Content about Liniment

October 10, 2010

W.F. Young recently updated its packaging graphics across its Absorbine Jr. external analgesic line that...

W.F. Young recently updated its packaging graphics across its Absorbine Jr. external analgesic line that not only will serve to contemporize the brand, but also will play off the company’s heritage of developing pain-relief products for horses and the potency of the product (i.e., “strong enough for a horse”).

August 23, 2010

W. F. Young on Monday introduced new packaging graphics that not only will serve to...

EAST LONGMEADOW, Mass. W. F. Young on Monday introduced new packaging graphics that not only will serve to contemporize the brand but also marks the celebration of the company’s heritage of providing pain-relief products for horses.

Most consumers are not aware that the company’s first introduction into the pain-relief market actually was a product formulated for horses, the company noted. Absorbine Veterinary Liniment was introduced in 1892 by Wilbur F. and Mary Ida Young as a liniment to relieve the muscle pain of horses.