Content about Shaving

April 16, 2014

BIC, a manufacturer of men’s razors, has developed two new large-pack offerings of the BIC Flex 3 and the BIC Hybrid Advance 3 razors.

SHELTON, Conn. — BIC, a manufacturer of men’s razors, has developed two new large-pack offerings of the BIC Flex 3 and the BIC Hybrid Advance 3 razors.
 
The BIC Flex 3 large pack includes eight disposable razors that have three flexible blades and a heavy handle for added control.
 

March 10, 2014

Shaving trends among men — or rather the lack thereof — has shaken up the razor segment a bit as more men are opting to sport facial hair, but manufacturers remain optimistic as they churn out new innovations and see a decline of “loaded pantries” on the horizon.

Shaving trends among men — or rather the lack thereof — has shaken up the razor segment a bit as more men are opting to sport facial hair, but manufacturers remain optimistic as they churn out new innovations and see a decline of “loaded pantries” on the horizon.

(For the full category review, including sales data, click here.)

March 6, 2014

With a history that goes back more than 100 years, Softsheen-Carson’s Magic Shave has become a legacy brand within the African-American male grooming segment. Today, Magic is celebrating the launch of a new skin care line called Bump Rescue Skincare. To learn more about the brand’s history and the new line, Drug Store News recently talked with Mezei Jefferson, director of education for Softsheen-Carson.

With a history that goes back more than 100 years, Softsheen-Carson’s Magic Shave has become a legacy brand within the African-American male grooming segment. To learn more about the brand’s history and its new Bump Rescue Skincare line, Drug Store News recently talked with Mezei Jefferson, director of education for Softsheen-Carson.

DSN: After more than 100 years, Magic Shave was reformulated and revamped with a new look. Can you elaborate?

March 4, 2014

Schick, an Energizer Personal Care brand, has officially announced the launch of its new Schick Hydro 5 Groomer, a 4-in-1 facial hair styling tool designed to simplify, enhance and personalize grooming routines for men.

SHELTON, Conn. — Schick, an Energizer Personal Care brand, has officially announced the launch of its new Schick Hydro 5 Groomer, a 4-in-1 facial hair styling tool designed to simplify, enhance and personalize grooming routines for men.

March 3, 2014

Somersets, a line of shaving and skincare products from the United Kingdom, has announced a new retail partnership with Walgreens, beginning this month.

BOSTON — Somersets, a line of shaving and skincare products from the United Kingdom, has announced a new retail partnership with Walgreens, beginning this month.

In support of the new distribution, Somersets will highlight Walgreens in promotional materials as well as a social media campaign. Products available at the launch locations include:


February 28, 2014

After a two-year hiatus, U.K.’s King of Shaves is back in action and ready to change the manscape of the industry with its new launch Hyperglide razor now available at Target and Target.com.

NEW YORK — After a two-year hiatus, U.K.’s King of Shaves is back in action and ready to change the manscape of the industry with its new launch Hyperglide razor now available at Target and Target.com.

February 12, 2014

Unilever’s Dove is promoting its new Dove Advanced Care Deodorant by offering women a three-step PitiCure treatment at events in New York, Los Angeles and Miami on Feb. 13.

ENGLEWOOD CLIFFS, N.J. — Unilever’s Dove is promoting its new Dove Advanced Care Deodorant by offering women a three-step PitiCure treatment at events in New York, Los Angeles and Miami on Feb. 13.

January 29, 2014

Procter & Gamble’s Gillette brand is launching its first razor designed for male body shaving.

CINCINNATI — Procter & Gamble’s Gillette brand is launching in February its first razor designed for male body shaving.

January 23, 2014

After collaborating with dermatologists and barbers, Unilever has developed the Dove Men+Care Expert Shave range, which marks the brand's first advanced three-step shave experience.

ENGLEWOOD CLIFFS, N.J. — After collaborating with dermatologists and barbers, Unilever has developed the Dove Men+Care Expert Shave range, which marks the brand's first advanced three-step shave experience.

January 21, 2014

Bic Consumer Products has broadened its portfolio of razors with the new Bic Soleil Glow, which started hitting retail shelves this month.

SHELTON, Conn. — Bic Consumer Products has broadened its portfolio of razors with the new Bic Soleil Glow, which started hitting retail shelves this month.

January 10, 2014

Men’s grooming line, HYD For Men, has announced that its Razor Shield will be sold in 183 Meijer stores beginning in February.

BOCA RATON, Fla. — Men’s grooming line, HYD For Men, has announced that its Razor Shield will be sold in 183 Meijer stores beginning in February.

Razor Shield was developed to help create a liquid barrier to protect razor blades.
 

December 17, 2013

Wahl announced Cuts for a Cause, a new program that will support the growing number of organizations and individuals who engage in charitable head-shaving and facial hair growing.

STERLING, Ill. — Wahl, a manufacturer of men's grooming tools, announced Cuts for a Cause, a new program that will support the growing number of organizations and individuals who engage in charitable head-shaving and facial hair growing.

Cuts for a Cause aims to provide necessary tools and outreach for what is now a significant movement and one of the most popular fundraising activities of the past 10 years.

December 4, 2013

Some men may not like to admit that they have a skin care regime, but according to new research from Mintel, many younger men report using a facial moisturizing product.

According to Mintel, 58% of men ages 18 years to 24 years and 63% of men ages 25 years to 34 years report that they use a facial moisturizing product.

CHICAGO — Some men may not like to admit that they have a skin care regime, but according to new research from Mintel, many younger men report using a facial moisturizing product.

According to Mintel, 58% of men ages 18 years to 24 years and 63% of men ages 25 years to 34 years report that they use a facial moisturizing product.

This is in stark contrast to the 32% of those ages 55 years to 64 years and 29% of men older than 65 years from other age demographics claiming to do the same thing.

November 21, 2013

Baseball champions David Ortiz and Shane Victorino had their beards trimmed and shaved by Gillette on Nov. 4 to mark the end of the 2013 season.

BOSTON — Baseball champions David Ortiz and Shane Victorino had their beards trimmed and shaved by Gillette on Nov. 4 to mark the end of the 2013 season. So what happened to those champion chops? Are they making their way down the drains of Gillette’s World Shave headquarters? Have they been flushed out into the Atlantic? No.

November 14, 2013

This new men’s grooming tool utilizes a hypoallergenic pad to dull sharp edges of facial hair that trimming and shaving leave behind.

NEWPORT BEACH, Calif. — Many women may think that facial stubble on her guy is sexy but that same stubble can also wreak havoc on her skin. Enter The Soft Goat.

This new men’s grooming tool utilizes a hypoallergenic pad to dull sharp edges of facial hair left behind by trimming and shaving. The result: Sexy stubble that is soft to the touch.

November 6, 2013

Braun, a member of the Procter & Gamble Beauty and Grooming family of brands, has introduced its latest shaving innovation, the CoolTec electric shaver.

CINCINNATI — Braun, a member of the Procter & Gamble Beauty and Grooming family of brands, has introduced its latest shaving innovation, the CoolTec electric shaver.

While most electric shavers allow heat to build up uncomfortably in the shaver head, CoolTec was engineered with an aluminium cooling bar that continuously removes heat from the shaver head. The shaver’s design elements ensure a noticeable reduction in the signs of dry shaving irritation, including burning, itching, redness, skin tension and warmth, the company stated.

November 6, 2013

Geodeo Natural Deodorant Plus with Detox Complex is now available at Big Y World Class Markets in the New England area, the manufacturer has announced.

POMPANO BEACH, Fla. — Geodeo Natural Deodorant Plus with Detox Complex is now available at Big Y World Class Markets in the New England area, the manufacturer has announced.

Geodeo Natural Deodorant Island and Ocean scents are on sale in the personal care section of 61 locations of the grocer with stores throughout Connecticut and Massachusetts.
 

October 29, 2013

Just For Men will be the official hair care partner for Movember, the global men’s health charity, and has kicked off the search to find the Mo Bro face for 2014.

NEW YORK — Just For Men will be the official hair care partner for Movember, the global men’s health charity, and has kicked off the search to find the Mo Bro face for 2014.
 
Every November, Movember is responsible for the sprouting of moustaches on thousands of men’s faces all over the world. "Mo Bros," as they are affectionately known, grow moustaches beginning on Nov. 1 to raise funds and awareness to combat prostate and testicular cancer in the United States.

October 23, 2013

Procter & Gamble’s Gillette has kicked off its official partnership with Movember by inviting men and women to join Team Gillette.

BOSTON — Procter & Gamble’s Gillette has kicked off its official partnership with Movember by inviting men and women to join Team Gillette. As part of Team Gillette, they can join a star-studded lineup of Movember supporters, including Kate Upton as team captain, Green Bay Packers linebacker Clay Matthews, New York Giants wide receiver Victor Cruz, New England Patriots wide receiver Danny Amendola and New England Revolution defender Kevin Alston.

September 3, 2013

Procter & Gamble’s Gillette is partnering with four NFL players — Green Bay Packers linebacker Clay Matthews, New York Giants wide receiver Victor Cruz, New England Patriots wide receiver Danny Amendola and Tampa Bay Buccaneers running back Doug Martin — to talk about the importance of precision both on the gridiron and in the equipment needed to tackle shaving, even on sensitive skin.

BOSTON — Procter & Gamble’s Gillette is partnering with four NFL players — Green Bay Packers linebacker Clay Matthews, New York Giants wide receiver Victor Cruz, New England Patriots wide receiver Danny Amendola and Tampa Bay Buccaneers running back Doug Martin — to talk about the importance of precision both on the gridiron and in the equipment needed to tackle shaving, even on sensitive skin.

August 26, 2013

Braun, which is a subsidiary of Procter & Gamble, has announced that triple Formula 1 world champion Sebastian Vettel is the new global ambassador for Braun’s male power grooming range.

KRONBERG, Germany — Braun, which is a subsidiary of Procter & Gamble, has announced that triple Formula 1 world champion Sebastian Vettel is the new global ambassador for Braun’s male power grooming range.

The collaboration also marks the launch of the Braun global campaign “Hold on to your Dreams.”

August 8, 2013

Men's grooming is one of the fastest-growing segments within beauty, as evidenced by rising sales figures and the recent push by retailers to bolster offerings just for him.

Men's grooming is one of the fastest-growing segments within beauty, as evidenced by rising sales figures and the recent push by retailers to bolster offerings just for him.

"Today, men's grooming trends get almost as much Hollywood buzz as women's hairstyles and red carpet fashion. Whether it is a perfectly manicured mustache, a smooth shave or just a daily grooming ritual, men are tending to themselves more and more," stated Debra Mednick, executive director of The NPD Group's home business, when announcing that men's grooming tools were the buzz for holiday 2012.

June 10, 2013

Beiersdorf’s Nivea Men has developed the Silence the Irritation campaign to help educate men on the role that skin care plays in providing a comfortable shave.

WILTON, Conn. — Beiersdorf’s Nivea Men has developed the Silence the Irritation campaign to help educate men on the role that skin care plays in providing a comfortable shave.

June 4, 2013

Procter & Gamble’s Gillette Venus is teaming up with model Miranda Kerr as she leads the Gillette Venus Step Up & Step Out Tour, a multi-city event to help women look great, feel confident and give back to a good cause.

NEW YORK — Procter & Gamble’s Gillette Venus is teaming up with model Miranda Kerr as she leads the Gillette Venus Step Up & Step Out Tour, a multi-city event to help women look great, feel confident and give back to a good cause.

March 29, 2013

Looking to jazz up the shave market, Milton Moore, a Houston-based dermatologist and founder of Moore Unique Skin Care, has expanded his product portfolio with the new Silky Hydroglide Shave Gel and Post Shave Rejuvenation for Women.

NEW YORK — Looking to jazz up the shave market, Milton Moore, a Houston-based dermatologist and founder of Moore Unique Skin Care, has expanded his product portfolio with the new Silky Hydroglide Shave Gel and Post Shave Rejuvenation for Women.

Moore’s latest venture is a product that promises to provide the following user benefits:

  • Lubricates, moisturizes and treats dry and irritated skin for the closest nick-free shave possible;

  • Dermatologist developed and designed specifically for women;