Content about Oscar

February 5, 2013

DSN sat down with Radek Sali, CEO of Australia's Swisse Wellness, to discuss insights into the company's U.S. market launch with brand ambassador and Oscar-winning actress Nicole Kidman leading the way.

AUDIO Q&A: DSN sat down with Radek Sali, CEO of Swisse Wellness, a company originating from Australia and boasting the greatest intake of natural health products per capita. Swisse Wellness recently made a splash into the U.S. market with brand ambassador Nicole Kidman leading the way.

March 10, 2014

Apparently, I am one of about 10 mil­lion unique users who, as this issue of DSN went to press, had entered their name into the interactive name genera­tor game that Slate.com posted to its site within hours of John Travolta having butchered singer Idina Menzel’s name at the Oscar Awards.

“Rosie Edbrards.”

That, according to the Adele Dazeem Generator is the “Travoltified” version of my name.

March 6, 2014

Oscar Mayer is giving bacon lovers a reason to wake up early. The brand has unveiled the first-ever iOS device that wakes people up with the smell of bacon.

MADISON, Wis. — Oscar Mayer is giving bacon lovers a reason to wake up early. The brand has unveiled the first-ever iOS device that wakes people up with the smell of bacon. The device, called Wake Up & Smell the Bacon, syncs with the Oscar Mayer Wake Up & Smell the Bacon iPhone app to emit the scent and sound of sizzling bacon when the rooster crows.

February 24, 2014

Oscar Mayer, a Kraft Foods Group brand, announced the introduction of the new P3 Portable Protein Pack, which the company designed for active consumers looking for a snack to help get them through the day.

MADISON, Wis. — Oscar Mayer, a Kraft Foods Group brand, announced the introduction of the new P3 Portable Protein Pack, which the company designed for active consumers looking for a snack to help get them through the day.

The company says the new protein packs are positioned to become a major item in the protein-snacking category, which has enjoyed growth thanks to consumer desires for protein-filled snacks like Greek yogurt and protein bars. The on-the-go packs are made of three brands: Oscar Mayer Selects Meats, Kraft Natural Cheeses and Planters Nuts.

October 18, 2013

Inter Parfums announced on Friday that its wholly-owned subsidiary Inter Parfums USA has entered into an agreement to acquire certain assets of the fragrance division of Oscar de la Renta.

NEW YORK — Inter Parfums announced on Friday that its wholly-owned subsidiary Inter Parfums USA has entered into an agreement to acquire certain assets of the fragrance division of Oscar de la Renta.

Simultaneously, the firms entered into a worldwide and exclusive licensing agreement to create, produce and distribute perfumes and cosmetics under the Oscar de la Renta brand. Terms were not disclosed.

June 20, 2013

A maker of bathing products for pets has expanded its line to Target stores around the country.

SAN DIEGO — A maker of bathing products for pets has expanded its line to Target stores around the country.

Organic Oscar said its line of pet shampoo had hit Target's shelves this month, marking its biggest expansion since the company's official launch in 2011. The company was founded in 2007. The shampoo, which is natural and biodegradable, is available for $9.99 per bottle.

May 14, 2013

Oscar Mayer announced the addition of five new hot dog innovations featuring bacon, sausage, chicken breast, lean and extra lean varieties available this summer.

MADISON, Wis. — Oscar Mayer announced this week the addition of five new hot dog innovations featuring bacon, sausage, chicken breast, lean and extra lean varieties available this summer.

Beginning in June, consumers nationwide will be able to purchase two Oscar Mayer hot dogs perfect for the summer grill, including the Bacon Dog and Smokies Smoked Sausages.

October 3, 2012

Procter & Gamble’s hair care brand Pantene has announced that Canadian actress, philanthropist and star Lisa Ray is the new Pantene Beautiful Lengths ambassador in Canada; who will encourage Canadians to grow and share their hair for cancer.

TORONTO — Procter & Gamble’s hair care brand Pantene has announced that Canadian actress, philanthropist and star Lisa Ray is the new Pantene Beautiful Lengths ambassador in Canada; who will encourage Canadians to grow and share their hair for cancer.

Since 2008, Pantene Beautiful Lengths has inspired Canadians to grow, cut and donate their healthy-looking hair to provide real-hair wigs for women who have lost their hair due to cancer treatments — at no cost.

September 26, 2012

Kraft Foods is on track to complete a three-year initiative to reduce sodium by an average of 10% across its North American portfolio by the end of 2012.

NORTHFIELD, Ill. — Kraft Foods is on track to complete a three-year initiative to reduce sodium by an average of 10% across its North American portfolio by the end of 2012.

Kraft Foods' sodium reduction efforts reach across the company's North American product portfolio, including Kraft grated parmesan cheese, Breakstone's 2% cottage cheese and Oscar Mayer bacon. Many other Kraft Foods products, the results far exceeded this goal, including:

  • Kraft original BBQ sauce, 40%;

September 7, 2012

The future North American grocery business of Kraft Foods will deliver steady and profitable top-line growth, consistent bottom-line growth and a superior dividend payout, according to the business's future executive team.

BOSTON — The future North American grocery business of Kraft Foods will deliver steady and profitable top-line growth, consistent bottom-line growth and a superior dividend payout, according to the business's future executive team.

May 15, 2012

Oscar Mayer has introduced a complete line of meat products that is free of artificial preservatives, flavors and colors.

MADISON, Wis. — Oscar Mayer has introduced a complete line of meat products that is free of artificial preservatives, flavors and colors.

Oscar Mayer Selects, which includes hot dogs, bacon and cold cuts, builds on the initial rollout of Oscar Mayer Selects hot dogs, which were introduced in 2010. This year, 50% of new Oscar Mayer products will have no artificial preservatives. What's more, the brand is looking to reduce the sodium content in its products by 20% across the entire portfolio by the year's end.

June 23, 2011

Oscar Mayer is shaking up lunchtime routines with new sandwich combinations.

MADISON, Wis. — Oscar Mayer is shaking up lunchtime routines with new sandwich combinations.

November 22, 2010

An Oscar-winning film is marking its 20th anniversary with its Blu-ray debut ...

LOS ANGELES An Oscar-winning film is marking its 20th anniversary with its Blu-ray debut.

February 19, 2008

L’Oreal Paris has created a special edition of its Infallible Never Fail Lipcolour in Red...

December 9, 2007

Unilever’s Dove brand has announced that America will choose the next Dove real women ad....