Content about Marketing

June 14, 2010

American Greetings has kicked off an online sweepstakes just in time for Father's Day....

June 14, 2010

Consumers likely will take their business elsewhere if they notice a reduced product selection at...

June 8, 2010

The Marketing to Moms Coalition awarded a laundry detergent brand for honoring, empowering and respecting...

June 6, 2010

From sophisticated computer-generated animation to camera work worthy of Hollywood to celebrity endorsements, direct-to-consumer drug...

June 3, 2010

Target unveiled changes in its rewards program for customers who shift their prescription drug needs...

June 2, 2010

Kerr Drug has put the final touches on its newly launched, multiplatform customer loyalty program,...

June 1, 2010

Consumers are more cautious with their spending this summer season compared with years past, according...

June 1, 2010

United Supermarkets is offering "red hot" deals with a new summer rewards program....

May 31, 2010

Crown Crafts has acquired a disposable bib product from Procter & Gamble, the company announced...

May 31, 2010

Procter & Gamble is gearing up to release its June BrandSaver coupon booklet this weekend,...

May 31, 2010

A report released Tuesday by PriceGrabber.com and its parent company Experian found that online gift...

May 25, 2010

Navarro Discount Pharmacies is looking to enhance customers' shopping experience with expanded pharmacy services while...

May 25, 2010

Rite Aid once again is gearing up for the kick off of the Skin Cancer...

May 24, 2010

Wealthy, educated U.S. consumers are more likely to use coupons, according to a new survey...

May 24, 2010

Procter & Gamble's detergent brand is looking to open franchised dry-cleaning locations for consumers in...

May 23, 2010

A new report by Jones Lang LaSalle indicated that social and digital media is essential...

May 20, 2010

Snickers is taking its Marathon brand to new heights....

May 16, 2010

Mass-market retailers are looking for ways to bolster their beauty sales through technologically advanced product...

May 16, 2010

Hallmark has developed a new business unit to consolidate the greeting card maker's business-to-business offerings....

May 16, 2010

You can say that for some members of the industry, the National Association of Chain...

May 16, 2010

People looking to save a few extra dollars can get coupons for their prescription drugs...

May 16, 2010

Natural and organic trends aren’t going away. Consumers have shown that they are willing to...

May 11, 2010

Coupons.com has expanded its digital coupon network to more than 38,000 retail outlets, the company...

May 10, 2010

Shoppers with an appetite for deals on food purchases are turning to online tools for...

May 6, 2010

Customers seeking a good deal in a weak economy are looking no further than private-label...