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May 15, 2013

Ouidad introduces new Color Sense collection

Just in time for summer, Ouidad is set to launch its new line of Color Sense products designed to preserve and protect hair color from fading caused by sun exposure and other environmental factors that can damage hair.

NEW YORK — Just in time for summer, Ouidad is set to launch its new line of Color Sense products designed to preserve and protect hair color from fading caused by sun exposure and other environmental factors that can damage hair.

April 29, 2013

Madison Color raises $4M in funding to 'reinvent' at-home hair color market

Madison Color, a San Francisco-based company that is striving to reinvent the home hair care market and focuses first on home hair color through consumer-facing technology, has secured $4 million in funding, the company has announced.

SAN FRANCISCO — Madison Color, a San Francisco-based company that is striving to reinvent the home hair care market and focuses first on home hair color through consumer-facing technology, has secured $4 million in funding, the company has announced.

April 26, 2013

New solution battles female hair loss

Looking to cater to women battling hair loss is the new MD by Dr. Susan Lin, which was created with the specific needs of female hair loss in mind.

SAN MATEO, Calif. — Looking to cater to women battling hair loss is the new MD by Dr. Susan Lin, which was created with the specific needs of female hair loss in mind.

The MD Hair collection is comprised of five products that address several main causes of female hair loss: aging, stress, and hormonal issues.

April 24, 2013

African Pride Hair Care's national tour coming to Chicago

Ethnic hair care brand African Pride Hair Care has announced that it is setting out across the country to talk beauty through a grassroots campaign, titled “The Ultimate Beauty Social” National Tour.

CHICAGO — Ethnic hair care brand African Pride Hair Care has announced that it is setting out across the country to talk beauty through a grassroots campaign, titled “The Ultimate Beauty Social” National Tour.

Visiting major cities, the tour is bringing together beauty and lifestyle influencers in the country. Each social serves as a platform for conversation surrounding hair by facilitating a dinner where beauty bloggers, media professionals, beauty retailers and beauty influencers gather to discuss beauty secrets and techniques.

October 16, 2012

Head & Shoulders, Pittsburgh Steelers to educate men on hair health via 'Deeper Learning'

During the last three football seasons, Procter & Gamble’s Head & Shoulders has helped Troy Polamalu’s legendary hair take on a life of its own, which included securing a million dollar hair insurance policy and immortalizing him in wax.

CINCINNATI — During the last three football seasons, Procter & Gamble’s Head & Shoulders has helped Troy Polamalu’s legendary hair take on a life of its own, which included securing a million dollar hair insurance policy and immortalizing him in wax. For the 2012 NFL season, Head & Shoulders is turning the spotlight on men and their hair by giving them a deep education on how to get hair as prolific as Polamalu’s.

June 20, 2012

New Viviscal Hair Repair tablets battle damaged hair from within

Lifes2good, developer of the hair loss supplement Viviscal, has announced the launch of its newest product: Viviscal Hair Repair.

CHICAGO — Lifes2good, developer of the hair loss supplement Viviscal, has announced the launch of its newest product: Viviscal Hair Repair.

The new tablets specifically target women with hair damaged from heat treatments, chemical treatments, coloring, extensions, poor diet, pollution and stress. Hair Repair features a new formulation that is designed to target damaged and over-styled tresses, repairing from within and restoring health and strength.

February 14, 2012

Supermodel Beverly Johnson brings hair care to masses

Supermodel Beverly Johnson's multicultural hair care line and line of synthetic hair pieces are making their way to select Target stores nationwide this month.

RANCHO MIRAGE, Calif. — Supermodel Beverly Johnson's multicultural hair care line and line of synthetic hair pieces are making their way to select Target stores nationwide this month.

Model Logic by Beverly Johnson features seven hair care products that are designed for men and women of all ages with various types of hair. The lineup includes the following items:

Top Model: a super luxurious moisturizing shampoo;
Hairline Magic Crème: softens and prevents breakage of the hairline;

September 8, 2011

Tresemme to create style on, off the runway during NYC Fashion Week

Unilever’s hair styling brand Tresemme has returned as the official hair care sponsor of Mercedes-Benz Fashion Week Spring 2012 for the seventh consecutive season.

NEW YORK — Unilever’s hair styling brand Tresemme has returned as the official hair care sponsor of Mercedes-Benz Fashion Week Spring 2012 for the seventh consecutive season.

From a new location within Lincoln Center to a brand new mobile site and an outdoor advertising campaign, the brand's presence will be felt more than ever during this year’s Fashion Week, which runs Sept. 8 to 15 at Lincoln Center in New York City.

August 16, 2011

Firstline develops hair extension clip-ons for African-American women

Firstline, a manufacturer of hair care accessories for multicultural consumers, has introduced temporary hair attachments for African-American women called Evolve NuDo clip-on hair attachments.

NEW YORK — Firstline, a manufacturer of hair care accessories for multicultural consumers, has introduced temporary hair attachments for African-American women called Evolve NuDo clip-on hair attachments.

July 13, 2011

Sally Hershberger Professional Hair Care launches new frizz-fighting hair serum

Sally Hershberger Professional Hair Care is launching in August its new Hyper Hydration Super Argan Serum at Ulta and at select Duane Reade and Ricky's NYC locations.

NEW YORK — Sally Hershberger Professional Hair Care is launching in August its new Hyper Hydration Super Argan Serum at Ulta and at select Duane Reade and Ricky's NYC locations.

This treatment penetrates the hair to deliver instantly smooth and defined frizz-free style without weight or residue, the company stated. This multipurpose serum can be used to fight frizz, smooth hair, protect again sun damage and even as a deep-condition treatment to hydrate dry hair.

January 5, 2011

Value, at-home products color hair care sector

  An expected overall upswing in the economy in 2011 is likely to lead to consumers loosening the grip on their wallets. However, for the time being, the sluggish economy continues to shift hair care buying behavior. “

Value will remain the driving force behind hair care sales, despite a predicted upswing in the economy in 2011, as consumers are expected to remain careful spenders within the hair care sector,” stated research firm Euromonitor International. 

September 26, 2010

New campaign from Annie's gets to the 'Root' of nutrition

A maker of all-natural and organic foods has kicked off a new campaign designed to...

NAPA, Calif. A maker of all-natural and organic foods has kicked off a new campaign designed to teach children about vegetables.

Annie's Root 4 Kids campaign seeks to get 1 million children to learn about and plant vegetables now through next year's harvest, the company said. Annie's has partnered with the National Farm to School Network, an organization that connects more than 10,000 schools across America with local farms to provide healthy food in cafeterias, nutrition education in classrooms and hands-on learning through school gardens.