CHICAGO — Retailers saw increased foot traffic this Black Friday, but that didn't generate higher sales, according to ShopperTrak, the world's largest counter of retail foot traffic.
According to ShopperTrak's analysis, when compared to Black Friday 2011, retail foot traffic rose 3.5%, to more than 307.67 million store visits. However, retail sales decreased 1.8%, with shoppers spending an estimated $11.2 billion on Friday, compared to $11.4 billion last year.