Content about Nielsen Group

May 23, 2011
Pump up the iron


It’s not often a niche brand manufacturer attempts to resuscitate what has been for years a commoditized category. But that’s exactly what Meda Consumer Healthcare will be attempting to do with iron — establish a good/better/best proposition to a supplemented category best defined as mediocre.


It’s not often a niche brand manufacturer attempts to resuscitate what has been for years a commoditized category. But that’s exactly what Meda Consumer Healthcare will be attempting to do with iron — establish a good/better/best proposition to a supplemented category best defined as mediocre. For the 52 weeks ended April 16, mineral supplement sales were down 3.3% to $534 million across food, drug and mass (including Walmart), according to Nielsen Group data.


May 23, 2011
Soothing relief

Chapped and cracked lips have long been a side effect associated with the common cold, especially for those congested sufferers who have to breathe strictly through their mouths.

OAK BROOK, Ill. — Chapped and cracked lips have long been a side effect associated with the common cold, especially for those congested sufferers who have to breathe strictly through their mouths. Now Blistex is introducing Blistex Cold & Allergy Lip Soother, a lip balm that incorporates an external analgesic (pramoxine HCl 1%) to help relieve the pain that comes with those cracked lips.

April 25, 2011
Are coupon ‘extremists’ bad for business?

Call it “the attack of the coupon-crazed shelf sweepers.” It’s the most aggressive form of bargain hunting by consumers willing to spend hours searching out coupon deals, to stock up with enough product to last their families for a year and to turn their homes into veritable warehouses.


Call it “the attack of the coupon-crazed shelf sweepers.” It’s the most aggressive form of bargain hunting by consumers willing to spend hours searching out coupon deals, to stock up with enough product to last their families for a year and to turn their homes into veritable warehouses.


April 25, 2011
Could 2011 be different?

NEW YORK — Within the next three months, a gallon of gas is expected to exceed $4.11, which previously marked the highest historical U.S. retail price set in July 2008. Prior to that, the highest that gas prices had ever been was $3.46 in March 1981. 


February 15, 2010
Shaking up protein times 6

BSN last month showcased its line of ready-to-drink protein supplements at the ECRM Vitamin, Diet...

ORLANDO, Fla. —BSN last month showcased its line of ready-to-drink protein supplements at the ECRM Vitamin, Diet & Sports Nutrition meeting here. The company’s RTD protein supplements already are best-sellers at specialty shop GNC and military retailer AAFES.

The new-to-mass RTD protein shake, called Syntha-6, features six proteins—including milk, whey and soy—that each are metabolized by the body at different rates, allowing for a more gradual supplementation of protein.

December 13, 2009
New Nicorette ads underscore process of kicking the habit

GlaxoSmithKline’s “Nicorette makes quitting suck less” campaign is a smart play that ought to continue...

NEW YORK GlaxoSmithKline’s “Nicorette makes quitting suck less” campaign is a smart play that ought to continue a resurgence in sales of smoking cessation products.

For the 52 weeks ended Oct. 31, sales of nonprescription stop-smoking products were up slightly by 4.3% to $758 million across food, drug and mass (including Walmart) outlets, citing Nielsen Group data. But compare that with two years ago, where for the 52 weeks ended Nov. 3, 2007 sales were as high as $778.6 million, and category sales are still down 2.6%.