Consumers are snacking more than ever, but they aren't necessarily reaching for a bag of chips and a can of soda.
"To consumers, a snack can be anything," said Lynn Dornblaser, director of innovation and insight at Mintel. "In fact, when we ask people in the United States what snacks they consume, their top five responses are fresh fruit, cheese, cereal, ice cream and yogurt. As you can see, healthy choices dominate." Chocolate, she said, comes in sixth.