Content about Help

November 17, 2011

Help Remedies recently gained national distribution and is launching an ad campaign with a “less-is-less-but-that’s-better-for-you” proposition. DSN sat down with Help CEO Richard Fine to discuss who that pitch is supposed to reach.

AUDIO Q&A: DSN sat down with Help Remedies CEO Richard Fine to discuss Help's  recently gained national distribution and launch of an ad campaign that forgoes a “less-is-more” pitch in favor of a “less-is-less-but-that’s-better-for-you” proposition.