Content about Hairdressing

June 20, 2011

When it comes to hair care, consumers clearly continue to seek value as the sales of shampoo and conditioner combo packs remain on the rise, soaring triple digits during the 12 weeks ended April 17, according to data from SymphonyIRI Group.


When it comes to hair care, consumers clearly continue to seek value as the sales of shampoo and conditioner combo packs remain on the rise, soaring triple digits during the 12 weeks ended April 17, according to data from SymphonyIRI Group.


The continued growth in this segment comes as no surprise, as industry observers have suggested that the shift in consumer shopping behavior would impact the hair care segment in 2011.


June 15, 2011

Beauty mavens now can explore beauty items, get a beauty consultation, and read and write product reviews from the palm of their hand via a new multibranded mobile application from Procter & Gamble Beauty & Grooming.

CINCINNATI — Beauty mavens now can explore beauty items, get a beauty consultation, and read and write product reviews from the palm of their hand via a new multibranded mobile application from Procter & Gamble Beauty & Grooming.

May 23, 2011


The wider availability of relaxants and perms — which largely are geared toward African-American hair — coupled with consumers seeking greater value due to a challenging economy has helped fuel sales of the niche segment.



The wider availability of relaxants and perms — which largely are geared toward African-American hair — coupled with consumers seeking greater value due to a challenging economy has helped fuel sales of the niche segment.


May 23, 2011

Kao Brands’ John Frieda officially has launched its first-ever permanent hair color and is looking to shake up the hair color segment with the new Precision Foam Colour.

NEW YORK — Kao Brands’ John Frieda officially has launched its first-ever permanent hair color and is looking to shake up the hair color segment with the new Precision Foam Colour. The at-home hair color is designed to provide salon-caliber results in both coverage and color. The nonaerosol foam spreads evenly through the hair, saturating every strand with no mess. The 20-shade 
palette collection was developed in conjunction with John Frieda creative color director and U.K. colorist Nicola Clarke. The collection is priced at $12.99.

May 12, 2011

Infusium 23 hair care, which is available in more than 20,000 retail stores across the United States and Canada, has joined K Public Relations' portfolio of Idelle/Helen of Troy brands.

NEW YORK — Infusium 23 hair care, which is available in more than 20,000 retail stores across the United States and Canada, has joined K Public Relations' portfolio of Idelle/Helen of Troy brands.

K Public Relations immediately will implement a national public relations campaign highlighting new product launches and Infusium 23's philosophy of a simple and effective three-step system that provides customized solutions for problem hair.

May 12, 2011

Not Your Mother's hair care line launched in 2010 in a few hundred Walmart stores as a test. Now, the brand is celebrating a successful first year with broadened distribution at retail.

TAMPA — Not Your Mother's hair care line launched in 2010 in a few hundred Walmart stores as a test. Now, the brand is celebrating a successful first year with broadened distribution at retail.

Following its test run at Walmart, the brand now is available in 1,500 Walmart locations. In March 2011, Ulta brought in the line to all of its nearly 400 locations. Also carrying the collection are several regional retailers, such as Lowes Foods, Schnucks, King Kullen, Hi-School Pharmacy, Navarro Discount Pharmacy, Dierbergs, Acme Fresh Markets and Bag n Save.

May 5, 2011

Procter & Gamble has announced a new advertising campaign for its Pantene hair care brand, featuring actresses Eva Mendes and Naomi Watts.

CINCINNATI — Procter & Gamble has announced a new advertising campaign for its Pantene hair care brand, featuring actresses Eva Mendes and Naomi Watts.

Beginning in July, both women will appear in all elements of the brand's marketing campaign, including TV and print advertising, in-store displays, iMedia and public relations campaigns.

Mendes will support the Breakage to Strength collection, while Watts will support the Flat to Volume collection.

April 27, 2011

Conair celebrity stylist spokesman Jonathan Antin was on site this week at the pop-up salon in New York City's Soho Trump Hotel for the Arts & Cinema Media Centre to help promote the launch of Infiniti Pro by Conair styling tools.

NEW YORK — Conair celebrity stylist spokesman Jonathan Antin was on site this week at the pop-up salon in New York City's Soho Trump Hotel for the Arts & Cinema Media Centre to help promote the launch of Infiniti Pro by Conair styling tools.

The Arts & Cinema Media Centre, which ran in part during the Tribeca Film Festival, hosted the Conair Styling Suite, uniting film, art, culture, beauty and philanthropy during the three-day event, which ran April 25, 26 and 27.

April 25, 2011

NEW YORK — Dating back to the 1960s with the launch of Psssssst, dry shampoo certainly isn’t a new concept. But the niche segment has been given new life with a string of new launches and enhanced formulas for today’s modern beauty maven.


In early 2010, TRESemmé introduced its Fresh Start collection, featuring the Fresh Start dry shampoo. More recently in 2011, several manufacturers have expanded the category, including Psssssst, now a Freeman brand, with a new version for wavy or curly hair that hit shelves in January.


April 25, 2011

A line of head lice prevention hair care products has made its way to a Florida-based pharmacy chain.

NEW YORK — A line of head lice prevention hair care products has made its way to a Florida-based pharmacy chain.

Zippity Doo’s products now are available throughout southern Florida at Navarro Discount Pharmacy. The products, the company said, now feature multilingual packaging.

April 18, 2011

Redken has announced that it is recalling spray mousse foam cans sold at beauty supply stores and hair salons because of potential rupture.

NEW YORK — Redken has announced that it is recalling spray mousse foam cans sold at beauty supply stores and hair salons because of potential rupture.

Over time the aerosol containers' inside lining can corrode, creating the potential risk of rupturing and releasing the contents. Nearly 1 million cans have been recalled, according to the manufacturer.

April 15, 2011

Women who long for smooth, manageable hair but don't want to spend their money on a pricey salon treatment now will have a new at-home option with the launch of KeratinPerfect at Sephora in May.

MIAMI — Women who long for smooth, manageable hair but don't want to spend their money on a pricey salon treatment now will have a new at-home option with the launch of KeratinPerfect at Sephora in May.

April 15, 2011

Procter & Gamble is expanding its voluntary recall of Clairol Natural Instincts to include two additional shades in the United States, Canada and Puerto Rico.

CINCINNATI — Procter & Gamble is expanding its voluntary recall of Clairol Natural Instincts to include two additional shades in the United States, Canada and Puerto Rico.

The company stated that a very small number of the two additional products are affected.

April 11, 2011

L'Oréal's Garnier brand has inked an exclusive partnership with TerraCycle, a company specializing in the collection and reuse of nonrecyclable post-consumer waste, to help reduce the amount of personal care and beauty packaging waste sent to landfills. To help support the partnership, a mobile marketing program kicks off in New York on April 11.

NEW YORK — L'Oréal's Garnier brand has inked an exclusive partnership with TerraCycle, a company specializing in the collection and reuse of nonrecyclable post-consumer waste, to help reduce the amount of personal care and beauty packaging waste sent to landfills. To help support the partnership, a mobile marketing program kicks off in New York on April 11.

April 8, 2011

Procter & Gamble has announced a voluntary recall of 10 shades of its Clairol Natural Instincts in the United States, Canada and Puerto Rico because of a mismatched ColorFresh! Revitalizer sachet in the kits that may create an unwanted color result.

CINCINNATI — Procter & Gamble has announced a voluntary recall of 10 shades of its Clairol Natural Instincts in the United States, Canada and Puerto Rico because of a mismatched ColorFresh! Revitalizer sachet in the kits that may create an unwanted color result.

April 7, 2011

Hair accessories brand Goody is making it easy to create sexy summer waves with its new Summer Waves foam rollers available this month at Walgreens.

ATLANTA — Hair accessories brand Goody is making it easy to create sexy summer waves with its new Summer Waves foam rollers available this month at Walgreens.

The rollers have a contoured shape and new design to create natural-looking waves, the company stated. The pack of 15 large foam rollers features built-in clips so there's no additional pins or clips required.

April 1, 2011

Sundial has announced that Walgreens has become the exclusive national drug store retail partner for its SheaMoisture hair care line and will carry the products on shelf and online, beginning April 1.

AMITYVILLE, N.Y. — Sundial has announced that Walgreens has become the exclusive national drug store retail partner for its SheaMoisture hair care line and will carry the products on shelf and online, beginning April 1.

"We are very excited to launch our newest collection at Walgreens," stated Richelieu Dennis, founder and CEO of Sundial Creations, maker of SheaMoisture. "They have been a key partner in the growth of our business and we are enthusiastic about bringing organic hair care products to such a broad consumer base."

March 29, 2011

A line of products developed for pets by Tigi Bed Head will be the exclusive pet grooming, accessories, toys and apparel company for the Backstage Artist Lounge, which provides famous bands with a variety of sample products during their rock tours.

NEW YORK — A line of products developed for pets by Tigi Bed Head will be the exclusive pet grooming, accessories, toys and apparel company for the Backstage Artist Lounge, which provides famous bands with a variety of sample products during their rock tours.

Pet Head, whose products are pH-adjusted and are paraben-, sulfate-, DEA- and cruelty-free, will travel on tour with famous bands by providing a variety of sample products during their tours.

Pet Head's lineup includes such products as Dirty Talk shampoo and So Spoiled conditioning cream rinse for dogs.

March 24, 2011

Unilever's Suave brand of hair care products is showcasing its reformulated Suave Professionals line via a "Shameless" star challenge that asks women to put their hair care products to the test.

NEW YORK — Unilever's Suave brand of hair care products is showcasing its reformulated Suave Professionals line via a "Shameless" star challenge that asks women to put their hair care products to the test.

To launch the challenge, actress Emmy Rossum of Showtime's "Shameless" Thursday is hosting a live event in New York's Union Square, where she is asking consumers to take "The Suave Challenge" to see if they can tell the difference between hair styled with new Suave Professionals and hair styled with top salon hair care products.

March 21, 2011

Hair care company Salon Grafix has partnered with two celebrity hairstylists, Alesha Oak and Gregory Alan, who will assist with product development, share exclusive trade secrets and work side by side with the Salon Grafix team to promote its line extension of hair care products that will debut in the spring.

AUBURN HILLS, Mich. — Hair care company Salon Grafix has partnered with two celebrity hairstylists, Alesha Oak and Gregory Alan, who will assist with product development, share exclusive trade secrets and work side by side with the Salon Grafix team to promote its line extension of hair care products that will debut in the spring.

March 18, 2011

Crème of Nature, a brand by Colomer USA, has added a new fragrance of fresh floral and citrus notes to its shampoos and conditioners, which are preferred by 9-out-of-10 users, according to the company.

JACKSONVILLE, Fla. — Crème of Nature, a brand by Colomer USA, has added a new fragrance of fresh floral and citrus notes to its shampoos and conditioners, which are preferred by 9-out-of-10 users, according to the company.

March 16, 2011

Johnson Products, a maker of ethnic hair care products, strengthened its commitment to historically black colleges and universities and their athletes by supporting the Farmers Insurance 2011 Southwestern Athletic Conference Basketball Tournament in March. As the exclusive hair care sponsor, the manufacturer debuted its new Ultra Sheen Men at the event.

NEW YORK — Johnson Products, a maker of ethnic hair care products, strengthened its commitment to historically black colleges and universities and their athletes by supporting the Farmers Insurance 2011 Southwestern Athletic Conference Basketball Tournament in March. As the exclusive hair care sponsor, the manufacturer debuted its new Ultra Sheen Men at the event.

The tournament took place March 9 to 12 at the Special Events Center in Garland, Texas.

March 15, 2011

Hitting select mass retail locations in April is the new FX Wild Harvest Hydra Silk collection, which contains a blend of natural, wild ingredients harvested from different regions of the world to make hair shiny, thicker and fuller.

NEW YORK — Hitting select mass retail locations in April is the new FX Wild Harvest Hydra Silk collection, which contains a blend of natural, wild ingredients harvested from different regions of the world to make hair shiny, thicker and fuller.

The new FX Wild Harvest Hydra Silk collection includes:

March 15, 2011

Natural personal care brand Jason has debuted for 2011 a fresh look with new and improved packaging designs.

MELVILLE, N.Y. — Natural personal care brand Jason has debuted for 2011 a fresh look with new and improved packaging designs.

March 15, 2011

Sally Hershberger Professional Hair Care has announced the launch of two new products: Plump Up and Major Body.

NEW YORK — Sally Hershberger Professional Hair Care has announced the launch of two new products: Plump Up and Major Body.