Content about Sugar substitute

IRVINE, Calif. —  West Coast Chill Pure Energy drink, which contains no sugar, no caffeine and no artificial sweeteners, and which is also available in the world's first self-chilling beverage can, patented and licensed by the Joseph Co. International, has expanded distribution and is now available in locations from coast to coast.

ROCKVILLE, Md. — To help ensure the quality of popular food ingredients increasingly being incorporated into products sold in the United States and worldwide, standards for omega 3-rich krill oil and natural, low-calorie stevia sweeteners are among the latest proposed revisions to the Food Chemicals Codex, the U.S. Pharmacopeial Convention that publishes the codex announced Wednesday.  

TORRANCE, Calif. — Yakult USA is introducing a probiotic drink to the U.S. market.

Yakult Light, which has nearly two-thirds less sugar and one-third fewer calories than regular Yakult, contains active probiotic bacteria called Lactobacillus casei strain Shirota. The product also is made with natural sweeteners and natural flavors, and is free of preservatives, gluten and high-fructose corn syrup. Unlike regular Yakult products, Yakult Light will tout blue and white packaging, with the red Yakult logo.

LA JOLLA, Calif. — Kashi has launched a new soft-baked snack that combines the company's signature blend of seven whole grains with unexpected real food ingredients.

Available in chocolate and almond varieties, Kashi soft-baked squares combine cocoa, chocolate chunks and agave with sweet potatoes and black beans. The snacks are free of synthetic colors, artificial flavors, preservatives, sweeteners, as well as high-fructose corn syrup.

Drug Store News spoke with Paddy Spence, CEO of Zevia, about the potential for natural sodas in the U.S. marketplace.



DSN: What is the awareness level of nonartificial sweeteners, and how is that trending in the U.S. market?

CHICAGO — Despite the negative connotation high-fructose corn syrup carries as an additive to food and beverages, it seems that consumers are more concerned with fat and calorie intake.

CHICAGO — Tropicana is giving its Trop50 brand a refreshing boost.

Just in time for summer, Trop50 has debuted lemonade and raspberry lemonade beverages. Each variety contains no artificial sweeteners and 50% less sugar and calories.

To celebrate the launch, Trop50 lemonade and raspberry lemonade will be supported in the brand's "Girlfriends" advertising campaign, which launched last September and features actress Jane Krakowski.

Trop50's lineup also includes original Trop50 orange juice and farmstand apple juice.

NEW YORK — Crystal Light Pure has added three new fruity flavors to its line.

The brand now includes tropical blend, mixed berry and lemonade varieties, which offer the flavorful benefits of Crystal Light, such as no artificial sweeteners, flavors or preservatives, the company said. Each 8-oz. serving of Crystal Light Pure boasts 15 calories and 4 g of sugar per serving and is sweetened with Truvia, an all-natural, no-calorie sweetener.

With these additions, the Crystal Light Pure line now offers five flavors, including grape and strawberry kiwi.

SUPPLIER NEWS — Juicy Fruit has expanded its sugar-free gum offerings with new mystery-flavored Juicy Secret gum. The gum builds on the 2009 launch of Juicy Fruit’s foray into sugar-free treats with its pellet gum, available in parent company Wrigley’s Big E-pak. Juicy Secret will be available in a 15-stick slim pack nationwide.