Content about The Hershey Company

April 14, 2014

Ahold USA on Monday announced that Amy Hahn has been appointed to the newly created position of SVP marketing effective April 28.

CARLISLE, Pa. — Ahold USA on Monday announced that Amy Hahn has been appointed to the newly created position of SVP marketing effective April 28. In this role, Hahn will lead and drive critical initiatives of strategic marketing, market insights and analytics, advertising, promotion, brand development, corporate communications, innovation, digital strategy and execution. 

She will also be responsible for developing digital retailing and loyalty plans.

January 17, 2014

Hershey is launching a line of chocolate spreads, called Hershey's Spreads, which will be available in three varieties.

HERSHEY, Pa. — Hershey on Wednesday announced that it's launching a new line of chocolate spreads, called Hershey's Spreads. The spreads will be available in three varieties: Chocolate, Chocolate with Almond and Chocolate with Hazelnut. 

October 14, 2013

The Hershey Co. plans to launch its first new candy brand in 30 years in January, the company said.

HERSHEY, Pa. — The Hershey Co. plans to launch its first new candy brand in 30 years in January, the company said.

Hershey announced the upcoming launch of Lancaster, a line of caramel soft cremes. The new brand is named after the Lancaster Caramel Co., Milton Hershey's original brand, and inspired by similar candies that he made more than 120 years ago at the Lancaster, Pa., company.

February 24, 2011

Reviewing progress of its consumer-driven approach to core brand investment in U.S. and international markets, Hershey EVP and COO J.P. Bilbrey unveiled the latest Hershey confectionary innovation.

HERSHEY, Pa. — Reviewing progress of its consumer-driven approach to core brand investment in U.S. and international markets, Hershey EVP and COO J.P. Bilbrey unveiled the latest Hershey confectionary innovation.

Air Delight will be available in the style of Hershey's Kisses and the classic Hershey's milk chocolate-style bar, according to a presentation made by Bilbrey at the annual Consumer Analyst Group of New York conference in Boca Raton, Fla.

January 11, 2011

A university and a chocolate giant have joined forces to develop a sensory science and consumer research program.

HARRISBURG, Pa. — A university and a chocolate giant have joined forces to develop a sensory science and consumer research program.

November 2, 2010

The current SVP and president of Hershey North America was elected to serve as Hershey's...

HERSHEY, Pa. The current SVP and president of Hershey North America was elected to serve as Hershey's COO, the confectionary giant announced Wednesday.

September 27, 2010

Hershey is rolling out limited-edition Halloween packaging for its frightfully delicious treats, as well as...

HERSHEY, Pa. Hershey is rolling out limited-edition Halloween packaging for its frightfully delicious treats, as well as new assortments to feed trick-or-treaters.

Hershey said that its Reese's peanut butter cups will be in pumpkin shapes for the season, and its iconic Hershey's Kisses will be disguised in silver, black and orange foil.

March 3, 2010

According to the annual Harris Poll brand equity survey, Hershey's Kisses is the most recognizable...

February 17, 2010

Hershey recently revamped one of its candy formats by adding new flavors to the line....

January 27, 2010

Singer, songwriter and actress Ashlee Simpson-Wentz, who first achieved success in her music career with...