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February 25, 2013

'Shark Tank' promotes pediatric medical products

"As seen on 'Shark Tank'" may become the new "As Seen on TV" plug, especially if more products like Ava the Elephant — a pediatric medical dispenser that talks to children as its dispensing the medicine — make it to market.

Mom and entrepreneur Tiffany Krumins appeared on the pilot show of ABC's "Shark Tank" and talked real-estate mogul Barbara Corcoran into investing $50,000 into the product concept.

September 18, 2012

Companies target pediatric medicine

Similasan is one homeopathic company making a move into pediatric cough/cold.

Similasan is one homeopathic company making a move into pediatric cough/cold. “Pharmacists have endorsed the Similasan brand,” noted Dan Quail, VP sales at Similasan, which will help bridge the eye/ear care sets with pediatric cough/cold. “So when mom goes into cough syrup, there’s a natural tie-in to take care of the ears and the eyes,” he said. “It’s a solution-driven process.” 

September 4, 2012

Zarbee's extends brand with new extra-strength line

Zarbee's has boosted its portfolio of all-natural cough products to include an extra-strength line.

SALT LAKE CITY — Zarbee's has boosted its portfolio of all-natural cough products to include an extra-strength line.

Designed for those ages 12 years and older, the over-the-counter extra-strength all-natural cough products will supplement the existing line of Zarbee's original cough products, which currently are available for children ages 12 months and older. The new extra-strength products are specially formulated at a higher strength and dose than the original children's product, Zarbee's said.

July 11, 2012

Senate introduces bill to restrict DXM sales to adults

Sens. Bob Casey, D.-Pa., and Lisa Murkowski, R-Alaska, on Wednesday introduced bipartisan legislation to prevent the abuse of cough syrup to get high by restricting the sale of products containing dextromethorphan to adults older than 18 years of age.

WASHINGTON — Sens. Bob Casey, D.-Pa., and Lisa Murkowski, R-Alaska, on Wednesday introduced bipartisan legislation to prevent the abuse of cough syrup to get high by restricting the sale of products containing dextromethorphan to adults older than 18 years of age.

March 8, 2012

Hyland's showcases adult cough-cold medicines at ECRM show

Hyland's has extended its Defend lineup of cough-cold products with a pair of adult cough syrups — Defend Cough & Cold and Defend Cough & Cold Night — last week at the ECRM Cough & Cold and Allergy EPPS.

LAS VEGAS — Hyland's has extended its Defend lineup of cough-cold products with a pair of adult cough syrups — Defend Cough & Cold and Defend Cough & Cold Night — last week at the ECRM Cough & Cold and Allergy EPPS.

The products, which carry a suggested retail price of $9.99, are being promoted through Hyland's "Action Moms" campaign, an interactive campaign that ties Hyland's adult cough-cold products to a key target demographic: the do-everything mom.

December 5, 2011

Oh baby!

To help under-the-weather junior, Hyland’s has rebranded its pediatric line of products Hyland’s Baby.

LOS ANGELES — To help under-the-weather junior, Hyland’s has rebranded its pediatric line of products Hyland’s Baby. Hyland’s cough-cold liquid offerings are trending at 76.5% growth to $2.6 million for the 12 weeks ended Oct. 30,  according to SymphonyIRI Group across food, drug and mass (excluding Walmart). 

February 23, 2011

Honey Naturals employs social media on competitive product exchange

Honey Naturals last week started offering parents a free bottle of Zarbee’s children’s cough syrup in exchange for a Facebook photo of them discarding a competitive brand of cough syrup.

SANDY, Utah — Honey Naturals last week started offering parents a free bottle of Zarbee’s children’s cough syrup in exchange for a Facebook photo of them discarding a competitive brand of cough syrup.

October 10, 2010

Industry anxiously awaiting FDA decision on DXM’s fate

While the fact that two Food and Drug Administration advisory committees collectively voted 15 opposed...

August 31, 2010

FDA to discuss concerns over medicines with DXM

The Food and Drug Administration last week issued an information packet in preparation for a...

SILVER SPRING, Md. The Food and Drug Administration last week issued an information packet in preparation for a Sept. 14 advisory committee meeting that will address the potential abuse of dextromethorphan products and whether restrictions should be placed on the sale of those over-the-counter cough medicines.

Members of both the FDA Drug Safety and Risk Management Advisory Committee and the FDA Nonprescription Drugs Advisory Committee will be in attendance at the public meeting.