Content about Jamie

October 25, 2012

According to published reports, Alliance Boots earlier this week partnered with Jamie Oliver, British chef and media personality known worldwide, to launch a "deli-inspired" lunchtime range of food called Jamie Does Lunch.

LONDON — According to published reports, Alliance Boots earlier this week partnered with Jamie Oliver, British chef and media personality known worldwide, to launch a "deli-inspired" lunchtime range of food called Jamie Does Lunch.

"[This] marks the first time the celebrity chef and former Sainsbury's brand ambassador has launched an 'on-the-go' range with a high street retailer," reported Marketing Magazine, which is based here. Like Walgreens in the United States, the U.K. retailer is looking to expand its "fresh" footprint. 

January 17, 2012

Danish drug maker Novo Nordisk is partnering with cooking show host Paula Deen to launch a campaign to help adults find ways to manage challenges associated with Type 2 diabetes, the company said Tuesday.

PRINCETON, N.J. — Danish drug maker Novo Nordisk is partnering with cooking show host Paula Deen to launch a campaign to help adults find ways to manage challenges associated with Type 2 diabetes, the company said Tuesday.

Deen and her sons, Bobby and Jamie, star in a series of videos as part of the Diabetes in a New Light initiative, in which Deen is sharing her personal diabetes story for the first time.