Content about Music

SILVER SPRING, Md. — Sunpeaks Ventures last week announced national advertising support behind its Clotamin multivitamin line — a line of supplements formulated for use by patients on warfarin or other blood thinners.

"Until now, Clotamin has never been the focus of any consumer marketing," stated Mackie Barch, Sunpeaks CEO. "The product's popularity has been built solely through positive word of mouth from our customers and through pharmacies that already carry the product."

NEW YORK — Coty’s Sally Hansen brand has teamed up with pop star Avril Lavigne to launch a limited-edition collection of edgy Salon Effects real nail polish strips designs.

The new Avril Lavigne Salon Effects real nail polish strips are inspired by the pop star’s signature energetic, no-frills attitude and straight-talking lyrics.

ADISON, N.J. — Pfizer Consumer Healthcare is giving pain a bad name in marketing its pain-relief brand Advil as the “good” medicine, with Jon Bon Jovi signing on as a company spokesman. The message is part of Pfizer’s “Advil Stories” campaign, which has helped drive growth of the brand in a historically stagnant category — for the 12 weeks ended Nov. 27, Advil sales were up 2.9% to $74.3 million, according to SymphonyIRI Group across food, drug and mass (excluding Walmart). The advertisement aired Dec. 9.

NEW YORK — Broadway Nails has announced that Nicole Scherzinger, lead singer for The Pussycat Dolls, will be the celebrity brand ambassador for its new imPRESS press-on manicure.

As the imPRESS celebrity brand ambassador, Scherzinger, who is a judge on “The X Factor,” brings a chic, “glam rock” style to the brand.

SAN RAMON, Calif. — Japonesque, a maker of beauty supplies, has announced that its Artist Tools by Japonesque — an interchangeable, snap-on makeup brush collection inspired by Hollywood — is available exclusively at CVS locations nationwide.

Featuring a three-piece starter set and five different makeup brush heads, Artist Tools by Japonesque is designed to have everything a beauty maven needs. The collection includes:

NEW YORK — Coty Prestige, a division of Coty, has inked a deal with MG Icon, a joint venture between Madonna, Guy Oseary and Iconix Brand Group, to launch Madonna’s first fragrance.

The fragrance, Truth or Dare by Madonna, will exclusively debut at Macy's in April 2012 in the United States, with global distribution beginning in May.

ARLINGTON, Va. — The Healthcare Distribution Management Association on Tuesday named six new members to its board of directors — Maria Burns, Burlington Drug Co. VP and corporate secretart; Gregory Drew, Value Drug Co. president; Terrance Haas, Harvard Drug Group CEO; David Neu, AmerisourceBergen president; Dale Smith, H. D. Smith chairman and CEO; and Albert Thomas, senior director and general manager of VaxServe, a Sanofi Pasteur company.

NEW YORK — Singer and atrial fibrillation patient Barry Manilow has joined Sanofi's national education campaign designed to raise awareness about atrial fibrillation.

The Get Back in Rhythm campaign aims to improve the health and well-being of those affected by the condition by encouraging them to learn more about the risks and talk with their healthcare provider about how to maintain a normal heart rhythm and manage the disease.

SUPPLIER NEWS — Coty has announced that in September it will launch the new Celine Dion Signature, which marks the latest addition to the Celine Dion portfolio of fragrances. Celine Dion Signature will be available in September at mass merchandisers and drug outlets in the United States and Europe.


NEW YORK — Vita Coco has introduced its seventh flavor, which the company developed in collaboration with pop singer Rihanna.

Vita Coco tropical fruit is an all-natural blend of coconut water, pink guava, orange, red dragon fruit and pineapple, the company said. Vita Coco Tropical Fruit comes in a bright magenta Tetra Pak carton featuring Rihanna's signature to mark the collaboration. Rihanna also is the face of Vita Coco's advertising campaign, which was launched in June.

LOS ANGELES — Pepsi announced that it is bringing back its memorable Diet Pepsi and Ray Charles ads for "You Got the Right One Baby, Uh-Huh!" with a line of retro T-shirts.

The recent collaboration was brokered through The Joester Loria Group, Pepsi's exclusive licensing agency for North America, and Act III Licensing in conjunction with the Ray Charles Marketing Group, the licensing agency for The Ray Charles Foundation. The collection, designed by licensee Ripple Junction features imagery of the late music legend Ray Charles.

CHICAGO — A new line of relaxation beverages that pays homage to Bob Marley has made its debut.

Marley's Mellow Mood, which was created in partnership with the family of late singer Bob Marley, is a line of 100% natural teas and lightly carbonated sodas. The sodas are packaged in 12-oz. Rexam Sleek cans, while the teas are bottled in a ready-to-drink format. Both are formulated with an exotic blend of chamomile, valerian root, passionflower, melatonin, rose hips and lemon balm, the Marley Beverage Co. said.