Content about Sue Viamari

August 8, 2013

Natural and organic snacks are no longer on the periphery. The products have moved front and center as consumers look for healthier, more satiating options when they snack.

Natural and organic snacks are no longer on the periphery. The products have moved front and center as consumers look for healthier, more satiating options when they snack.

"Consumers, particularly millennials, are looking for higher-quality snacks and are renewing their interest in natural foods," said Shelley Balanko, an analyst at Hartman Group. Natural, she said, means fresh, less-processed foods with a recognized ingredient list. "Consumers want more from their snacks. They want nutritionally-dense foods that are satiating," she said.

June 20, 2012

The economy is still a predominant theme resonating with today’s shopper, judging by some of the new-product trends identified within the SymphonyIRI Group “2011 New Product Pacesetter” report — namely beauty and consumables that replace a trip to the salon or restaurant with an upscale home experience, as well as product launches that target a specific, finite audience.

The economy is still a predominant theme resonating with today’s shopper, judging by some of the new-product trends identified within the SymphonyIRI Group “2011 New Product Pacesetter” report — namely beauty and consumables that replace a trip to the salon or restaurant with an upscale home experience, as well as product launches that target a specific, finite audience.

December 5, 2011

With consumers eating more meals at home, frozen food sales are soaring. Packaged Facts predicted the frozen food category will grow to $70 billion in 2015, an increase of $14.1 billion (or 25%) over 2010.

With consumers eating more meals at home, frozen food sales are soaring. Packaged Facts predicted the frozen food category will grow to $70 billion in 2015, an increase of $14.1 billion (or 25%) over 2010. According to a recent study from the market research firm, 72% of consumers said they purchased frozen prepared food.

July 25, 2011

Consumers eating more meals at home and innovation from manufacturers have led to a spike in sales of frozen convenience foods. A number of frozen segments showed double-digit increases in the 52-week period ended May 15.


Consumers eating more meals at home and innovation from manufacturers have led to a spike in sales of frozen convenience foods. A number of frozen segments showed double-digit increases in the 52-week period ended May 15. Dollar sales of frozen breakfast foods were up nearly 9% across food, drug and mass (excluding Walmart), according to SymphonyIRI 
Group data.


February 18, 2011

Rising commodity costs and brutal competition have been squeezing profits from the ready-to-eat cereal category.

Rising commodity costs and brutal competition have been squeezing profits from the ready-to-eat cereal category. Dollar sales for the 52-week period ended Dec. 26, 2010, were down 3%, according to SymphonyIRI Group. Sue Viamari, editor of SymphonyIRI’s Times and Trends, said the category has been in decline during the past several quarters, and there was a 0.7% decline in price per volume during the same period.


February 18, 2011

Dollar sales in the snack/granola bar category have grown nearly 8% in the past year, according to Sue Viamari, editor of Symphony­IRI Group’s Times and Trends report.

Dollar sales in the snack/granola bar category have grown nearly 8% in the past year, according to Sue Viamari, editor of Symphony­IRI Group’s Times and Trends report.


“Growth is being driven by strong performance by nutrition/intrinsic health value bars and granola bars, which climbed 15.6% and 7% during that time period,” she said. Breakfast/cereal bars posted flat sales for the year.