Content about Teen

March 27, 2012

The Australian skin care brand for teens and tweens, called Bellaboo, is launching at Ulta Beauty stores in May as part of the retailer’s new tween/teen beauty space.

NEW YORK — The Australian skin care brand for teens and tweens, called Bellaboo, is launching at Ulta Beauty stores in May as part of the retailer’s new tween/teen beauty space.

“It is important to Ulta Beauty that we offer appropriate choices for all of our beauty enthusiasts, regardless of age,” stated Ulta SVP merchandising Janet Taake. “Bellaboo was selected as part of Ulta Beauty’s new assortment for younger customers because of its all-natural approach and expert understanding and immersion with its tween/teen audience.”