Content about Heroes

June 3, 2013

In June, Dollar General will be partnering with Procter & Gamble to celebrate soldiers making a difference in their communities after returning from service as part of its Every Day Heroes program, the dollar channel operator announced.

GOODLETTSVILLE, Tenn. — In June, Dollar General will be partnering with Procter & Gamble to celebrate soldiers making a difference in their communities after returning from service as part of its Every Day Heroes program, the dollar channel operator announced Monday. Dollar General will feature decorated veteran Sparky Edwards in a national campaign thanking the nation’s military across the country.

November 8, 2012

Weis Markets on Thursday announced the launch of its second annual Believe in Heroes promotion to benefit Wounded Warrior Project, an organization that raises awareness and enlists public support for the needs of injured service members.

SUNBURY, Pa. — Weis Markets on Thursday announced the launch of its second annual Believe in Heroes promotion to benefit Wounded Warrior Project, an organization that raises awareness and enlists public support for the needs of injured service members. Weis has set a goal to raise more than its inaugural $100,000 donation, made in 2011. 

July 17, 2012

Acosta Sales & Marketing and Wounded Warrior Project recently announced that more than 100 companies have signed on to support service members through the Wounded Warrior Project Believe in Heroes campaign, with more brands expected to join the campaign in the coming months.

JACKSONVILLE, Fla. — Acosta Sales & Marketing and Wounded Warrior Project recently announced that more than 100 companies have signed on to support service members through the Wounded Warrior Project Believe in Heroes campaign, with more brands expected to join the campaign in the coming months.

To date, 53 brands — including Nestle, Brawny and Heinz — and 58 retailers — including, Harris Teeter, Ahold and Supervalu, among others — have signed on to support service members, with more expected to join in the coming months.

December 19, 2011

Weis Markets on Monday presented $100,000 to Wounded Warrior Project, an organization that raises awareness and enlists public support for the needs of injured service members.

BLOOMSBURG, Pa. — Weis Markets on Monday presented $100,000 to Wounded Warrior Project, an organization that raises awareness and enlists public support for the needs of injured service members.

This donation is part of the national Believe in Heroes initiative and is the result of a joint, in-store promotion between Weis Markets and Wounded Warrior Project. In support of this program, Weis customers purchased more than 100,000 Believe in Heroes silicone bracelets in November.