Content about Hairdressing

NEW YORK — Hair care brand Ouidad has announced the launch of its new Curl Recovery Whipped Curls Daily Conditioner & Styling Primer. 

Taking curly hair care to new heights, the Curl Recovery Whipped Curls Daily Conditioner & Styling Primer is a thick, melt-in-your-hair conditioner that glides on hair and nourishes curls in hydrating nutrients.  Hair instantly feels moisturized, never greasy. When used as a styling primer, the silky formula creates the perfect canvas by re-establishing a natural curl pattern for easy styling, the company stated.

When it comes to beauty — especially skin care and hair care — there’s no denying that African-Americans represent a tremendous opportunity for manufacturers and retailers.


The beauty segment continues to celebrate the success of several stars, including nail polish, and men’s grooming is no exception. In fact, industry eyes are once again zeroing in on this vibrant category, as sales enjoy an uptick in such segments as men’s hair coloring and grooming/shaving.

PITTSBURG, Calif. — Olivia Garden is looking to help beauty mavens extend the life of their brush with its The Brush Cleaner and The Comb Cleaner.

CINCINNATI — During the last three football seasons, Procter & Gamble’s Head & Shoulders has helped Troy Polamalu’s legendary hair take on a life of its own, which included securing a million dollar hair insurance policy and immortalizing him in wax. For the 2012 NFL season, Head & Shoulders is turning the spotlight on men and their hair by giving them a deep education on how to get hair as prolific as Polamalu’s.

TORONTO — Procter & Gamble’s hair care brand Pantene has announced that Canadian actress, philanthropist and star Lisa Ray is the new Pantene Beautiful Lengths ambassador in Canada; who will encourage Canadians to grow and share their hair for cancer.

Since 2008, Pantene Beautiful Lengths has inspired Canadians to grow, cut and donate their healthy-looking hair to provide real-hair wigs for women who have lost their hair due to cancer treatments — at no cost.

CRANSTON, R.I. — Chief surgeon and founder of Leonard Hair Transplant Associates Dr. Robert Leonard, who is also a national spokesman for Rogaine and the hair loss expert for Johnson & Johnson, has announced the launch of Copper Chemist, a hair care product line formulated to harness the regenerative properties of copper peptides, the naturally occurring small protein fragments known to increase hair growth.

MADISON, Wis. — Consumer products company Spectrum Brands Holdings announced on Wednesday that its Remington personal care division has entered the U.S. women’s hair accessories market with a full line of basic-to-trend hair accessories, accessory storage items and brushes for both adults and teenage girls.

The new line includes such items as hair elastics that also can be worn as jewelry (pictured) and hair clips.

NEW YORK — L’Oréal Paris is looking to make the hair color aisle at mass easier to shop and is eliminating the guesswork out of choosing the right hair color shade with its new “My L’Oréal Colorist” mobile app, which serves as a personal color consultant.


ATLANTA — Hair accessories brand Goody is expanding its portfolio with the new Softies collection of the first and only no-clip, stick-on hair accessory for girls.
 
Featuring self-sticking, no-clip grips, Softies make hair styling easy for girls to use on themselves. Designed of 100% soft and flexible material, Softies are free of snaps and clips, delivering a comfortable, no-fuss styling experience. They are ideal for holding up layers and bangs, half-up styles or just as a fun decorative accessory.
 

NEW YORK — Ethnic hair care brand SoftSheen-Carson has developed a new smoothing revolution with its Dark and Lovely 6 Week Anti-Reversion cream serum. The serum is positioned as the first styling product formulated to address the needs of relaxer consumers who want to maintain the straight and silky look of just-relaxed hair in between relaxing. It features humidity block technology to help keep hair smooth up to six weeks in between relaxing. The product began hitting stores in July and has a suggested retail price of $8.99.

PORT WASHINGTON, N.Y. — The men’s grooming market continues to grow at a rapid pace as research shows that men’s grooming tools — such as electric shavers, men’s trimmers and home hair clippers — are among the largest dollar growth drivers in the overall personal care industry. Meanwhile, such product categories as men’s facial skin care continue to flourish.