Content about Super Bowl XLVI

February 6, 2012

More fans wished New York Giants quarterback Eli Manning well before his Super Bowl win Sunday than fans of the opposing quarterback — New England's Tom Brady.

CINCINNATI — More fans wished New York Giants quarterback Eli Manning well before his Super Bowl win Sunday than fans of the opposing quarterback — New England's Tom Brady. Responding to a Vicks-branded poll on which of this year’s players will live up to the Vicks’ “no sick days” spirit, 45% of fans named Manning and 35% Brady.

January 30, 2012

PepsiCo on Monday revealed details of the ads that will premiere during Super Bowl XLVI this weekend.

PURCHASE, N.Y. — PepsiCo on Monday revealed details of the ads that will premiere during Super Bowl XLVI this weekend.

Pepsi's 60-second "King's Court" ad will feature "The X Factor" winner Melanie Amaro singing for Grammy-winning music legend Sir Elton John who plays a "king of rock" in the commercial. Amaro will sing a contemporary version of "Respect," a song made famous by Aretha Franklin.

January 19, 2012

Dannon is showcasing its Greek yogurt line with a new advertisement that will debut during Super Bowl XLVI.

WHITE PLAINS, N.Y. — Dannon is showcasing its Greek yogurt line with a new advertisement that will debut during Super Bowl XLVI.

The company said its new Dannon Oikos Greek yogurt ad is part of a fully-integrated marketing campaign designed to emphasize its better-for-you position in the market. The ad will feature actor John Stamos, who appeared in a Dannon Oikos Greek yogurt last August.

December 20, 2011

A Mars Chocolate North America brand will be showcased during Super Bowl XLVI.

HACKETTSTOWN, N.J. — A Mars Chocolate North America brand will be showcased during Super Bowl XLVI.

The company said M&M's will be spotlighted in a 30-second spot that will premiere during the first quarter of the game, which will air Feb. 5, 2012. Last year, Mars' utilized its Snickers brand via the "You're Not You When You're Hungry" campaign during the National Football League championship.

November 15, 2011

Procter & Gamble's Prilosec OTC and comedian Larry the Cable Guy are teaming up this season on a Facebook-driven contest in search of "parking lot pros who know 'a better way to tailgate,'" beginning Tuesday.

CINCINNATI — Procter & Gamble's Prilosec OTC and comedian Larry the Cable Guy are teaming up this season on a Facebook-driven contest in search of "parking lot pros who know 'a better way to tailgate,'" beginning Tuesday.

September 26, 2011

Procter & Gamble on Monday announced its Vicks-brand NyQuil and DayQuil will pick up on its “Most Dedicated Fan” Contest with Drew Brees, quarterback for the New Orleans Saints.

CINCINNATI — Procter & Gamble on Monday announced its Vicks-brand NyQuil and DayQuil will pick up on its “Most Dedicated Fan” Contest with Drew Brees, quarterback for the New Orleans Saints. The Facebook contest will reward the NFL’s most dedicated fan who never misses a moment of the season with two tickets to Super Bowl XLVI.