Content about Tru

April 12, 2013

The makers of a new smartphone app say it will synchronize engagement between pharmacists and patients through mobile devices, social media, websites and printed media.

AUSTIN, Texas — The makers of a new smartphone app say it will synchronize engagement between pharmacists and patients through mobile devices, social media, websites and printed media.

RxWiki announced Friday the beta release of Mobile+, a customizable mobile application that delivers medication information, news and alerts to patients' smartphones. The app is currently available for Android devices and will soon be available for Apple devices.

January 9, 2013

Fragrance development company Tru Fragrance has inked a new partnership with author, TV host, designer and eco-friendly lifestyle expert Danny Seo to develop and bring to market a line of beauty products.

NEW YORK — Fragrance development company Tru Fragrance has inked a new partnership with author, TV host, designer and eco-friendly lifestyle expert Danny Seo to develop and bring to market a line of beauty products.

The line will include new concepts in fragrance and skincare, driven by partnerships with perfumers and global fragrance powerhouse, Firmenich.