Content about LEGO

December 20, 2011

Lego has introduced a new line of construction toys that caters to girls ages 5 years and older.

BILLUND, Denmark — Lego has introduced a new line of construction toys that caters to girls ages 5 years and older.

Lego Friends, the company said, is a collection that will consist of 23 products that tailor the Lego construction experience to the demographic, the company said. The sets now will roll out through summer 2012.

December 16, 2011

A line of build-and-play construction sets based on the "Lord of the Rings" trilogy and the upcoming film "The Hobbit" is coming to retail.

BILLUND, Denmark, and BURBANK, Calif. — A line of build-and-play construction sets based on the "Lord of the Rings" trilogy and the upcoming film "The Hobbit" is coming to retail.

Lego and Warner Bros. Consumer Products said it will introduce the Lego The Lord of the Rings construction sets are slated for a global launch beginning in June 2012 in the United States, with Lego The Hobbit: An Unexpected Journey scheduled for release later in the year.

February 1, 2011

Sales of games and puzzles dipped 6% last year to $1.24 billion, according to the NPD Group, but Adrienne Appell, a spokeswoman for the Toy Manufacturers Association, said that as a category, games have held steady over the past few years.

Sales of games and puzzles dipped 6% last year to $1.24 billion, according to the NPD Group, but Adrienne Appell, a spokeswoman for the Toy Industry Association, said that as a category, games have held steady over the past few years.

January 11, 2011

Lego is bringing a new kind of ninja to game enthusiasts.

ENFIELD, Conn. — Lego is bringing a new kind of ninja to game enthusiasts.

Ninjago, the newest Lego family member, combines the best of Lego construction play, action-based competitive play and virtual gaming. Ninjago tells the story of four young ninjas who train under the watchful eye of Sensei Wu to master an ancient martial art — Spinjitzu — the art of spinning into a human tornado, to save the world from the evil Lord Garmadon and his skeleton army.