Content about Perfume

February 22, 2013
Daisies and Dukes introduces rejuvenating bath and body line

Daisies and Dukes, inspired by the fresh air and natural beauty of the American countryside, has introduced a new line of bath and body products, the company announced.

CORTLAND, N.Y. — Daisies and Dukes, inspired by the fresh air and natural beauty of the American countryside, has introduced a new line of bath and body products, the company announced.

February 18, 2013
Musician Adam Levine debuts signature fragrance for men, women

Maroon 5 front man, Adam Levine, debuted in February his own signature fragrance for men and women.

NEW YORK — Maroon 5 front man, Adam Levine, debuted in February his own signature fragrance for men and women.

February 1, 2013
UFC champion, actor Randy Couture launches men's cologne

Star of "The Expendables" franchise, commentator, entrepreneur and six-time UFC Champion Randy Couture is expanding his brand empire to include a men's signature cologne called Xtreme Couture.

LAS VEGAS — Star of "The Expendables" franchise, commentator, entrepreneur and six-time UFC Champion Randy Couture is expanding his brand empire to include a men's signature cologne called Xtreme Couture.

The entrance of this cologne in the consumer space marks the official launch of his Xtreme Couture Accessories division.

January 9, 2013
Tru Fragrance, lifestyle expert Danny Seo to co-create beauty line

Fragrance development company Tru Fragrance has inked a new partnership with author, TV host, designer and eco-friendly lifestyle expert Danny Seo to develop and bring to market a line of beauty products.

NEW YORK — Fragrance development company Tru Fragrance has inked a new partnership with author, TV host, designer and eco-friendly lifestyle expert Danny Seo to develop and bring to market a line of beauty products.

The line will include new concepts in fragrance and skincare, driven by partnerships with perfumers and global fragrance powerhouse, Firmenich.

December 27, 2012
Inter Parfums, Alfred Dunhill ink fragrance deal

Inter Parfums has entered into a 10-year exclusive worldwide fragrance license to create, produce and distribute perfumes and fragrance-related products under the Alfred Dunhill Limited brand.

NEW YORK — Inter Parfums has entered into a 10-year exclusive worldwide fragrance license to create, produce and distribute perfumes and fragrance-related products under the Alfred Dunhill Limited (“Dunhill”) brand.

December 7, 2012
New HBA Global pavilion to showcase latest in fragrance innovation

The fragrance and scent business is on an upswing, with this worldwide $35 billion dollar industry expected to post increased year-end sales and new product and category launches. To spotlight these innovations, HBA Global has announced that it will launch a Splash! on Fragrance Pavilion at its industry event in New York in June.

NEW YORK — The fragrance and scent business is on an upswing, with this worldwide $35 billion dollar industry expected to post increased year-end sales and new product and category launches. To spotlight these innovations, HBA Global has announced that it will launch a Splash! on Fragrance Pavilion at its industry event in New York in June.

The HBA Global event is slated for June 18 to 20, 2013, at the Jacob K. Javits Convention Center in New York.

December 4, 2012
New IFRANA documentary provides rare look at fragrance industry

The International Fragrance Association of North America has announced the release of "The Story of Fragrances," a documentary that gives an inside look at the fragrance industry and the science behind some of the world's most well-known and successful perfumes.

WASHINGTON – The International Fragrance Association of North America has announced the release of "The Story of Fragrances," a documentary that gives an inside look at the fragrance industry and the science behind some of the world's most well-known and successful perfumes.

The film features such perfumers as Carlos Benaim, creator of Polo by Ralph Lauren. Benaim and other artists come together to discuss their expertise, inspirations and knowledge of the fragrance industry.

July 20, 2012
Boldface Group inks fragrance license with Mario Lopez

Celebrity beauty licensing company Boldface Group has announced that its operating subsidiary, Boldface Licensing + Branding, has signed celebrity Mario Lopez in the fragrance category.

LOS ANGELES — Celebrity beauty licensing company Boldface Group has announced that its operating subsidiary, Boldface Licensing + Branding, has signed celebrity Mario Lopez in the fragrance category.

The license includes scented ancillary products, such as deodorant, aftershave, shave cream, bath gel, body wash, body sprays, body lotions and body creams.

June 15, 2012
Lady Gaga's first fragrance to grace retail shelves in September

Coty, in association with Lady Gaga's Haus Labs, is releasing in September the artist's first fragrance, called Lady Gaga Fame.

NEW YORK — Coty, in association with Lady Gaga's Haus Labs, is releasing in September the artist's first fragrance, called Lady Gaga Fame.

Lady Gaga Fame is the first-ever black Eau de Parfum that sprays clear and becomes invisible once airborne. The black-to-clear fragrance is an innovation of patent-pending fluid technology, exclusively launched with Lady Gaga Fame.

June 13, 2012
Kline study finds bold looks, key demographic divergences ignite boost in U.S. personal care market

New trends in nail care, dramatic eye looks and the appeal of limited-edition scents significantly bolstered sales in the 2011 U.S. personal care market, which exceeded $38 billion at the manufacturers’ level, surpassing pre-recession levels and representing robust growth of 4.2%, according to the recent "Cosmetics & Toiletries USA" report from global consulting and research firm Kline & Co.

PARSIPPANY, N.J. — New trends in nail care, dramatic eye looks and the appeal of limited-edition scents significantly bolstered sales in the 2011 U.S. personal care market, which exceeded $38 billion at the manufacturers’ level, surpassing pre-recession levels and representing robust growth of 4.2%, according to the recent "Cosmetics & Toiletries USA" report from global consulting and research firm Kline & Co.

June 6, 2012
Smell like Chicago in bloom with Tru Fragrance's Tru Blooms Chicago initiative

Custom fragrance development company Tru Fragrance has announced the launch of Tru Blooms Chicago, a community initiative debuting in Chicago that aims to transform the city’s public and neighborhood green spaces into growing spaces for flowers whose distinctive, fragrant notes will be captured in a limited-edition perfume.

CHICAGO — Custom fragrance development company Tru Fragrance has announced the launch of Tru Blooms Chicago, a community initiative debuting in Chicago that aims to transform the city’s public and neighborhood green spaces into growing spaces for flowers whose distinctive, fragrant notes will be captured in a limited-edition perfume.

March 21, 2012
Coty introduces limited-edition fragrance from Beyoncé

Coty has announced that the new Beyoncé Pulse Summer Edition fragrance, the new addition to the Beyoncé Parfums collection, will be on counters this spring.

NEW YORK — Coty has announced that the new Beyoncé Pulse Summer Edition fragrance, the new addition to the Beyoncé Parfums collection, will be on counters this spring.

A lighter and fresher rendition of the original Pulse eau de parfum, Pulse Summer Edition’s orchestra of fruity and floral notes makes it an ideal scent for the warm, joyful, flirty summer months.

January 27, 2012
Newest Halle Berry fragrance to hit shelves in February

Coty has unveiled the latest scent in the Halle Berry fragrance portfolio: Reveal the Passion by Halle Berry.

NEW YORK — Coty has unveiled the latest scent in the Halle Berry fragrance portfolio: Reveal the Passion by Halle Berry.

The fragrance is highlighted in Berry's existing scents, including Reveal by Halle Berry, Halle by Halle Berry, and Pure Orchid by Halle Berry.

"I wanted to create a scent that helped empower women to reveal their passionate sides," Berry said. "Nothing makes a woman sexier or more beautiful than the confidence that comes from within."

January 3, 2012
Perfumania to acquire Parlux in $170 million deal

Perfume and fragrance retailer Perfumania announced Friday that it will acquire Parlux Fragrances in a deal valued at $170 million.

BELLPORT, N.Y. — Perfume and fragrance retailer Perfumania announced Friday that it will acquire Parlux Fragrances in a deal valued at $170 million.

Parlux, based in Fort Lauderdale, Fla., manufactures and distributes fragrances and beauty products, and is one of Perfumania's largest trading partners.

"Parlux brings a wealth of products and expertise as a licensee, manufacturer and international distributor," Perfumania CEO Mike Katz said.

The deal is expected to close in the first half of 2012.

December 21, 2011
Interparfums, Burberry Group consider new operating structure for fragrance, beauty business

Inter Parfums has announced that its Paris-based subsidiary, Interparfums SA — the prestige fragrance company and exclusive worldwide licensee for Burberry fragrance products — and its licensor, global luxury company Burberry Group, are in discussions regarding the establishment of a new operating structure for the Burberry fragrance and beauty business.

NEW YORK — Inter Parfums has announced that its Paris-based subsidiary, Interparfums SA — the prestige fragrance company and exclusive worldwide licensee for Burberry fragrance products — and its licensor, global luxury company Burberry Group, are in discussions regarding the establishment of a new operating structure for the Burberry fragrance and beauty business.

November 3, 2011
Romane Fragrances rebrands to Tru Fragrance

Romane Fragrances, which creates, manufactures, launches and markets private-brand fragrances for retailers worldwide, has changed its name to Tru Fragrance and launched a new website at TruFragrance.com.

CHICAGO — Romane Fragrances, which creates, manufactures, launches and markets private-brand fragrances for retailers worldwide, has changed its name to Tru Fragrance and launched a new website at TruFragrance.com.

In addition to changing its name and launching a new website, Tru Fragrance will move into new headquarters located just west of Chicago, complete with state-of-the-art showroom, a warehousing and distribution facility, and a creative development center.

September 12, 2011
Skin-sensitive scents

Church & Dwight has added a Sensitive Skin Plus scent detergent to its line of Arm & Hammer sensitive skin laundry detergents.

PRINCETON, N.J. — Church & Dwight has added a Sensitive Skin Plus scent detergent to its line of Arm & Hammer sensitive skin laundry detergents. The new detergent, which features a skin-friendly fresh scent that’s hypoallergenic and clinically tested to be good to sensitive skin, is a scented alternative to Arm & Hammer’s Perfume and Dye Free laundry detergent.


July 20, 2011
Arm & Hammer's new laundry detergent caters to sensitive skin sufferers

Arm & Hammer is answering the pleas of sensitive skin sufferers by rolling out a new laundry detergent that provides deep cleaning and freshness to clothes.

PRINCETON, N.J. — Arm & Hammer is answering the pleas of sensitive skin sufferers by rolling out a new laundry detergent that provides deep cleaning and freshness to clothes.

New Arm & Hammer sensitive skin plus scent is hypoallergenic and delivers deep cleaning and deodorizing, while featuring a fresh scent, the company said. The product joins the brand's perfume- and dye-free laundry detergent. Both variants are compatible in high-efficiency machines and standard washing machines.

July 7, 2011
Love & Toast by Margot Elena

The adorable, vibrant packaging that has a playful take on modern femininity is what initially caught our eye, but it’s what’s inside the formulas of Love & Toast by Margot Elena that also makes this line special.

The adorable, vibrant packaging that has a playful take on modern femininity is what initially caught our eye, but it’s what’s inside the formulas of Love & Toast by Margot Elena that also makes this line special. Love & Toast by Margot Elena is a collection of fragrance, body, lip and hair care products that are loaded with natural and organic ingredients. Plus, a portion of each sale goes to Regional Affiliates of Girls, providing education and services to millions of American girls, particularly those in high-risk, underserved areas.

July 5, 2011
Celebrity icons drive scents

It has been a bit of an uphill battle for fragrance within the mass market, but industry sources remain optimistic as “new” continues to drive much of the business and celebrity scents remain in the spotlight.

It has been a bit of an uphill battle for fragrance within the mass market, but industry sources remain optimistic as “new” continues to drive much of the business and celebrity scents remain in the spotlight.

“The celebrity fragrances trend shows no signs of abating as there are still A-list stars who have just put their names to fragrances in the United States, such as Lady Gaga.

June 16, 2011
Coty Beauty unveils Beyonce Pulse fragrance

Coty Beauty has announced the launch of the newest scent in the Beyonce Parfums portfolio, Beyonce Pulse, which will debut in September.

NEW YORK — Coty Beauty has announced the launch of the newest scent in the Beyonce Parfums portfolio, Beyonce Pulse, which will debut in September.

Pulse will join the Heat and Heat Rush collections. The launch of Pulse will be supported with global integrated sales and marketing activity, including a print and TV ad campaign starring Beyonce, to be featured in more than 60 countries. In addition, social media and online programs will speak to Beyonce's global fan base via e-commerce, Twitter and Facebook. Pulse TV ads will begin airing in August.

May 25, 2011
Travalo holds fragrances for on-the-go consumers

The latest refillable perfume and cologne atomizer made for on-the-go consumers has hit the market.

BETHESDA, Md. — The latest refillable perfume and cologne atomizer made for on-the-go consumers has hit the market.

Travalo said its latest model, Travalo Excel, which will retail for $19.99, holds 30% more fragrance (65 sprays) than its original size, the company said. Travalo products, including its Pure and Classic products, retail from $9.99 to $19.99.

May 23, 2011
Justin Bieber gets into fragrance game

Pop star Justin Bieber has dabbled in nail polish and a unisex fragrance. Now, the singing sensation is launching a women's fragrance called "Someday."

NEW YORK — Pop star Justin Bieber has dabbled in nail polish and a unisex fragrance. Now, the singing sensation is launching a women's fragrance called "Someday."

The fragrance will debut in June in partnership with Give Back Brands, a new lifestyle products company committed to donating its proceeds to charity. Give Back Brands has a vision of partnering with entertainment artists and other top talent to create and market products, then donating the company's proceeds to designated charities, including the favorite causes of the company's celebrity partners.

April 25, 2011
Payless ShoeSource gets SXY

Payless ShoeSource is expanding its beauty offering with the availability of a new beauty brand, SXY by Unforgettable Moments, arriving in stores this week. Featuring nearly 20 affordable beauty and body items, the new line represents yet more competition for chain drug beauty.

TOPEKA, Kan. — Payless ShoeSource is expanding its beauty offering with the availability of a new beauty brand, SXY by Unforgettable Moments, arriving in stores this week. Featuring nearly 20 affordable beauty and body items, the new line represents yet more competition for chain drug beauty.

The SXY items are available in 1,500 stores and start as low as $4, with nearly all products priced under $10. The new brand joins two other beauty collections in the Payless beauty portfolio: Unforgettable Moments and Zoe & Zac Naturals.

March 17, 2011
QVC goes Irish for St. Patrick's Day showcase

St. Patrick's Day is here, and QVC has kicked off its celebration with 24 hours of Irish programming that will feature an extensive assortment of authentic Irish goods, many of which were created especially for QVC.

WEST CHESTER, Pa. — St. Patrick's Day is here, and QVC has kicked off its celebration with 24 hours of Irish programming that will feature an extensive assortment of authentic Irish goods, many of which were created especially for QVC.

During the event, which began at midnight EST on March 17, QVC will offer jewelry, fashion, home decor and other products from Ireland-based brands. The world-renowned singing group Celtic Thunder also is scheduled to perform several times throughout the broadcast, the company reported.