Content about General Nutrition Centers

PITTSBURGH — GNC last week launched a nationwide campaign for customers to enter their own personal health-and-wellness success stories in the "Me on GNC" photo and video contest. The competition offers $100,000 in prizes for the best photo and video submissions, with the help of the GNC online community.

PITTSBURGH — Health and wellness products retailer GNC is sponsoring a 12-week effort to encourage consumers to transform eating and exercise habits for long-term weight management, the company said.

GNC Holdings, the retailer's parent company, announced the Total Lean Challenge and Sweepstakes, which offers a chance for consumers to win $25,000 in cash prizes, as well as serving as an introduction to the company's Lifestyle Diet approach to weight loss and a way to promote products like the Lean Shake and Total Lean Watertex.

PITTSBURGH — GNC on Thursday announced new the launch of new delivery systems and certification advancements across GNC's Pro Performance AMP Concentrated Intelligent Release Series and the Pro Performance X.R. Series, along with three new AMP formulas. 

NEW YORK — The Martha Graham Dance Company on Tuesday announced that two of its veteran principal dancers, Tadej Brdnik and Katherine Crockett, will be featured on billboards as part of GNC's  new brand campaign, "Respect Yourself." Conceived and photographed by Peter Arnell for GNC, the "Respect Yourself" campaign celebrates individuals who live well by leading healthy lifestyles.  

PITTSBURGH — GNC on Tuesday announced the launch of its new brand campaign, "Respect Yourself," celebrating individuals who enjoy great self-respect by living a healthy lifestyle. This campaign builds on GNC's brand mission, since 1935, to provide consumers with health and wellness solutions in order to help them live a better life.

LOS ANGELES — In the wake of a summer rebranding campaign aimed at active, health-conscious consumers, AquaHydrate on Thursday announced expansion of its distribution through GNC. 

The AquaHydrate line offers consumers "Supercharged Hydration," a combination of key electrolytes and alkalinity that helps restore balance to the body. While many sports and vitamin drinks hover around a 4 pH (relatively acidic) and most bottled water between 7 and 7.5 (pH neutral), AquaHydrate stands at a pH value of more than 9 (relatively alkaline).

CAMP HILL, Pa. — Rite Aid unveiled what it called its "next generation" Wellness store as the chain reported a decrease in same-store sales Thursday.

The store, in Lemoyne, Pa., is less than a mile from the 4,639-store chain's Camp Hill, Pa., headquarters. A ribbon-cutting Thursday morning marked the store's grand opening.

PITTSBURGH — A new line of performance nutrition products developed by leading GNC scientists and wellness experts in partnership with actor Mark Wahlberg has made its debut.

Marked, which consists of seven sports and active nutrition products, provides the ultimate performance nutrition for anyone who wants to achieve their health and fitness goals, GNC said. Wahlberg will serve as the leading brand ambassador and will drive the marketing approach for the Marked product line, which will be sold at GNC stores nationwide.

The lineup includes:

PITTSBURGH — GNC Holdings on Monday elected Philip Mallott to its board to fill the seat vacated by Norman Axelrod's resignation.

Mallott served as VP and chief financial officer of Intimate Brands, a former subsidiary of Limited Brands, and most recently provided retail stock research as an independent consultant to Westminster Research Associates and, prior to that, as an analyst for Coker & Palmer. He is currently a director of Big Lots.

RIVERSIDE, Calif. — Active Health Foods announced that its Active X energy bars will be sold across 600 GNC outlets, thanks to an agreement the company has inked with the retailer.

Two varieties of the Active X line — Almond Chocolate Delight and Peanut Butter Chocolate Joy flavors — will be sold at GNC stores. The bars are all-natural, certified organic, kosher and vegan.

PITTSBURGH — GNC last week partnered with Discovery Fit & Health on "Transformation Diaries," a custom Web series that follows four women working to achieve their personal "live well" goals. Fitness expert JJ Virgin is serving as the women’s mentor.