Content about New Products

February 4, 2009
Abott introduces a more mass-friendly EAS Myoplex sports nutrition product

Abbott Nutrition, fields nutritional products covering a broad spectrum of demographics, from EAS’ Myoplex, which...

February 4, 2009
Alacer, Surfrider Foundation partner for new Emergen-C BLUE product

Alacer Corp. announced an alliance with the Surfrider Foundation during the ECRM Vitamin, Diet &...

February 4, 2009
Alaven launches Bifera iron supplement

Alaven Consumer Healthcare launched its Bifera iron supplement in preparation for the ECRM Vitamin, Diet...

February 4, 2009
Amerifit Brands launches Culturelle Probiotics for Kids

Amerifit Brands is lending its own venerable probiotic brand to the children’s probiotics subsegment with...

February 4, 2009
Biotab Nutraceuticals wakes up sleep category with launch of Alteril Plus

Biotab Nutraceuticals is bringing the supplement L-tryptophan back to supplement aisles with the introduction of...

February 4, 2009
Cosrich to support Infinity8 brand with $1-off coupon

With a strong heritage in fielding gummy multivitamins for children, Cosrich Group was one of...

February 4, 2009
Enzymatic Therapy introduces ActiFruit Cranberry Supplement

Enzymatic Therapy introduced ActiFruit Cranberry Supplement, featuring the proprietary ingredient Cran-Max, at the ECRM Vitamin,...

February 4, 2009
Following positive studies of vitamin D, Mason Vitamins unveils vitamin D chewable

Vitamin D has been making headlines quite often of late, with a rash of peer-journal-published...

February 4, 2009
FSI Nutrition notes that Boomers are boosting sports nutrition category

FSI Nutrition, manufacturer of both private-label and branded sports nutrition products, noted that the sports...

February 4, 2009
IdeaVillage showcases Slim Shots

IdeaVillage Products Corporation showcased its Slim Shots weight loss supplement, which debuted in March 2008....

February 4, 2009
Imagenetix launches new campaign to support InflameAway Celadrin pain reliever

Imagenetix announced a new media campaign in support of its InflameAway Celadrin topical pain reliever...

February 4, 2009
Iovate showcases expansive lineup, alongside its leading Hydroxycut

Iovate Health Sciences featured a strong heritage in weight loss supplements, including the leading diet...

February 4, 2009
iSatori launches Voots fruit and vegetable supplement for kids

iSatori Technologies launched its Voots fruit and vegetable supplement last month at the ECRM Vitamin,...

February 4, 2009
Superbalife showcases new diet aid Zyatrim and Zyrexin

Makers of the natural sex enhancer Zyrexin, Superbalife International introduced a new weight loss SKU...

February 4, 2009
To Go Brands features full line of supplement drink mixes

To Go Brands featured an entire line of supplement drink mixes that fulfill a need...

February 3, 2009
Book on integrating herbal, nutrient, and drug therapy is now available

Health Resources Unlimited recently published Herb, Nutrient and Drug Interactions: Clinical Implications and Therapeutic Strategies,...

February 3, 2009
Febreze launches Destinations Collection

Febreze has launched its new Destinations Collection, offering fragrances in three scents: Hawaiian Aloha, Brazilian...

January 28, 2009
Teva introduces Prilosec generic

Teva Pharmaceuticals has introduced a generic version of AstraZeneca's Prilosec delayed-release capsules, the generic drug...

January 21, 2009
Carex introduces Thera-Med Sinus Headache Cold Pack

Carex Health Brands earlier this week launched its new Thera-Med Sinus Headache Cold Pack featuring...

January 19, 2009
Integrated Beverage Group adds new pop to bottled beverages with powdered vitamin-filled caps

Atlanta Integrated Beverage Group on Tuesday introduced its latest innovation at the ECRM Vitamin, Diet...

November 18, 2008
Nix launches pesticide-free version of lice infestation treatment

Insight Pharmaceuticals, makers of Nix, on Wednesday announced the addition of a pesticide-free solution to...

November 2, 2008
Olympian Michael Phelps launches PureSport athletic drinks

Michael Phelps, winner of eight gold medals during this year’s summer Olympics, officially launched his...

October 26, 2008
Always announces innovation in feminine care with Always Infinity launch

Procter & Gamble has announced the introduction of Always Infinity, a launch the personal care...

October 20, 2008
Ethnic beauty care a top market for up-and-coming players

Niche marketers are increasingly extending the ethnic health and beauty market to include products for...

October 19, 2008
Flavours launches NutraBitz all-natural, probiotic soft chews

Flavours Inc. on Monday announced the introduction of NutraBitz, a line of all-natural, oat-based soft...