Content about Oral hygiene

March 21, 2014

Church & Dwight, the maker of Arm & Hammer oral care products, has introduced its new Arm & Hammer Truly Radiant toothpaste and Spinbrush Truly Radiant battery-powered toothbrushes.

EWING, N.J. — Church & Dwight, the maker of Arm & Hammer oral care products, has introduced its new Arm & Hammer Truly Radiant toothpaste and Spinbrush Truly Radiant battery-powered toothbrushes.

The new Truly Radiant collection includes Arm & Hammer toothpaste, Extra White and Deep Clean Spinbrush battery-powered toothbrushes and replacement brush heads.

March 21, 2014

To help children achieve healthy smiles and avoid missing school days, Colgate has teamed up with Champions for Kids and Walmart for the Simple Giving campaign. As part of this partnership, Colgate has committed to donating $100,000 worth of oral care products to school districts across the Midwest during the 2014 school year.

NEW YORK — To help children achieve healthy smiles and avoid missing school days, Colgate has teamed up with Champions for Kids and Walmart for the Simple Giving campaign. As part of this partnership, Colgate has committed to donating $100,000 worth of oral care products to school districts across the Midwest during the 2014 school year.

March 11, 2014

Philips Sonicare has introduced its new Philips Sonicare for Kids, a rechargeable power toothbrush for kids.

STAMFORD, Conn. — Philips Sonicare has introduced its new Philips Sonicare for Kids, a rechargeable power toothbrush for kids.

The new Philips Sonicare for Kids is equipped with the same sonic technology found in other Philips Sonicare toothbrushes that gently drives fluid between teeth and along the gum line, making it especially effective for kids with braces. 

March 3, 2014

Procter & Gamble’s Oral-B has announced the launch of an oral care app for children — the Disney Magic Timer App by Oral-B.

CINCINNATI — Procter & Gamble’s Oral-B has announced the launch of an oral care app for children — the Disney Magic Timer App by Oral-B.

Created in collaboration with Disney and powered by DreamPlay, the oral care app is designed to helps kids increase brushing time, which is identified by dentists as an area of concern and improvement for children.

February 24, 2014

Colgate-Palmolive has introduced its new Colgate Optic White Toothbrush + Whitening Pen — the first-ever toothbrush with a built-in whitening pen.

NEW YORK — Colgate-Palmolive has introduced its new Colgate Optic White Toothbrush + Whitening Pen — the first-ever toothbrush with a built-in whitening pen.  

The new Colgate Optic White Toothbrush + Whitening Pen is aimed to provide a convenient, affordable way to achieve high-impact teeth whitening at home, with whiter teeth in two days, the company stated.

February 21, 2014

Following buzz that Procter & Gamble revealed last week during a conference in Barcelona a smartphone-enabled toothbrush, the manufacturer has officially unveiled details of the new interactive electronic toothbrush.

CINCINNATI — Following buzz that Procter & Gamble revealed last week during a conference in Barcelona a smartphone-enabled toothbrush, the manufacturer has officially unveiled details of the new interactive electronic toothbrush.

February 20, 2014

Procter & Gamble has reportedly developed the first smartphone-connected toothbrush to give consumers personalized advice for better oral health, according to a Reuters report.

CINCINNATI — Procter & Gamble has reportedly developed the first smartphone-connected toothbrush to give consumers personalized advice for better oral health, according to a Reuters report.

The toothbrush, which is slated to launch in June under the Oral-B brand, was unveiled during the Mobile World Congress last week in Barcelona, Reuters reported.

February 5, 2014

Dr. Fresh announced a partnership between its Firefly kids toothbrush brand and Oral Health America to promote regular brushing through accessibility and fun while benefiting OHA's Smiles Across America program.

BUENA PARK, Calif. — Dr. Fresh announced a partnership between its Firefly kids toothbrush brand and Oral Health America to promote regular brushing through accessibility and fun while benefiting OHA's Smiles Across America program.  

As part of the partnership, Firefly will donate thousands of its signature Firefly Light-Up Timer toothbrushes to at-risk children, and will make a monetary donation to help broaden access to school-based dental services offered by SAA partners.

February 4, 2014

Procter & Gamble has announced that Oral-B, Blend-a-Med and Crest are setting up dental clinics in each of the three Olympic Winter Games villages to provide dental screenings, routine dental care, emergency care and products for athletes and coaches for the duration of the Sochi 2014 Olympic Winter Games.

CINCINNATI — Procter & Gamble has announced that Oral-B, Blend-a-Med and Crest are setting up dental clinics in each of the three Olympic Winter Games villages to provide dental screenings, routine dental care, emergency care and products for athletes and coaches for the duration of the Sochi 2014 Olympic Winter Games.

February 3, 2014

Procter & Gamble’s Crest 3D White has introduced the new Crest 3D White Brilliance collection, which includes Crest 3D White Brilliance toothpaste and Crest 3D White Brilliance Boost.

CINCINNATI — Procter & Gamble’s Crest 3D White has introduced the new Crest 3D White Brilliance collection, which includes Crest 3D White Brilliance toothpaste and Crest 3D White Brilliance Boost.

January 23, 2014

High-fluoride toothpaste may help prevent white spots from braces, according to a Reuters report citing a new study from Sweden.

NEW YORK — High-fluoride toothpaste may help prevent white spots from braces, according to a Reuters report citing a new study from Sweden.

Researchers found that high-fluoride toothpaste, which has nearly four times the amount of fluoride, helped prevent white spots on the teeth of children between the ages of 11 and 16 years old, Reuters reported.

January 20, 2014

Emmi-Tech, the distributor of the Emmi-dent Ultrasound toothbrush, has unveiled a new gluten-free, fluoride-free and paraben-free toothpaste called Nature.

LAS VEGAS — Emmi-Tech, the distributor of the Emmi-dent Ultrasound toothbrush, has unveiled a new gluten-free, fluoride-free and paraben-free toothpaste called Nature.

According to the company, the new Nature toothpaste creates nano-bubbles that are imploded by the ultrasound waves of the toothbrush to remove bacteria, plaque, tartar, small food scraps and stains.

November 15, 2013

Looking to help keep babies’ teeth and gums healthy, dental care industry professional and mother of three, Kasey Pitillo, has created Happy Teeth, a line of gentle and natural dental products.

NEW YORK — Looking to help keep babies’ teeth and gums healthy, dental care industry professional and mother of three, Kasey Pitillo, has created Happy Teeth, a line of gentle and natural dental products.

October 31, 2013

Brush Buddies has introduced the new Soniclean Pro available in 5000, 3000 and 2000 models.

FONTANA, Calif. — Brush Buddies has introduced the new Soniclean Pro available in 5000, 3000 and 2000 models. 

October 24, 2013

Colgate-Palmolive announced on Thursday that during the third-quarter new product launches in the United States contributed to volume growth across categories, and market share gains were seen in such categories as manual toothbrushes, powered toothbrushes, mouthwash and body washes.

NEW YORK — Colgate-Palmolive announced on Thursday that during the third-quarter new product launches in the United States contributed to volume growth across categories, and market share gains were seen in such categories as manual toothbrushes, powered toothbrushes, mouthwash and body washes.

October 17, 2013

Procter & Gamble’s Oral-B has unveiled what it says is its most innovative power brush to date — the Oral-B Black 7000.

CINCINNATI — Procter & Gamble’s Oral-B has unveiled what it says is its most innovative power brush to date — the Oral-B Black 7000.

September 30, 2013

Crest + Oral-B is recognizing registered dental hygienists who go above and beyond the call of duty with the third year of its Pros in the Profession awards program, Procter and Gamble has announced.

CINCINNATI — Crest + Oral-B is recognizing registered dental hygienists who go above and beyond the call of duty with the third year of its Pros in the Profession awards program, Procter and Gamble has announced.

September 20, 2013

Procter and Gamble's Oral-B introduced the Oral-B app, a breakthrough digital tool for brushing routines that gives users a new kind of personal power over their oral care.

CINCINNATI — Procter and Gamble's Oral-B introduced on Friday the Oral-B app, a breakthrough digital tool for brushing routines that gives users a new kind of personal power over their oral care.

Connecting with any Oral-B power brush, the app offers:

September 18, 2013

Philips Sonicare is looking to elevate the power toothbrush category with the introduction of its latest innovation, FlexCare Platinum.

STAMFORD, Conn. — Philips Sonicare is looking to elevate the power toothbrush category with the introduction of its latest innovation, FlexCare Platinum.

With approximately half of American adults suffering from mild, moderate or severe gum disease, Sonicare FlexCare Platinum promises to remove up to seven times more plaque between teeth than a manual toothbrush and improve gum health in two weeks.

September 10, 2013

It also is important to note the success of Colgate's Optic White toothpaste.

NEW YORK — It also is important to note the success of Colgate's Optic White toothpaste. According to IRI, it raked in $141.1 million in year-one dollar sales and took the No. 2 spot in IRI's 2012 New Product Pacesetters: Top 10 Non-Food Brands report released earlier this year.

September 10, 2013

Consumers are spending when it comes to pet care and grooming.

Consumers are spending when it comes to pet care and grooming. "Overall, the humanization of pets is driving both the grooming and dental categories," said Brian Collier, a spokesman for Naturel Promise. "Pet parents are, more than ever, concerned about the well-being, comfort and health of their pets."

September 10, 2013

The oral care market is likely to continue to experience an upswing in sales going forward, but there are opportunities for even greater growth.

The oral care market is likely to continue to experience an upswing in sales going forward, but there are opportunities for even greater growth.

(For the full category review, including sales data, click here.)

August 20, 2013

Coldstream Naturals has unveiled four new USDA-certified organic and GMO-free oral care products, making it the only marketer of certified organic oral care products in the United States, the company stated.

NEWBERRY, Fla. — Coldstream Naturals has unveiled four new USDA-certified organic and GMO-free oral care products, making it the only marketer of certified organic oral care products in the United States, the company stated.

August 8, 2013

The oral care market is expected to grow modestly in the coming years.

The oral care market is expected to grow modestly in the coming years. According to Mintel's May 2013 U.S. oral care report, total U.S. retail sales for the oral care market reached $6.3 billion in 2012. Looking ahead, the market is expected to experience modest growth — about 2% annually — with sales reaching $7.1 billion in 2017.

The good news is that there may be opportunities for retailers and suppliers to promote increased usage of products like mouthwash, dental floss, dental tools and power toothbrushes.

July 31, 2013

The Natural Dentist, a line of therapeutic oral care products, and Dr. Susan Calderbank, a leading dentist in oral health for patients undergoing chemotherapy and head and neck radiation, announced a partnership to raise awareness about the oral complications of cancer treatments in a joint effort to help patients manage these often debilitating side effects.

MADISON, N.J. — The Natural Dentist, a line of therapeutic oral care products, and Dr. Susan Calderbank, a leading dentist in oral health for patients undergoing chemotherapy and head and neck radiation, today announced a partnership to raise awareness about the oral complications of cancer treatments in a joint effort to help patients manage these often debilitating side effects.