Content about Unilever North America

March 11, 2013

Unilever’s Degree deodorant has teamed up with basketball stars Carmelo Anthony and Kevin Durant, track and field world champion Lolo Jones and gold-medal-winning soccer player Alex Morgan for a new integrated unisex campaign that focuses on challenging yourself, following your passions, trying something new and living life to the fullest.

ENGLEWOOD CLIFFS, N.J. — Unilever’s Degree deodorant has teamed up with basketball stars Carmelo Anthony and Kevin Durant, track and field world champion Lolo Jones and gold-medal-winning soccer player Alex Morgan for a new integrated unisex campaign that focuses on challenging yourself, following your passions, trying something new and living life to the fullest.

Starting in March, Anthony, Durant, Jones and Morgan will appear individually in a series of Degree television advertisements that showcase how they always DO:MORE.

January 10, 2013

Unilever-owned tea company Lipton is looking to breathe new life into a brand more than 130 years old.

ENGLEWOOD CLIFFS, N.J. — Unilever-owned tea company Lipton is looking to breathe new life into a brand more than 130 years old.

Lipton announced Thursday its "Uplift Your Day" campaign surrounding its flagship black tea brand, introduced by Sir Thomas Lipton in 1879. The campaign will include television, digital, in-store, social networking and public relations, as well as a worldwide contest on Instagram.