Content about Mercedes-Benz

September 5, 2013

Hair care brand TRESemmé by Unilever is once again the official hair care sponsor of Mercedes-Benz Fashion Week and this season, for the first time ever, will partner with contemporary fashion label Nanette Lepore.

NEW YORK — Hair care brand TRESemmé by Unilever is once again the official hair care sponsor of Mercedes-Benz Fashion Week and this season, for the first time ever, will partner with contemporary fashion label Nanette Lepore. The partnership marks TRESemmé’s fourth designer sponsorship.

March 22, 2012

Hawaiian Tropic Sun Care is taking its newest product — Hawaiian Tropic Silk Hydration lotion sunscreen — to the runway this summer as the official sun care sponsor of Mercedes-Benz Fashion Week Swim 2013 Collections in Miami.

SHELTON, Conn. — Hawaiian Tropic Sun Care is taking its newest product — Hawaiian Tropic Silk Hydration lotion sunscreen — to the runway this summer as the official sun care sponsor of Mercedes-Benz Fashion Week Swim 2013 Collections in Miami.

March 12, 2012

Hair styling brand Tresemmé has announced its latest fashion-infused endeavor: Tresemmé Style Setters.

NEW YORK — Hair styling brand Tresemmé has announced its latest fashion-infused endeavor: Tresemmé Style Setters.

The multi-phase digital series, featuring “Twilight” star Nikki Reed, premieres on the Tresemmé YouTube channel this week. This series takes consumers backstage at Mercedes-Benz Fashion Week to reveal the latest hair trends and stylist secrets straight from the fall 2012 collections of designers including Tracy Reese, Charlotte Ronson and Rebecca Minkoff.

February 7, 2012

For the second season in a row, Essie Cosmetics will unleash its creative and colorful vision on Mercedes-Benz Fashion Week for fall 2012.

NEW YORK — For the second season in a row, Essie Cosmetics will unleash its creative and colorful vision on Mercedes-Benz Fashion Week for fall 2012.

In collaboration with some of today’s most esteemed designers, the essie team will create custom backstage nail looks. Adding to the backstage excitement will be Essie Weingarten, the founder and creative director behind the brand, who will be on hand, with an exclusive team of manicurists, to offer insider tips and inspiration throughout the week.

February 6, 2012

Now in its sixth season as the official cosmetics sponsor of Mercedes-Benz Fashion Week in New York, Maybelline New York has announced its lineup of sponsorships and initiatives.

NEW YORK — Now in its sixth season as the official cosmetics sponsor of Mercedes-Benz Fashion Week in New York, Maybelline New York has announced its lineup of sponsorships and initiatives. This season includes collaborations with an increasingly diverse roster of fashion and beauty talent, a new installation of its advertising campaign and a continued digital presence.

September 8, 2011

Unilever’s hair styling brand Tresemme has returned as the official hair care sponsor of Mercedes-Benz Fashion Week Spring 2012 for the seventh consecutive season.

NEW YORK — Unilever’s hair styling brand Tresemme has returned as the official hair care sponsor of Mercedes-Benz Fashion Week Spring 2012 for the seventh consecutive season.

From a new location within Lincoln Center to a brand new mobile site and an outdoor advertising campaign, the brand's presence will be felt more than ever during this year’s Fashion Week, which runs Sept. 8 to 15 at Lincoln Center in New York City.

September 6, 2011

Nail care brand Essie Cosmetics is making its mark on Mercedes-Benz Fashion Week for spring 2012 by creating exclusive backstage nail looks.

NEW YORK — Nail care brand Essie Cosmetics is making its mark on Mercedes-Benz Fashion Week for spring 2012 by creating exclusive backstage nail looks.

The Essie team, and founder and creative director Essie Weingarten, will lend beauty expertise throughout the week. Essie will collaborate with such designers as DKNY, DKNY AMEX, Pamela Love, L.A.M.B., Zac Posen, Carolina Herrera and Tory Burch. Essie also is working with Haven Spa to provide color inspiration for Prism, Edun, Rebecca Minkoff and Preen. Chado Ralph Rucci also will use Essie nail color in its fashion show.

July 13, 2011

Hair care brand TRESemme has announced that it will once again make a splash, showcasing chic styles on and off the runway as the official sponsor of Mercedes-Benz Fashion Week Swim 2012 in Miami from July 14 to 18.

MELROSE PARK, Ill. — Hair care brand TRESemme has announced that it will once again make a splash, showcasing chic styles on and off the runway as the official sponsor of Mercedes-Benz Fashion Week Swim 2012 in Miami from July 14 to 18. 

September 7, 2010

Hair care brand TRESemme, the official hair care sponsor of Mercedes-Benz Fashion Week for the...

MELROSE PARK, Ill. Hair care brand TRESemme, the official hair care sponsor of Mercedes-Benz Fashion Week for the fifth season running, is transporting the runway into everyday through its "Her Way to the Runway" campaign with designer and reality star Whitney Port.

The spring 2011 season of Mercedes-Benz Fashion Week takes place from Sept. 9 to 16 in New York City.