Content about Procter & Gamble

December 5, 2011

Procter & Gamble’s Head & Shoulders brand has unveiled "The Good Girlfriend Guide," an e-manual of positive girlfriend-to-girlfriend advice tackling everything from beauty faux pas to relationship hang-ups.

CINCINNATI — Procter & Gamble’s Head & Shoulders brand has unveiled "The Good Girlfriend Guide," an e-manual of positive girlfriend-to-girlfriend advice tackling everything from beauty faux pas to relationship hang-ups.

In July, Head & Shoulders’ girlfriend ambassador, Alyson Hannigan, joined the brand and encouraged women across the country to visit the Head & Shoulders for Women Facebook fan page to share their girlfriend wisdom.

November 29, 2011

A personalized website that brings together beauty and fashion has debuted from Procter & Gamble's beauty and grooming business.

CINCINNATI — A personalized website that brings together beauty and fashion has debuted from Procter & Gamble's beauty and grooming business.

StyleUnited, which is in partnership with website ShopStyle, is designed to help women achieve their best head-to-toe style, P&G said. The beta site features personal consultations, curated content and a peer community for tips and recommendations, including:

November 29, 2011

The Art of Shaving, a Procter & Gamble brand, has introduced a follow-up campaign to its "The Brotherhood of Shaving" campaign, which shows off the individual lifestyle approaches to a man's daily shaving ritual.

MIAMI — The Art of Shaving, a Procter & Gamble brand, has introduced a follow-up campaign to its "The Brotherhood of Shaving" campaign, which shows off the individual lifestyle approaches to a man's daily shaving ritual.

November 22, 2011

Denture adhesive Fixodent, a Procter & Gamble brand, is putting consumers to the test with the Fixodent "12-hour hold challenge," which kicked off at the end of August and runs through June 30, 2012.

CINCINNATI — Denture adhesive Fixodent, a Procter & Gamble brand, is putting consumers to the test with the Fixodent "12-hour hold challenge," which kicked off at the end of August and runs through June 30, 2012.

November 21, 2011

Procter & Gamble’s former chairman and CEO John Smale — who was instrumental in creating a new vision for P&G to be a truly global company focused on providing an even broader range of innovative products to the world’s consumers — died on Nov. 19. He was 84.

CINCINNATI — Procter & Gamble’s former chairman and CEO John Smale — who was instrumental in creating a new vision for P&G to be a truly global company focused on providing an even broader range of innovative products to the world’s consumers — died on Nov. 19. He was 84.

Current chairman and CEO Bob McDonald reflected on the influence Smale had on himself and others, "I will remember John most for his character and how he represented the soul of the company: Purpose-inspired, caring yet demanding, principled, and humble."

November 17, 2011

Consumers are gravitating toward "natural" over-the-counter remedies, according to a new Kline report, "Natural OTCs 2011: Impact of Non-Drug Products on the U.S. OTC Market," released Wednesday.

PARSIPPANY, N.J. — Consumers are gravitating toward "natural" over-the-counter remedies, according to a new Kline report, "Natural OTCs 2011: Impact of Non-Drug Products on the U.S. OTC Market," released Wednesday.

While the U.S. traditional nonprescription drugs industry registered an average compound annual growth rate of 2.5% between 2005 and 2010, the market for natural OTC remedies has grown at a CAGR of 5.9% per year from 2009 to 2011, according to the research study.

November 15, 2011

Procter & Gamble's Prilosec OTC and comedian Larry the Cable Guy are teaming up this season on a Facebook-driven contest in search of "parking lot pros who know 'a better way to tailgate,'" beginning Tuesday.

CINCINNATI — Procter & Gamble's Prilosec OTC and comedian Larry the Cable Guy are teaming up this season on a Facebook-driven contest in search of "parking lot pros who know 'a better way to tailgate,'" beginning Tuesday.

November 14, 2011

At least that’s largely the thinking behind the new “Guy Aisle” prototype that Procter & Gamble created within a CVS/pharmacy store in Charlotte, N.C.

At least that’s largely the thinking behind the new “Guy Aisle” prototype that Procter & Gamble created within a CVS/pharmacy store in Charlotte, N.C.

Unveiled in September, the new CVS/pharmacy men’s grooming section features products specifically designed for him, including Gillette, Old Spice and Head & Shoulders.

“Men are buyers, not shoppers,” stated Michael Norton, director of external relations for male grooming at Gillette, which is owned by P&G.

November 11, 2011

Ethnic hair care brand Curls has announced that its hair care collection is now available at Walgreens, Rite Aid and Sally’s Beauty.

LOS ANGELES — Ethnic hair care brand Curls has announced that its hair care collection is now available at Walgreens, Rite Aid and Sally’s Beauty.

The Curls line contains all-natural ingredients and is free of sulfates, parabens, minerals or petroleum oils.

The products available include:

November 9, 2011

Procter & Gamble, through its Pepto-Bismol brand, is teaming up with Feeding America and "Modern Family" star Eric Stonestreet to launch its “Feast for All” campaign, the company announced Tuesday.

CINCINNATI — Procter & Gamble, through its Pepto-Bismol brand, is teaming up with Feeding America and "Modern Family" star Eric Stonestreet to launch its “Feast for All” campaign, the company announced Tuesday.

Through Dec. 1, consumers who visit Pepto’s Facebook will see Stonestreet displaying a photo of his prized Thanksgiving turkey. With every consumer who “likes” the photo of the turkey, P&G will help donate eight meals to Feeding America.

November 8, 2011

Procter & Gamble’s Ivory soap brand announced on Monday that Emmy award-winner Melissa McCarthy will serve as the brand spokeswoman and host of its new online social community, the Soap Dish, where she will engage with women and dish about life’s simple truths.

CINCINNATI — Procter & Gamble’s Ivory soap brand announced on Monday that Emmy award-winner Melissa McCarthy will serve as the brand spokeswoman and host of its new online social community, the Soap Dish, where she will engage with women and dish about life’s simple truths.

The launch and celebrity partnership announcement are all part of the “holistic reinvention” of the brand, which kicked off last month with the debut of modernized packaging and a new advertising campaign.

November 7, 2011

The majority of Hispanics in the United States believe that more information about good oral health habits, access to affordable oral health care, and more Hispanic and Spanish-speaking dentists and dental hygienists in their communities would help them "a lot" in achieving better oral health. That’s according to the findings of a national survey led by the Hispanic Dental Association and sponsored by Procter & Gamble brands Crest and Oral-B.

SAN DIEGO — The majority of Hispanics in the United States believe that more information about good oral health habits, access to affordable oral health care, and more Hispanic and Spanish-speaking dentists and dental hygienists in their communities would help them "a lot" in achieving better oral health. That’s according to the findings of a national survey led by the Hispanic Dental Association and sponsored by Procter & Gamble brands Crest and Oral-B.

November 4, 2011

Unilever has agreed to acquire Russian beauty company Concern Kalina, which significantly will strengthen its foothold in skin care and hair care in Russia.

SUPPLIER NEWS — Unilever has agreed to acquire Russian beauty company Concern Kalina, which significantly will strengthen its foothold in skin care and hair care in Russia. Unilever initially is acquiring 82% of Concern Kalina for approximately €390 million (U.S. $537 million). The acquisition is subject to regulatory approvals and is expected to be completed by the end of 2011.


November 3, 2011

Procter & Gamble on Thursday announced the creation of a new partnership and joint venture with Teva Pharmaceutical Industries to be named PGT Healthcare.

CINCINNATI — Procter & Gamble on Thursday announced the creation of a new partnership and joint venture with Teva Pharmaceutical Industries to be named PGT Healthcare.

“This unique and transformational partnership creates one of the broadest and deepest [over-the-counter] product portfolios and geographic footprints in the industry,” Teva president and CEO Shlomo Yanai said. “Each company’s leading brands will experience tremendous growth by combining our strengths. We will be better together.”

November 2, 2011

Procter & Gamble on Monday announced that NFL quarterback Drew Brees will be the first-ever "VapoDad" representing Vicks VapoRub.

CINCINNATI — Procter & Gamble on Monday announced that NFL quarterback Drew Brees will be the first-ever "VapoDad" representing Vicks VapoRub.

Appearing alongside his son Baylen, Brees will be seen in television and print advertisements for VapoRub this upcoming cold and flu season.

Historically, VapoRub has only featured women as the primary caregiver in its advertisements. With fathers becoming increasingly involved in the upbringing of their children, Vicks felt it was important to feature its first "VapoDad."

November 2, 2011

Procter & Gamble announced that the completion of its deal to sell the Pringles brand to Diamond Foods has been pushed back to June 2012.

CINCINNATI — Procter & Gamble announced that the completion of its deal to sell the Pringles brand to Diamond Foods has been pushed back to June 2012.

The transaction, which initially was expected to close this December, was delayed "to allow Diamond Foods to complete an accounting investigation." P&G said it remains committed to the transaction and noted that the timing of the deal would not affect P&G's planned restructuring.

The deal, announced in April, is valued at $2.35 billion.

October 31, 2011

Procter & Gamble on Monday announced its third year of being an official sponsor of the National Football League in support of its Gillette, Head & Shoulders, Prilosec OTC and Vicks brands.

CINCINNATI — Procter & Gamble on Monday announced its third year of being an official sponsor of the National Football League in support of its Gillette, Head & Shoulders, Prilosec OTC and Vicks brands.

October 27, 2011

Procter & Gamble delivered “strong” first-quarter sales growth, kicking off a “good start to the fiscal year” as net sales climbed 9% and organic sales grew 4%, the company announced on Thursday.

CINCINNATI — Procter & Gamble delivered “strong” first-quarter sales growth, kicking off a “good start to the fiscal year” as net sales climbed 9% and organic sales grew 4%, the company announced on Thursday.

October 26, 2011

To celebrate and promote the return of its “Have You Tried This Yet?” campaign, Procter & Gamble held an exclusive media event in New York on Tuesday evening spotlighting some of its most innovative products and offering complimentary beauty services and product demos.

NEW YORK — To celebrate and promote the return of its “Have You Tried This Yet?” campaign, Procter & Gamble held an exclusive media event in New York on Tuesday evening spotlighting some of its most innovative products and offering complimentary beauty services and product demos.

October 25, 2011

Procter & Gamble once again is highlighting the benefits of many of its brands via the “Have You Tried This Yet?” program, a campaign that now is in its second year and is designed to highlight products for self, family and home.

CINCINNATI — Procter & Gamble once again is highlighting the benefits of many of its brands via the “Have You Tried This Yet?” program, a campaign that now is in its second year and is designed to highlight products for self, family and home.

October 21, 2011

Former chairman, president and CEO of Procter & Gamble A.G. Lafley has joined Legendary Entertainment’s board of directors.

BURBANK, Calif. — Former chairman, president and CEO of Procter & Gamble A.G. Lafley has joined Legendary Entertainment’s board of directors.

Lafley joins a board comprising Legendary's chairman and CEO Thomas Tull, as well as Jim Breyer, Larry Clark, Dick Cook and Joe Roth.

Legendary Entertainment is a media company with film (Legendary Pictures), television (Legendary Television) and comics (Legendary Comics) divisions.

October 20, 2011

Procter & Gamble’s beauty brand CoverGirl has tapped actress Paula Patton as its newest celebrity brand ambassador for its Queen Collection, the company recently announced via Twitter.

CINCINNATI — Procter & Gamble’s beauty brand CoverGirl has tapped actress Paula Patton as its newest celebrity brand ambassador for its Queen Collection, the company recently announced via Twitter.

“BIG NEWS: COVERGIRL Queen Collection is excited to announce our newest Celebrity Brand Ambassador, Actress Paula Patton!” the brand tweeted earlier this week.

The CoverGirl Queen Collection was inspired by Queen Latifah to celebrate the beauty of women of color.
 

October 19, 2011

Appearing at food festivals across the country, Scope introduced its latest collection of products featuring new Dual-Blast technology, which helps eliminate strong food odors, such as onion and garlic, while killing bad breath germs.

CINCINNATI — Procter & Gamble’s Scope hit the road this summer to encourage people to breathe easy after savoring the flavor of their favorite foods — especially onions and garlic. Appearing at food festivals across the country, Scope introduced its latest collection of products featuring new Dual-Blast technology, which helps eliminate strong food odors, such as onion and garlic, while killing bad breath germs.

The new offering includes Scope Dual-Blast mouthwash and Crest Complete Multi-Benefit Extra White + Scope Dual-Blast toothpaste.

October 18, 2011

In a four- to 12-week period, power brushes with oscillating-rotating technology, pioneered by Oral-B, reduce plaque and gingivitis more than power brushes that move laterally from side-to-side, known as sonic, according to the Cochrane Collaboration, an independent healthcare research group.

CINCINNATI — In a four- to 12-week period, power brushes with oscillating-rotating technology, pioneered by Oral-B, reduce plaque and gingivitis more than power brushes that move laterally from side-to-side, known as sonic, according to the Cochrane Collaboration, an independent healthcare research group.

October 14, 2011

Procter & Gamble Professional, the away-from-home division of P&G, on Thursday announced a partnership with Firehouse Subs in support of national Fire Safety month.

CINCINNATI — Procter & Gamble Professional, the away-from-home division of P&G, on Thursday announced a partnership with Firehouse Subs in support of national Fire Safety month.