Content about Visual arts

April 18, 2014

Good news for manufacturers and retailers: Millennials are, in fact, brand loyal. That’s according to a new survey of Millennial consumers from marketing data provider Adroit Digital, which found that 64% of Millennials are more brand-loyal or as brand-loyal as their parents, with 24% considering themselves to be more brand-loyal than their parents.

But there’s a catch.

Good news for manufacturers and retailers: Millennials are, in fact, brand loyal. That’s according to a new survey of Millennial consumers from marketing data provider Adroit Digital, which found that 64% of Millennials are more brand-loyal or as brand-loyal as their parents, with 24% considering themselves to be more brand-loyal than their parents.

But there’s a catch.

April 16, 2014

Despite their reputation as being jaded by branding efforts, a majority of Millennials consider themselves brand-loyal. According to a new survey of Millennial consumers from marketing data provider Adroit Digital, 64% of Millennials are more brand-loyal or as brand-loyal as their parents, with 24% considering themselves to be more brand-loyal than their parents.

NEW YORK — Despite their reputation as being jaded by branding efforts, a majority of Millennials consider themselves brand-loyal. According to a new survey of Millennial consumers from marketing data provider Adroit Digital, 64% of Millennials are more brand-loyal or as brand-loyal as their parents, with 24% considering themselves to be more brand-loyal than their parents.

April 4, 2014

Food Marketing Institute and Matrix Group, a digital agency specializing in e-marketing, announced the release of a new animated video as part of the trade association’s "Supermarket Facts Video Series."

ARLINGTON, Va. — Food Marketing Institute and Matrix Group, a digital agency specializing in e-marketing, on Thursday announced the release of a new animated video as part of the trade association’s "Supermarket Facts Video Series."

With two-thirds of American shoppers believing that their food choices are an important factor affecting their health, supermarkets are hiring an increasing number of registered dietitians to help them make healthy decisions. 

April 1, 2014

Procter & Gamble is introducing new Tide Oxi Multi-Purpose Stain Remover. The cleaner will hit shelves just in time for spring cleaning and will give consumers the ability to clean both in and out of the laundry room, the company said.

CINCINNATI — Procter & Gamble is introducing new Tide Oxi Multi-Purpose Stain Remover. The cleaner will hit shelves just in time for the annual spring cleaning tradition and will give consumers the ability to clean both in and out of the laundry room, the company said.

Tide Oxi can be used to clean everything from carpet and upholstery to bathtubs and patio furniture. Consumers also can use it as an additive to laundry detergent as an added stain fighter.   

March 4, 2014

Orabrush, a maker of oral care products, has appointed Brent Rambo, a former executive at Sony Online Entertainment, as the company’s chief technology officer.

OREM, Utah — Orabrush, a maker of oral care products, has appointed Brent Rambo, a former executive at Sony Online Entertainment, as the company’s chief technology officer.

In this newly created position, Rambo will lead a new ad-technology division to develop new proprietary processes and systems for the company to maximize and scale its YouTube advertising and marketing model.

February 28, 2014

Sally Hansen has signed nail artist Madeline Poole as global color ambassador, Trend Expert and artistic adviser.

NEW YORK —Sally Hansen has signed nail artist Madeline Poole as global color ambassador, Trend Expert and artistic adviser.

As part of the collaboration, Poole will help set the artistic direction for a new generation of modern nail looks and collections with her fashion-forward vision on a worldwide basis. In addition, she will create the nail looks for Sally Hansen's exclusive nail sponsorship with Stella McCartney Collections in 2014. 

February 28, 2014

Wahl, a maker of men’s grooming tools, has launched a website dedicated to men’s grooming and is designed for guys looking for a resource for new hair or facial hair styles, combined with how-to tips to achieve the look.

STERLING, Ill. — Wahl, a maker of men’s grooming tools, has launched a website dedicated to men’s grooming and is designed for guys looking for a resource for new hair or facial hair styles, combined with how-to tips to achieve the look.

The new WahlGrooming.com is a new one-stop grooming destination that features a library of styles, instructional videos and expert tips, and also supports what research from Wahl suggests guys really want — help in the grooming department. 
 

February 25, 2014

Hispanic consumers are outpacing non-Hispanics in their adoption of mobile, social and online sources for local shopping, according to BIA/Kelsey's Consumer Commerce Monitor study released Tuesday.

CHANTILLY, Va. — Hispanic consumers are outpacing non-Hispanics in their adoption of mobile, social and online sources for local shopping, according to BIA/Kelsey's Consumer Commerce Monitor study released Tuesday. 

February 18, 2014

Red Carpet Manicure has announced that it is expanding beyond the at-home LED gel polish category to enter the nail lacquer segment.


HAUPPAUGE, N.Y.  — Red Carpet Manicure has announced that it is expanding beyond the at-home LED gel polish category to enter the nail lacquer segment.
 

February 14, 2014

The Food Marketing Institute and Matrix Group, a digital agency specializing in web design, development and e-marketing in the Washington D.C., area, on Friday announced the release of a new animated video as part of the trade association’s “Supermarket Fact Video Series.”

ARLINGTON, Va. — The Food Marketing Institute and Matrix Group, a digital agency specializing in web design, development and e-marketing in the Washington D.C., area, on Friday announced the release of a new animated video as part of the trade association’s “Supermarket Fact Video Series.”  

Through infographics and animation, the latest video illustrates why supermarkets have experienced a one percent net profit margin consistently over the last 30 years compared to other industries.

February 12, 2014

Meijer is perhaps best known for the freshness it offers in the grocery aisles, but more and more Meijer customers will now look across the center aisle for bright colors, geometric patterns and advice thanks to a major initiative to upgrade its apparel offerings, the retailer announced Wednesday.

GRAND RAPIDS, Mich. — Meijer is perhaps best known for the freshness it offers in the grocery aisles, but more and more Meijer customers will now look across the center aisle for bright colors, geometric patterns and advice thanks to a major initiative to upgrade its apparel offerings, the retailer announced Wednesday.

February 11, 2014

Elmer's Products, a supplier of adhesives, has introduced Elmer’s ProBond Advanced, a multi-service adhesive designed for mixed-material projects, to its line of products.

COLUMBUS, OH — Elmer's Products, a supplier of adhesives, has introduced Elmer’s ProBond Advanced, a multi-service adhesive designed for mixed-material projects, to its line of products. The product provides the strength of polyurethane glue without the foam residue that could potentially ruin a project's finished appearance, the company said.

January 31, 2014

The National Advertising Division has referred to the Federal Trade Commission advertising claims made by Brain Research Labs, for Procera AVH, following the company’s failure to abide by the terms of an NAD decision.

NEW YORK — The National Advertising Division has referred to the Federal Trade Commission advertising claims made by Brain Research Labs, for Procera AVH, following the company’s failure to abide by the terms of an NAD decision.

In an underlying 2009 decision, NAD recommended that the advertiser discontinue a wide range of claims and testimonials for Procera AVH, including the unqualified claim that Procera AVH was “clinically shown to restore the memory and brain power you had 10-15 years ago" and claims that the product is “fast-acting.”

January 30, 2014

Disposable Paper Toilet Seat Cover

The product fits into into different categories. As an impulse product it works well at the cash register or on counters. Due to its size and convenience it is successful in the travel/trial section.

It can be found in the feminine and hygene aisle as well as in the paper goods area (next to products such as tissue paper).

-ADVERTORIAL-

January 20, 2014

PonyBun Products has broadened its portfolio with three new colors — denim, plum and silver — for the crochet version of its PonyBun hair accessory.

CHICAGO — PonyBun Products has broadened its portfolio with three new colors — denim, plum and silver — for the crochet version of its PonyBun hair accessory.

The patented 3-in-1 design consists of a ponytail holder attached to a hair bun cover along with an integrated comb. In seconds, a woman can make a ponytail, tuck her hairdo inside the bun cover, and snug it firmly in place with the comb.

January 17, 2014

The Council for Responsible Nutrition on Thursday created an infographic that depicts the dietary supplement consumer based on the association's annual survey.

WASHINGTON — The Council for Responsible Nutrition on Thursday created an infographic that depicts the dietary supplement consumer based on the association's annual survey.

CRN’s mission behind this infographic was to provide an easily accessible – and easy to understand – resource with key data from the 2013 CRN Consumer Survey on Dietary Supplements, CRN stated.

January 15, 2014

Charmin will transform the Hard Rock Café in Times Square into the “Soft Rocks! Café" to showcase Charmin Ultra Soft, which now features comfort cushions.

CINCINNATI — Charmin will transform the Hard Rock Café in Times Square into the “Soft Rocks! Café" to showcase Charmin Ultra Soft, which now features comfort cushions.

January 15, 2014

Top Pair recently introduced Safe-Sit, a disposable paper toilet seat cover that retails for a suggested $1.99 for 10 sheets.

MIAMI — Top Pair recently introduced Safe-Sit, a disposable paper toilet seat cover that retails for a suggested $1.99 for 10 sheets. The product is packaged in a convenient personal pack that can be carried for on-the-go use. 

Safe-Sit is biodegradable, antiallergic and eco-friendly, the company stated. 

January 9, 2014

As a brand that got into the business on the ground floor, blu is positioned to continue its role as a major player in the electronic cigarette category.

GREENSBORO, N.C. — As a brand that got into the business on the ground floor, blu is positioned to continue its role as a major player in the electronic cigarette category. “The electronic cigarette category is seeing a rapid growth in awareness, trial and usage among adult smokers,” said blu eCigs president Jim Raporte. “As consumer awareness and product trial continue to grow, blu eCigs expects to maintain its market leadership position and contribute to the responsible development of the product.”

January 9, 2014

Seductive red. Shiny. Matte. Regardless of what lip color you fancy, the bottom line is that lip color is hot — red hot.

Bright orange. Seductive red. Shiny. Matte. Regardless of what lip color you fancy, the bottom line is that lip color is hot — red hot.

(For the full category review, including sales data, click here.)

January 6, 2014

Kleenex brand is partnering with fashion industry icon Isaac Mizrahi to produce four new designs for the Kleenex Expressions line of products.

DALLAS — In celebration of its 90th anniversary, Kleenex brand is partnering with fashion industry icon Isaac Mizrahi to produce four new designs for the Kleenex Expressions line of products. 

January 3, 2014

Kids (and kids at heart) have even more reason to be excited about the upcoming film "How to Train Your Dragon 2," thanks to Zak Designs.

SPOKANE, Wash. — Kids (and kids at heart) have even more reason to be excited about the upcoming film "How to Train Your Dragon 2," thanks to Zak Designs. 

Zak, a leading manufacturer of licensed children's dinnerware, introduced a line of meal-time products featuring characters from the movie and television show.

December 9, 2013

Dead Sea mineral-based skin care brand Ahava has appointed Beth Ann Catalano as president of Ahava North America, effective Jan. 1, 2014.

NEW YORK — Dead Sea mineral-based skin care brand Ahava has appointed Beth Ann Catalano as president of Ahava North America, effective Jan. 1, 2014.

Catalano succeeds Elana Drell-Szyfer, who recently joined the ranks at Kenneth Cole Productions.

November 4, 2013

Carex Health Brands on Monday announced the acquisition of the ThermiPaq Hot & Cold Therapy brand along with other associated assets from the Thermionics Corp..

NORWELL, Mass. — Carex Health Brands announced the acquisition of the ThermiPaq Hot & Cold Therapy brand along with other associated assets from Thermionics Corp.

October 24, 2013

OPI has teamed up with celebrity partner Gwen Stefani in announcing seven new limited-edition nail lacquers for 2014, featuring color in breakthrough finishes.

NEW YORK — OPI has teamed up with celebrity partner Gwen Stefani in announcing seven new limited-edition nail lacquers for 2014, featuring color in breakthrough finishes.

Highlights from the collection include a bold red lacquer that pays homage to Stefani’s signature lipstick, a new semi-matte satin finish in shades of gold and black, and a mirrored chrome paired with a special base coat.