and Expo have announced a new partnership with TerraCycle, an upcycling company...

January 4, 2010

BIC has announced that it will launch in March its new BIC Soleil Bella scented...