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April 25, 2013
Watertree hires former NBA champion as celebrity spokesman

Watertree Health has hired former NBA champion John Salley to market its free prescription discount cards, the company said.

NEW YORK — Watertree Health has hired former NBA champion John Salley to market its free prescription discount cards, the company said.

Salley, who maintains a vegan diet, is a health and wellness advocate and has appeared in film and television. Watertree provides prescription discount cards and distributes them to anyone who needs help paying for medicines. According to the company, more than 100 million Americans don't have full prescription coverage.

January 9, 2013
Four-time NBA champion John Salley to headline VirMax at industry event

Four-time NBA champion John Salley will be heading here next week to attend the ECRM Vitamin, Diet and Sports Nutrition conference in support of Natural Product Solutions.

SAN ANTONIO, Texas — Four-time NBA champion John Salley will be heading here next week to attend the ECRM Vitamin, Diet and Sports Nutrition conference in support of Natural Product Solutions. 

Salley is NPS' spokesman for VirMax, a line that consists of five supplement products that are formulated to benefit health levels of testosterone, a healthy prostate and other men’s health issues.

August 17, 2012
Playmaker Nutrition targets teen, tween market with new supplement line

Playmaker Nutrition recently announced its planned foray into retail outlets in September with a line of supplement products targeting teens and tweens.

PASADENA, Calif. — Playmaker Nutrition recently announced its planned foray into retail outlets in September with a line of supplement products targeting teens and tweens. In addition to launching the line of supplements, Playmaker Nutrition plans to use its Web presence as a springboard to fitness and nutrition tips to help improve athletic performance, adopt a healthier lifestyle and maintain optimum wellness.

July 31, 2012
Mission Skincare featured as part of external analgesics offering

Showing up here on CVS shelves is Mission Maximum Strength Muscle Rub touting its "athlete-engineered, arnica enriched" formulation.

LEBANON, Pa. — Showing up here on CVS shelves is Mission Maximum Strength Muscle Rub touting its "athlete-engineered, arnica enriched" formulation. NBA all-star Steve Nash and tennis legend Serena Williams are teased out on the packaging as endorsers, but those aren't the only professional athletes under the Mission umbrella. Alonzo Mourning, Billie Jean King, Dwight Howard, Dwayne Wade and Mia Hamm are some of the other more recognizable athlete icons touting Mission products.

 

July 10, 2012
Natural Product Solutions tap former NBA star John Salley as spokesman

Natural Product Solutions last month announced its partnership with four-time NBA champion, television personality and health-and-wellness enthusiast John Salley on a line of natural supplements called VirMax.

BALTIMORE — Natural Product Solutions last month announced its partnership with four-time NBA champion, television personality and health-and-wellness enthusiast John Salley on a line of natural supplements called VirMax.

The VirMax line of natural oral supplements has five products; two address prostate health, as well as low testosterone in men, and the other three are designed to enhance sexual performance. “As a vegan and someone who pays close attention to what I put in my body, I was excited to learn about VirMax,” Salley said.
 

April 27, 2012
Tennis pro Serena Williams to serve up Sleep Sheets launch

Tennis pro Serena Williams will serve as spokeswoman around the launch of Sleep Sheets, a natural sleep aid designed to support a natural sleep cycle, parent company PureBrands announced Friday.

NEW YORK — Tennis pro Serena Williams will serve as spokeswoman around the launch of Sleep Sheets, a natural sleep aid designed to support a natural sleep cycle, parent company PureBrands announced Friday.

December 13, 2011
PureBrands, LeBron James roll out new Facebook campaign for Sheets Energy Strips

PureBrands on Tuesday announced its national Facebook competition to search for the brand's next commercial for its Sheets Energy Strips, to be judged by brand partner LeBron James of the NBA.

NEW YORK — PureBrands on Tuesday announced its national Facebook competition to search for the brand's next commercial for its Sheets Energy Strips, to be judged by brand partner LeBron James of the NBA.

Beginning Dec. 13, entrants will have 45 days to submit their creative take on Sheets' advertising campaign through the Sheets Facebook page, and the winning commercial will have their spot aired on national television and in movie theaters nationwide in 2012.

November 7, 2011
Walgreens joins Magic Johnson Foundation on Point Forward Day

The Magic Johnson Foundation on Monday initiated Point Forward Day, marking 20 years to the date that Johnson announced his HIV status and subsequent retirement from the National Basketball Association.

LOS ANGELES — The Magic Johnson Foundation on Monday initiated Point Forward Day, marking 20 years to the date that Johnson announced his HIV status and subsequent retirement from the National Basketball Association.

In partnership with AIDS Healthcare Foundation, MJF will host free confidential testing events at retailers, including Walgreens in Chicago.  At select locations, testing will include participation from government officials, dignitaries and athletes who will lead their communities by getting tested first at on site mobile units.

October 14, 2011
NBA star Carmelo Anthony promotes Ultra Sheen Men via in-store appearance at Walmart

NBA star Carmelo Anthony, now the new corporate spokesman for ethnic hair care company Johnson Products Co., made a rare personal appearance on behalf of JPC’s new men’s grooming line, Ultra Sheen Men, at a Walmart supercenter in Union City, Ga., on Sept. 17.

UNION CITY, Ga. — NBA star Carmelo Anthony, now the new corporate spokesman for ethnic hair care company Johnson Products Co., made a rare personal appearance on behalf of JPC’s new men’s grooming line, Ultra Sheen Men, at a Walmart supercenter in Union City, Ga., on Sept. 17.

During the debut of CarmeloLIVE, customers were able to meet Anthony in person and had the opportunity to win prizes and receive free haircuts at the Ultra Sheen Men Grooming Lounge.

August 24, 2011
Bad boy Dennis Rodman promos hangover relief shot

Former NBA bad boy Dennis Rodman, who most recently appeared on VH1's "Celebrity Rehab," earlier this month helped launch Applied Food Sciences' hangover relief remedy G-Tox the Hangover Blocker through appearances on the talk show circuit.

LOS ANGELES — Former NBA bad boy Dennis Rodman, who most recently appeared on VH1's "Celebrity Rehab," earlier this month helped launch Applied Food Sciences' hangover relief remedy G-Tox the Hangover Blocker through appearances on the talk show circuit.

Rodman recently appeared in a segment on The Tonight Show with Jay Leno and talked about the G-Tox shot with both host Jay Leno and comedian Dennis Miller.

May 1, 2011
Anda event focuses on networking, health reform

More than 250 executives who participated in Anda’s 4th Annual Supply Chain Symposium Thursday and Friday were treated to a keynote address from Linda Tarplin, a leading healthcare consultant and former senior White House and Department of Health and Human Services staff member.

SCOTTSDALE, Ariz. — More than 250 executives who participated in Anda’s 4th Annual Supply Chain Symposium here Thursday and Friday were treated to a keynote address from Linda Tarplin, a leading healthcare consultant and former senior White House and Department of Health and Human Services staff member.

April 7, 2011
NBA star Carmelo Anthony becomes spokesman for Ultra Sheen Men

Ethnic hair care brand Johnson Products has inked a multiyear deal with NBA star Carmelo Anthony to be the corporate spokesman, lending his voice and celebrity status to the Ultra Sheen Men line.

NEW YORK — Ethnic hair care brand Johnson Products has inked a multiyear deal with NBA star Carmelo Anthony to be the corporate spokesman, lending his voice and celebrity status to the Ultra Sheen Men line.

The deal will feature Anthony in advertising and promotional campaigns, cause-marketing and community outreach programs, as well as in personal appearances for JPC and Ultra Sheen Men. Anthony also will be involved in the development of innovative new grooming products for JPC.

February 16, 2011
Dribble to Stop Diabetes unites NBA with American Diabetes Association, Sanofi-Aventis

The National Basketball Association, the Women's National Basketball Association and the NBA Development League are at the forefront of a new campaign that seeks to raise awareness about diabetes prevention.

NEW YORK — The National Basketball Association, the Women's National Basketball Association and the NBA Development League are at the forefront of a new campaign that seeks to raise awareness about diabetes prevention.

February 3, 2011
Chauncey Billups tapped as Vaccines for Teens spokesman

Chauncey Billups, point guard for the NBA's Denver Nuggets team, was named the latest spokesman for a national multimedia campaign designed to educate preteens, teens and their parents about the importance of vaccination against serious, potentially life-threatening diseases.

NEW YORK — Chauncey Billups, point guard for the NBA's Denver Nuggets team, was named the latest spokesman for a national multimedia campaign designed to educate preteens, teens and their parents about the importance of vaccination against serious, potentially life-threatening diseases.

As the latest spokesman for Vaccine for Teens, Billups will be featured in a new public service announcement, which will air on NBA media and network/cable game broadcasts.