CHICAGO — Hitting retail shelves for spring is the new line of Gum Star Wars-branded toothbrushes from Sunstar Americas, in partnership with Lucasfilm.
The new toothbrushes are designed to encourage children to learn how to perfect their brushing skills. According to a national survey, a majority of dentists said that children don't brush long enough (90%) or properly (76%). However, nearly all dentists (99%) agree that making brushing fun, and the type of toothbrush used, can help motivate children to brush their teeth and establish healthy dental habits.
