Content about Rimmel

NEW YORK — Coty announced on Friday the unveiling of its new corporate website, which modernizes the company's digital presence and is designed to reflect Coty's innovative "Faster. Further. Freer." corporate culture.  

Iris Worldwide — an independent, integrated marketing agency — created the new website, located at Coty.com. The new site incorporates the most current content from each of Coty's 50+ brands' Twitter, Facebook and YouTube pages, creating a continuously evolving site.

SUPPLIER NEWS — Coty’s Rimmel London brand is gearing up for spring with an array of new makeup for eyes and face. New products include Volume Flash ScandalEyes mascara ($6.99), Glam’Eyes HD eye shadow ($5.99), Match Perfection 3 Tone blush ($4.97 at Walmart) and Exaggerate eyeliner ($6).


NEW YORK — Coty’s Rimmel London brand is gearing up for spring with an array of new makeup for eyes and face, including its new ScandalEyes mascara for fuller, outrageously exaggerated lashes.

This season, the hottest beauty look out of London is bright, emphasized eyes offset by a natural flush. With high-impact shadow shades, precision liner, ultra-plumping mascara and custom cheek color, Rimmel London is aiming to help beauty mavens get noticed this spring.

New products include:

NEW YORK Rimmel London, a Coty brand, is looking to help beauty mavens achieve Brit-girl style with the early 2011 launch of new makeup for eyes, lips and face.

For face is the new Match Perfection foundation, which features Smart-Tone technology to mimic skin's natural texture and tone for a match that promises to cover imperfections with traceless blendability. An oxygen complex helps skin breathe as the blue-sapphire complex fights yellow undertones to prevent skin from looking sallow. It comes in 16 different shades and is priced at $8.99 each.