Content about Vitamin

October 10, 2013

When multiple multinational companies start investing their acquisition monies into one particular category, it’s a good bet that category is poised for some pretty significant growth.

Right now, that category is dietary supplements

When multiple multinational companies start investing their acquisition monies into one particular category, it’s a good bet that category is poised for some pretty significant growth.

(For the full category review, including sales data, click here.)

October 10, 2013

Positioned as the first skin care line in the marketplace to feature full vitamin E is the new Vitamin E Intensive Therapy Bodycare line from derma e.

SIMI VALLEY, Calif. — Positioned as the first skin care line in the marketplace to feature full vitamin E is the new Vitamin E Intensive Therapy Bodycare line from derma e. The line — which is comprised of a body balm, body lotion and hand crème — promises to provide moisture, protection and nourishing skin benefits to restore dry, flaky, itchy, cracked or damaged skin. Vitamin E helps restore and maintain the skin’s natural barrier function to help defend against elemental stress.

October 10, 2013

Pharmavite launched its latest VMS innovation, Nature Made VitaMelts, earlier this summer, and already the brand ranks No. 12 among one- and two-letter vitamins, according to 52-week sales data as tracked by IRI.

NORTHRIDGE, Calif. — Pharmavite launched its latest VMS innovation, Nature Made VitaMelts, earlier this summer, and already the brand ranks No. 12 among one- and two-letter vitamins, according to 52-week sales data as tracked by IRI.

The most significant point of differentiation: a new-format delivery that induces trial and subsequently the repurchase. “The repurchase is so high because the marketing campaign has been very successful and continues to build awareness among mass consumers,” noted Pharmavite spokesman Doug Jones.

October 2, 2013

Pharmaca Integrative Pharmacy on Monday announced that it has served nearly 400,000 children through its partnership with Vitamin Angels.

BOULDER, Colo. — Pharmaca Integrative Pharmacy on Monday announced that it has served nearly 400,000 children through its partnership with Vitamin Angels. Donations have added up to $98,000 since the start of the partnership in 2004, enough money to serve more than 395,000 people.      

October 2, 2013

DSN visited the Baltimore Convention Center last week to check out the Natural Products Expo East. DSN reviews its top 10 new products from the show.

BALTIMORE — DSN visited the Baltimore Convention Center last week to check out the Natural Products Expo East. DSN reviews its top 10 new products from the show. 

The products identified below all have curb appeal, meaning they look like they'd fit in on a mass merchant's shelf and may serve a niche customer base that's shopping food, drug and mass outlets but not buying these specialty items, necessarily. 

September 26, 2013

Pharmagen on Thursday announced the launch of Clotamin, a unique multivitamin formulated without vitamin K in order to meet the special nutritional needs of people taking blood-thinning medications (anticoagulants), such as Warfarin.

SILVER SPRING, Md. — Pharmagen on Thursday announced the launch of Clotamin, a unique multivitamin formulated without vitamin K in order to meet the special nutritional needs of people taking blood-thinning medications (anticoagulants), such as Warfarin. 

Because it does not contain vitamin K, Clotamin can be taken with Warfarin without affecting international normalized ratio levels. 

September 25, 2013

The September/October 2013 Digestive Aids Ingredient Guide breaks down the indication, ingredients, purpose and dosage of Tums Chewy Delights, Alka Seltzer Fruit Chews, Maximum Strength Zantac 150 Cool Mint, Maximum Strength Pepcid AC, Prilosec OTC (Wildberry Flavor), Prevacid 24 Hour, Zegerid OTC and Gas-X.

The September/October 2013 Digestive Aids Ingredient Guide breaks down the indication, ingredients, purpose and dosage of Tums Chewy Delights, Alka Seltzer Fruit Chews, Maximum Strength Zantac 150 Cool Mint, Maximum Strength Pepcid AC, Prilosec OTC (Wildberry Flavor), Prevacid 24 Hour, Zegerid OTC and Gas-X.

Click here for the complete guide.

September 23, 2013

A report funded by a Council for Responsible Nutrition Foundation grant made the case for supplementation as a key component in any healthcare cost reduction strategy. It's not news to those in the industry who already know the health benefits associated with supplementation. But for the consumer media so quick to run a negative headline, this may come as a bit of a shock.

Here's the secret. Dietary supplements are not only a part of a healthy diet, they also beget healthier behaviors. And America is at the precipice of becoming a whole lot more interested in healthier behaviors. After all, the cost burden shift from the employer to the consumer will only continue. And as consumers assume more and more of those healthcare costs, reports like this will help make the case that supplementation is worth a look as a cost containment tool.

A report funded by a Council for Responsible Nutrition Foundation grant made the case for supplementation as a key component in any healthcare cost reduction strategy. It's not news to those in the industry who already know the health benefits associated with supplementation. But for the consumer media so quick to run a negative headline, this may come as a bit of a shock. 

September 18, 2013

The Feel Good Vitamin Co. was launched Tuesday with the aim of helping end childhood malnutrition.

RALEIGH, N.C. — The Feel Good Vitamin Co. was launched Tuesday with the aim of helping end childhood malnutrition.  

September 16, 2013

The Council for Responsible Nutrition last week published the third edition of its “Vitamin and Mineral Safety” handbook.

WASHINGTON — The Council for Responsible Nutrition last week published the third edition of its “Vitamin and Mineral Safety” handbook. This publication provides science-based recommendations for establishing Tolerable Upper Intake Levels for supplemental sources of nutrients.

September 11, 2013

Kellogg Co. brand Special K announced a new breakfast shake packed with vitamins and minerals, low in calories and offering the caffeine equivalent of a cup of coffee.

BATTLE CREEK, Mich. — Kellogg Co. brand Special K announced on Wednesday a new breakfast shake packed with vitamins and minerals, low in calories and offering the caffeine equivalent of a cup of coffee.

September 5, 2013

The Natural Products Association took exception to the October issue of Consumer Reports, charging the publication with making "verifiable misstatements" on the safety and regulatory requirements around dietary supplements in an article titled "4 ways to avoid supplement dangers."

WASHINGTON — The Natural Products Association on Wednesday took exception to the October issue of Consumer Reports, charging the publication with making "verifiable misstatements" on the safety and regulatory requirements around dietary supplements in an article titled "4 ways to avoid supplement dangers."

September 4, 2013

Pharmavite announced the expansion of its Nature Made VitaMelts product line to include Nature Made VitaMelts Multi in a tropical fruit flavor and Nature Made VitaMelts Hair, Skin & Nails in a strawberry lemonade flavor.

NORTHRIDGE, Calif. — Pharmavite on Wednesday announced the expansion of its Nature Made VitaMelts product line to include Nature Made VitaMelts Multi in a tropical fruit flavor and Nature Made VitaMelts Hair, Skin & Nails in a strawberry lemonade flavor.

September 3, 2013

Walgreens on Tuesday announced a $3.5 million donation to Vitamin Angels, a nonprofit organization dedicated to helping at-risk populations in need gain access to supplemental nutrition.

DEERFIELD, Ill. — Walgreens on Tuesday announced a $3.5 million donation to Vitamin Angels, a nonprofit organization dedicated to helping at-risk populations in need gain access to supplemental nutrition. 

Customers also can make a difference and reach a child at risk by purchasing select health and wellness supplements at Walgreens. In addition to the $3.5 million, Walgreens will donate a portion, 25 cents, of each select purchase to Vitamin Angels, which will provide one child with a year’s supply of vitamin A.  

August 19, 2013

The limitations within a recent study linking omega-3 fish oil and increased prostate cancer risk ought to be taken in consideration, according to a commentary published in the August issue of Natural Medicine Journal.

WASHINGTON — The limitations within a recent study linking omega-3 fish oil and increased prostate cancer risk ought to be taken in consideration, according to a commentary published in the August issue of Natural Medicine Journal

August 14, 2013

Pharmavite, a U.S. manufacturer of vitamins, minerals and other dietary supplements, announced Timothy Toll as its new EVP sales.

NORTHRIDGE, Calif. — Pharmavite, a U.S. manufacturer of vitamins, minerals and other dietary supplements, announced on Tuesday Timothy Toll as its new EVP sales.

“We are honored to have Mr. Toll join our Pharmavite team, as he has deep and relevant experience delivering impressive growth through strategic business transformation,” said Mark Walsh, COO of Pharmavite. “As a well-rounded, thoughtful and respected business leader, he comes to us with an impressive track record and personal values that make him a terrific fit for our company.”

August 5, 2013

Church & Dwight is ready to make a significant investment behind its gummy line of vitamins, Jim Craigie, C&D executive chairman, CEO and interim president, told analysts.

EWING, N.J. — Church & Dwight is ready to make a significant investment behind its gummy line of vitamins, Jim Craigie, C&D executive chairman, CEO and interim president, told analysts Friday. "We'll increase in-store sampling by over 60% versus last year," he said, noting there is a significant growth opportunity within what is already a fast-growing category.  

July 22, 2013

Fuse Science's new products ElectroFuse and PowerFuse were named "Best New Products" by retailers attending ECRM's Diet, Vitamin and Sports Nutrition conference.

SCOTTSDALE, Ariz. — Fuse Science's new products ElectroFuse and PowerFuse were named "Best New Products" by retailers attending ECRM's Diet, Vitamin and Sports Nutrition conference here earlier this month. 

July 22, 2013

Vitamin D-deficient older individuals are more likely to struggle with everyday tasks such as dressing or climbing stairs, according to a recent study accepted for publication in the Endocrine Society's Journal of Clinical Endocrinology & Metabolism.

CHEVY CHASE, Md. — Vitamin D-deficient older individuals are more likely to struggle with everyday tasks such as dressing or climbing stairs, according to a recent study accepted for publication in the Endocrine Society's Journal of Clinical Endocrinology & Metabolism.

July 18, 2013

The July/August 2013 Pain Relief Ingredient Guide breaks down the indication, ingredients, purpose and dosage of Tylenol 8 Hour, Advil Liqui-Gels, Aleve Liquid Gels, Bayer Aspirin Plus, Excedrin Extra Strength, Hyland's Leg Cramps, BenGay Pain Relief and Massage, and Salonpas Pain Relief Patch.

The July/August 2013 Pain Relief Ingredient Guide breaks down the indication, ingredients, purpose and dosage of Tylenol 8 Hour, Advil Liqui-Gels, Aleve Liquid Gels, Bayer Aspirin Plus, Excedrin Extra Strength, Hyland's Leg Cramps, BenGay Pain Relief and Massage, and Salonpas Pain Relief Patch.

July 17, 2013

Skin care brand derma e unveiled at the recent Cosmoprof North America event in Las Vegas its new Vitamin E Intensive Therapy Bodycare line, which is positioned as the first skin care line in the marketplace to feature full-spectrum vitamin E.

LAS VEGAS — Skin care brand derma e unveiled at the recent Cosmoprof North America event in Las Vegas its new Vitamin E Intensive Therapy Bodycare line, which is positioned as the first skin care line in the marketplace to feature full-spectrum vitamin E.

The new line includes: derma e Vitamin E Intensive Therapy Body Balm, derma e Vitamin E Intensive Therapy Body Lotion  — naturally scented and fragrance-free — and derma e Vitamin E Intensive Therapy Hand Crème.

July 10, 2013

In a multiethnic group of adults, low vitamin D concentration was associated with increased risk of coronary heart disease events among white or Chinese participants, but not among black or Hispanic participants, according to a study in the July 10 issue of JAMA.

CHICAGO — In a multiethnic group of adults, low vitamin D concentration was associated with increased risk of coronary heart disease events among white or Chinese participants, but not among black or Hispanic participants, according to a study in the July 10 issue of JAMA.

July 9, 2013

Vitabath is expanding its fragrance collection with a new line of body lotions infused with vitamins and antioxidants.

PHOENIX — Vitabath is expanding its fragrance collection with a new line of body lotions infused with vitamins and antioxidants.

The brand’s fragrance collection already includes body wash and fragrance mist. The Vitabath fragrance collection offers much more than just fresh scents, as the products are infused with vitamin A, B3, C, E and pro-vitamin B5. Vitabath also incorporates natural ingredients from seven superfruits: acai berry, goji berry, coffee, noni, pomegranate, green tea and mangosteen.

June 26, 2013

Health kiosks made by SoloHealth and placed in Sam's Club stores will have a new feature installed to allow users to assess their needs for vitamins and supplements.

ATLANTA — Health kiosks made by SoloHealth and placed in Sam's Club stores will have a new feature installed to allow users to assess their needs for vitamins and supplements.

The company said its SoloHealth Station kiosks at stores operated by the club retailer would include a Vitamin Assessment module. The module will only be installed on Sam's Club's kiosks, the company said. The kiosks also include screenings for vision, blood pressure, weight and body mass index.

June 25, 2013

In women who have Type 2 diabetes and show signs of depression, vitamin D supplements significantly lowered blood pressure and improved their moods, according to a pilot study at Loyola University Chicago Niehoff School of Nursing released Tuesday.

MAYWOOD, Ill. — In women who have Type 2 diabetes and show signs of depression, vitamin D supplements significantly lowered blood pressure and improved their moods, according to a pilot study at Loyola University Chicago Niehoff School of Nursing released Tuesday. The study was presented at the American Diabetes Association 73rd Scientific Sessions in Chicago.

Vitamin D even helped the women lose a few pounds.