Content about Heartburn

April 3, 2014

First Aid Shot Therapy on Wednesday announced the launch of First Aid Shot Therapy Upset Stomach.

SEATTLE — First Aid Shot Therapy on Wednesday announced the launch of First Aid Shot Therapy Upset Stomach. Upset Stomach is the second variant to be launched in the F.A.S.T. range of products and it is formulated to relieve upset stomach symptoms. 

December 26, 2013

Heading into 2014, there are a number of growth drivers across the digestives space.

Heading into 2014, there are a number of growth drivers across the digestives space. There’s the possible switch of Nexium into over-the-counter aisles, brands like Imodium are experiencing a resurgence with their return to the shelves, and Chattem is bringing the venerable Rolaids brand back into the digestives fold.

November 4, 2013

Procter & Gamble on Monday announced that celebrity chef and nutritionist Chef LaLa, and medical expert Jorge Rodriguez, will share health and nutrition tips to help families reduce the chances of heartburn as part of a brand initiative supporting Prilosec OTC.

CINCINNATI — Procter & Gamble on Monday announced that celebrity chef and nutritionist Chef LaLa, and medical expert Jorge Rodriguez, will share health and nutrition tips to help families reduce the chances of heartburn as part of a brand initiative supporting Prilosec OTC. The bilingual education about how to help minimize frequent heartburn addresses a common health issue in U.S. Hispanic households, the company noted. 

September 16, 2013

Sanofi US and its consumer health business Chattem on Monday unveiled plans to re-introduce the iconic Rolaids heartburn-relief brand to the U.S. market.

PARIS — Sanofi US and its consumer health business Chattem on Monday unveiled plans to re-introduce the iconic Rolaids heartburn-relief brand to the U.S. market. The brand returns after a three-year hiatus in the marketplace and follows Chattem's acquisition of Rolaids earlier this year.  

February 13, 2013

GlaxoSmithKline Consumer Healthcare North America on Wednesday announced that its Tums Freshers was voted 2013 Product of the Year in the OTC relief category as part of a survey of more than 50,000 people conducted by global research firm TNS.

PARSIPPANY, N.J. — GlaxoSmithKline Consumer Healthcare North America on Wednesday announced that its Tums Freshers was voted 2013 Product of the Year in the OTC relief category as part of a survey of more than 50,000 people conducted by global research firm TNS.

September 7, 2012

UrgentRx, developer of fast-acting over-the-counter flavored powder medications, has established a partnership with the Denver Broncos to raise awareness and educate fans about the company’s convenient, single-dose fast powders.

DENVER — UrgentRx, developer of fast-acting over-the-counter flavored powder medications, has established a partnership with the Denver Broncos to raise awareness and educate fans about the company’s convenient, single-dose fast powders.

Through the partnership, UrgentRx will distribute samples of its Headache Relief to Go and Heartburn Relief to Go products at tailgating events before Denver Broncos home games through Oct. 28. 

August 17, 2012

Procter & Gamble’s Prilosec OTC still is the best-selling antacid on the market, with more than $252.7 million in annual sales for the 52 weeks ended July 8 across food, drug and mass (excluding Walmart), followed by fellow proton-pump inhibitor Novartis’ Prevacid 24HR ($104.1 million).


Procter & Gamble’s Prilosec OTC still is the best-selling antacid on the market, with more than $252.7 million in annual sales for the 52 weeks ended July 8 across food, drug and mass (excluding Walmart), followed by fellow proton-pump inhibitor Novartis’ Prevacid 24HR ($104.1 million).


Both of those antacid heavy hitters are losing dollar share to their generic-
equivalent competitors, however, leaving GlaxoSmithKline’s venerable Tums brand as the largest growth brand within antacids ($91.3 million in sales, up 2.5%).


June 12, 2012

Summer is the time when barbecue aficionados are most likely to feel heartburn’s effects, according to a new study released by Procter & Gamble on behalf of its Prilosec OTC brand Tuesday.

CINCINNATI — Summer is the time when barbecue aficionados are most likely to feel heartburn’s effects, according to a new study released by Procter & Gamble on behalf of its Prilosec OTC brand Tuesday.

Nearly half (46%) of Americans with frequent heartburn identified barbecue season as the time of year when they are most likely to suffer from heartburn symptoms. And more than half (63%) of chronic heartburn sufferers admitted that their condition frequently interferes with them having fun.

May 21, 2012

Dr. Reddy's Labs has launched a generic version of a popular over-the-counter drug for treating heartburn, the company said Monday.

HYDERABAD, India — Dr. Reddy's Labs has launched a generic version of a popular over-the-counter drug for treating heartburn, the company said Monday.

Dr. Reddy's announced the launch of lansoprazole delayed-release capsules in the 15-mg strength in pack sizes of 14, 28 and 42. The drug is a generic version of Novartis Consumer Health's Prevacid 24 HR capsule brand, which had sales of $115 million during the 12-month period ended in March, according to SymphonyIRI InfoScan Reviews.

March 26, 2012

Tums has proven to be the Houdini of digestive tablets — surviving all digestive switch products from H2 blockers through proton-pump inhibitors, and still growing.

Tums has proven to be the Houdini of digestive tablets — surviving all digestive switch products from H2 blockers through proton-pump inhibitors, and still growing. For the 12 weeks ended Jan. 12, sales of Tums were up more than 3%, and it still was among the top three antacids.


March 5, 2012

GlaxoSmithKline Consumer Healthcare North America on Monday launched Tums Freshers, a new tablet-size version of Tums that is 40% smaller than regular Tums and includes a cooling flavor for breath freshening.

PARSIPPANY, N.J. — GlaxoSmithKline Consumer Healthcare North America on Monday launched Tums Freshers, a new tablet-size version of Tums that is 40% smaller than regular Tums and includes a cooling flavor for breath freshening.

December 5, 2011

The holidays stand as prime time heartburn season with Thanksgiving dinners and holiday get-togethers on the calendar. And that doesn’t even cover the obligatory holiday fruitcakes.


The holidays stand as prime time heartburn season with Thanksgiving dinners and holiday get-togethers on the calendar. And that doesn’t even cover the obligatory holiday fruitcakes.


December 2, 2011

Axia3 on Thursday announced the launch of its Axia3 ProDigestive antacid as a new dietary supplement that delivers relief from occasional heartburn, with a proprietary blend of potent ProDigestive enzymes to help promote healthy digestion.

LOS ANGELES — Axia3 on Thursday announced the launch of its Axia3 ProDigestive antacid as a new dietary supplement that delivers relief from occasional heartburn, with a proprietary blend of potent ProDigestive enzymes to help promote healthy digestion.

"Heartburn and other digestive discomforts such as indigestion, sour stomach and bloating afflict millions of people each year," Axia3 CEO Ryan Doheny said. "In fact, more than 100 million people in the U.S. each year suffer from heartburn."

November 15, 2011

Procter & Gamble's Prilosec OTC and comedian Larry the Cable Guy are teaming up this season on a Facebook-driven contest in search of "parking lot pros who know 'a better way to tailgate,'" beginning Tuesday.

CINCINNATI — Procter & Gamble's Prilosec OTC and comedian Larry the Cable Guy are teaming up this season on a Facebook-driven contest in search of "parking lot pros who know 'a better way to tailgate,'" beginning Tuesday.

November 9, 2011

Retailers are gearing up for the holiday seasons, and have every intent of coaxing their shoppers into filling a shopping cart, such as this one at a central Pennsylvania Rite Aid.

October 11, 2011

Sales in the digestives aisle going forward look positive, especially as an aging population begins paying closer attention to healthy diets, including the right amount of dietary fiber to keep things “regular” and supplementation with probiotics for overall digestive health.


Sales in the digestives aisle going forward look positive, especially as an aging population begins paying closer attention to healthy diets, including the right amount of dietary fiber to keep things “regular” and supplementation with probiotics for overall digestive health.


June 20, 2011


Good things come in three — like the three antacids that for the 52 weeks ended April 17 collectively generated more than $118 million in sales on top of the sales base they had established in the year-ago period.



Good things come in three — like the three antacids that for the 52 weeks ended April 17 collectively generated more than $118 million in sales on top of the sales base they had established in the year-ago period.


May 6, 2011

Bayer Consumer Care on Friday announced that Frank Garske of California is the grand prize winner of the Alka-Seltzer Said/Heard Mishaps Contest on Facebook.

MORRISTOWN, N.J. — Bayer Consumer Care on Friday announced that Frank Garske of California is the grand prize winner of the Alka-Seltzer Said/Heard Mishaps Contest on Facebook.

March 23, 2011

Most patients that suffer from gastroesophageal reflux disease or persistent heartburn symptoms rarely speak with a healthcare provider about their condition, according to a new study conducted on behalf of the American Gastroenterological Association, in partnership with drug maker Takeda.

BETHESDA, Md. — Most patients that suffer from gastroesophageal reflux disease or persistent heartburn symptoms rarely speak with a healthcare provider about their condition, according to a new study conducted on behalf of the American Gastroenterological Association, in partnership with drug maker Takeda.

March 4, 2011

NEW YORK — Sure, the plethora of proton-pump inhibitors dotting digestive aisles these days have generated plenty of buzz among antacids, but what do heartburn sufferers do while they wait for the PPI to begin working? They turn to an immediate relief option like the Tums and Tums Ultra brands, which together generated growth of 96.3% to $24.9 million for the 12 weeks ended Jan. 23 across food, drug and mass (minus Walmart), according to SymphonyIRI Group data.

December 22, 2010

The National Advertising Division of the Council of Better Business Bureaus on Tuesday ruled that Procter & Gamble provided reasonable support for claims that Prilosec OTC provides “superior acid control” over a competing product, Prevacid 24HR. However, the NAD recommended P&G discontinue a comparative claim made in a context that doesn’t reference acid control, the review board added.

NEW YORK — The National Advertising Division of the Council of Better Business Bureaus on Tuesday ruled that Procter & Gamble provided reasonable support for claims that Prilosec OTC provides “superior acid control” over a competing product, Prevacid 24HR. However, the NAD recommended P&G discontinue a comparative claim made in a context that doesn’t reference acid control, the review board added.

P&G’s Prilosec OTC claims were challenged by Novartis Consumer Health, maker of Prevacid 24HR. Claims at issue included:

December 7, 2010

NEW YORK — Last year, the big question on every­one’s mind was: How many brands can actually thrive in what has become a cluttered antacid shelf? Because just exactly how many heartburn sufferers are there?


November 15, 2010

Drug maker Takeda Pharmaceuticals is launching a campaign to raise awareness of gastroesophageal reflux disease,...

NEW YORK — Drug maker Takeda Pharmaceuticals is launching a campaign to raise awareness of gastroesophageal reflux disease, the company said Tuesday.

 

Takeda created the website GetToKnowGERD.com to coincide with GERD Awareness Week, which takes place from Nov. 21 to 27. The company also is using the occasion to promote the GERD drug Dexilant (dexlansoprazole).

 

 

November 1, 2010

Brioschi Pharmaceuticals International last month announced its intent to revitalize the Brioschi heartburn-relief brand. The...

FAIR LAWN, N.J. Brioschi Pharmaceuticals International last month announced its intent to revitalize the Brioschi heartburn-relief brand. The company is pitting substantial capital into a marketing plan that incorporates everything from trade promotions, sampling and healthcare professional recommendations to newspaper advertising, digital marketing and sponsorships, the company stated.

 

October 27, 2010

As part of its "Ask Us" pharmacy campaign launched some months back, Target is showcasing...

NEW YORK As part of its "Ask Us" pharmacy campaign launched some months back, Target is showcasing its full array of digestive offerings heading into what is traditionally a heartburn-heavy holiday season.