The expansion of intimacy health devices at mass is transforming the intimacy health segment into some pretty significant profit centers. “The total vibrations category currently has up to $1 billion in retail sales with no clear branded leader,” Church & Dwight’s CEO James Craigie told analysts earlier this month, noting that a line of full-sized personal massagers under the Trojan banner has launched through all classes of trade. “This is a category of new white space for our Trojan brand to enter,” he said.