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July 12, 2011

Moszkito on Tuesday announced that its collection of over-the-counter insoles, including the Archy Orthotic line, is available for purchase at Shoebuy.com.

SCOTTSDALE, Ariz. — Moszkito on Tuesday announced that its collection of over-the-counter insoles, including the Archy Orthotic line, is available for purchase at Shoebuy.com.

At a suggested retail price of $58, Archy Othotic will fit into high heels, boots and loafers. In black and tan Prima leather, they are lightweight, supportive and comfortable, the company stated. 

July 12, 2011

P&G has expanded its IAMS pet food line with the addition of Sensitive Naturals and Simple and Natural recipes to its IAMS Healthy Naturals collection.

MASON, Ohio — P&G has expanded its IAMS pet food line with the addition of Sensitive Naturals and Simple and Natural recipes to its IAMS Healthy Naturals collection. IAMS Healthy Naturals was launched in 2007 and includes four recipes for dogs and three for cats.

July 11, 2011

CINCINNATI — Following a European launch in 2009, Braun, a member of the P&G beauty and grooming family of brands, has announced the availability of the Braun Satin Hair brush in the United States.

Braun Satin Hair brush makes its exclusive debut in the United States on QVC on July 12. The brush has a suggested retail price of $65.

The battery-operated Braun Satin Hair brush combines Braun's Active Ion Technology, ­ which promises to give hair smoothness and shine, ­ with its Seamless Bristle Technology.

July 11, 2011

Are you a man living with PMS? That's the question the California Milk Processor Board, the creator of the GOT MILK? campaign, is asking California men this summer.

SACRAMENTO, Calif. — Are you a man living with PMS? That's the question the California Milk Processor Board, the creator of the GOT MILK? campaign, is asking California men this summer.

In an advertising campaign titled 'Everything I Do Is Wrong,' the CMPB aims to use its signature GOT MILK? humor to highlight the strain placed on many relationships due to the monthly symptoms of premenstrual syndrome and how dairy milk can come to the rescue — studies show that the calcium in dairy milk can help reduce PMS symptoms by as much as 50%.

July 11, 2011

Jelly Belly Candy Co. has teamed up with Snapple to launch a new line of Snapple-flavored Jelly Belly beans.

FAIRFIELD, Calif. — Jelly Belly Candy Co. has teamed up with beverage brand Snapple to create a new line of Jelly Belly beans with Snapple Juice Drinks.

The candy maker began at the source with Snapple Juice Drink concentrates in five Snapple flavors: Fruit Punch, Mango Madness, Cranberry Raspberry, Pink Lemonade and Kiwi Strawberry. 

Jelly Belly Snapple Mix flavors are made from real fruit juice and purees. These jelly beans have no artificial coloring; the colors come from natural fruit and vegetables, the manufacturer stated. 

July 11, 2011

Stiefel, a GlaxoSmithKline company, has expanded its Revaleskin family of products with its new Revaleskin Illuminesse Brightening Complex.

RESEARCH TRIANGLE PARK, N.C. — Stiefel, a GlaxoSmithKline company, has expanded its Revaleskin family of products with its new Revaleskin Illuminesse Brightening Complex.

Made with CoffeeBerry whole fruit extract, the anti-aging treatment is designed to provide antioxidants to neutralize against free radical damage caused by UV exposure, which can result in uneven skin tone, mild age spots and the loss of brightness and youthful luminosity of the skin. For maximum sun protection, the formula should be used in addition to sunscreen, not as a substitute. 

July 11, 2011

Weis Markets announced it has lowered the prices on 1,600 staple items and that it will freeze these new lower prices for 90 days through Oct. 8.

SUNBURY, Pa. — Weis Markets announced it has lowered the prices on 1,600 staple items and that it will freeze these new lower prices for 90 days through Oct. 8. It is the company's seventh 90-day price freeze program over the past two and a half years.

July 8, 2011

Pepperidge Farm's Goldfish brand is diving into a new category.

NORWALK, Conn. — Pepperidge Farm's Goldfish brand is diving into a new category.

Known for its iconic cracker snacks, the brand has brought the Goldfish shape to a line of sandwich bread, available in soft white, soft 100% whole wheat and soft honey-wheat varieties. The crust-free breads are designed to please the pickiest of sandwich eaters, both young and old, Pepperidge Farm said.

July 8, 2011

Jelly Belly has unveiled its latest Chocolate Dips product.

FAIRFIELD, Calif. — Jelly Belly has unveiled its latest Chocolate Dips product.

The brand's new mint chocolate Dips pairs together dark chocolate and the refreshing taste of mint, with each serving just under 4 calories.

The gluten-free, gelatin-free and certified Orthodox Union dairy kosher candies, which also come in Very Cherry, raspberry, strawberry, coconut and orange varieties, are available nationwide in bulk and 2.8-oz bags, as well as a 4.15-oz. gift box that showcases five flavors.

July 8, 2011

Market research company Kline recently announced a series of complimentary webinars in the coming weeks around the personal care, home care and healthcare industries.

NEW YORK — Market research company Kline recently announced a series of complimentary webinars in the coming weeks around the personal care, home care and healthcare industries.

The series includes five webinars on the skin care market, cosmetics and toiletries, home fragrances, anti-aging and natural over-the-counter remedies scheduled on Tuesdays and Wednesdays, from July 19 through July 27.

For more information, click here.

July 8, 2011

The Natural Products Association on Thursday launched a grassroots campaign to oppose the Dietary Supplement Labeling Act, recently introduced in Congress by Sen. Richard Durbin, D-Ill., and is urging its more than 1,900 members to ask their legislators to oppose the legislation by sending them a letter at NPAinfo.org/Durbin.

WASHINGTON — The Natural Products Association on Thursday launched a grassroots campaign to oppose the Dietary Supplement Labeling Act, recently introduced in Congress by Sen. Richard Durbin, D-Ill., and is urging its more than 1,900 members to ask their legislators to oppose the legislation by sending them a letter at NPAinfo.org/Durbin.

July 8, 2011

Physician’s Preference, Vitamins and Supplements wellness experts on Wednesday announced an initiative to educate Americans on the importance of obtaining optimal vitamin D status — as the “sunshine vitamin” is coupled with numerous health benefits — by setting the facts straight about sunscreen use and offering quick tips for increasing one’s vitamin D level.

HOUSTON — Physician’s Preference, Vitamins and Supplements wellness experts on Wednesday announced an initiative to educate Americans on the importance of obtaining optimal vitamin D status — as the “sunshine vitamin” is coupled with numerous health benefits — by setting the facts straight about sunscreen use and offering quick tips for increasing one’s vitamin D level.

July 7, 2011

Beiersdorf, whose brands include Nivea, Nivea for Men and Eucerin, announced on Thursday the promotion of Bill Graham to president and general manager of the company. Effective immediately, Graham will be responsible for the strategic direction, growth and success of the U.S. affiliate.

WILTON, Conn. — Beiersdorf, whose brands include Nivea, Nivea for Men and Eucerin, announced on Thursday the promotion of Bill Graham to president and general manager of the company. Effective immediately, Graham will be responsible for the strategic direction, growth and success of the U.S. affiliate.

July 7, 2011

The Council for Responsible Nutrition on Wednesday added two voting members, both enzyme ingredient suppliers, to its roster: Bio-Cat, headquartered in Troy, Va., and Deerland Enzymes, headquartered in Kennesaw, Ga.

WASHINGTON — The Council for Responsible Nutrition on Wednesday added two voting members, both enzyme ingredient suppliers, to its roster: Bio-Cat, headquartered in Troy, Va., and Deerland Enzymes, headquartered in Kennesaw, Ga.

Bio-Cat sources enzymes for use in the dietary supplement, food ingredient, animal feed, industrial and agricultural markets.

Deerland Enzymes is an enzyme specialty formulator and contract manufacturer, and a leading custom manufacturer for dietary supplements.

July 7, 2011

Mountain Dew is putting its diet drink in the spotlight.

PURCHASE, N.Y. — Mountain Dew is putting its diet drink in the spotlight.

Featuring the tagline, "Diet Tastes Better on the Mountain," the new Diet Mountain Dew campaign debuted this week with a 30-second television spot that features two male Gen-Xers who race to mow their lawns in a battle for the last Diet Mountain Dew.

July 7, 2011

Febreze officially has launched a new campaign that features real people participating in live scent experiments.

CINCINNATI — Febreze officially has launched a new campaign that features real people participating in live scent experiments.

The air freshener brand's Breathe Happy campaign shows consumers' reactions to odor scenarios and the "air transformation" that Febreze provides, the company said.

July 7, 2011

Johnson & Johnson on Thursday announced that the company has entered into an agreement to become a global sponsor of the 2014 FIFA World Cup Brazil, becoming the eighth and final FIFA World Cup Sponsor.

NEW BRUNSWICK, N.J. — Johnson & Johnson on Thursday announced that the company has entered into an agreement to become a global sponsor of the 2014 FIFA World Cup Brazil, becoming the eighth and final FIFA World Cup sponsor.

With this sponsorship, Johnson & Johnson will be the exclusive and official healthcare sponsor, with the ability to promote across their consumer, medical devices and diagnostics, and pharmaceutical businesses.

July 7, 2011

Kraft Foods is adding a vegetable to its popular Macaroni & Cheese dish.

NORTHFIELD, Ill. — Kraft Foods is adding a vegetable to its popular Macaroni & Cheese dish.

The brand's Kraft Dinner Smart line is made with a blend of cauliflower and wheat, and contains a one-half serving of veggies in every helping. Kraft said that the mild color and flavor of cauliflower allows it to taste "just like original Kraft Dinner."

The Macaroni & Cheese items are available in original and three-cheese varieties.

July 7, 2011

Schiff Nutrition on Wednesday named Jennifer Steeves-Kiss SVP and chief marketing officer. Steeves-Kiss joins Schiff from Procter & Gamble, where for almost two decades she helped build premium brands.

SALT LAKE CITY — Schiff Nutrition on Wednesday named Jennifer Steeves-Kiss SVP and chief marketing officer. Steeves-Kiss joins Schiff from Procter & Gamble, where for almost two decades she helped build premium brands.

“We continue to implement our strategy to build a world-class nutritional supplements company by strengthening the leadership talent of our management team,” Schiff Nutrition president and CEO Tarang Amin said.

July 7, 2011

Van's Natural Foods has rolled out two frozen breakfast items that aim to please the whole family.

VERNON, Calif. — Van's Natural Foods has rolled out two frozen breakfast items that aim to please the whole family.

Van's muffin crowns and waffle sticks offer families a nutritious alternative to processed frozen breakfast items, the company said. The muffin crowns, which are 120 calories or less per serving, provide 6 g of fiber and 3 g of protein. Van's muffin crowns are available in Triple Chocolate and Wild Blueberry flavors.

July 6, 2011

Discovery Communications recently announced the launch of a line of branded Discovery Fit & Health consumer products designed to provide proactive health and fitness lifestyle solutions for health-conscious consumers.

NEW YORK — Discovery Communications recently announced the launch of a line of branded Discovery Fit & Health consumer products designed to provide proactive health and fitness lifestyle solutions for health-conscious consumers.

July 6, 2011

Inergetics on Tuesday announced that, effective in September, it will become the exclusive provider of all nutritional products for NCAA athletes at the U.S. Military Academy at West Point, N.Y.

PARAMUS, N.J. — Inergetics on Tuesday announced that, effective in September, it will become the exclusive provider of all nutritional products for NCAA athletes at the U.S. Military Academy at West Point, N.Y.

July 6, 2011

When it comes to skin care, women no longer have to make a choice between treating acne blemishes with a product that has no anti-aging benefits or treating the signs of aging with a product that may clog pores and lead to breakouts. Enter Effaclar Serum Pore-Refining/Anti-Wrinkle Serum from La Roche-Posay.

NEW YORK — When it comes to skin care, women no longer have to make a choice between treating acne blemishes with a product that has no anti-aging benefits or treating the signs of aging with a product that may clog pores and lead to breakouts. Enter Effaclar Serum Pore-Refining/Anti-Wrinkle Serum from La Roche-Posay.

July 6, 2011

Skin care brand Neutrogena has announced that it is kicking off the second annual Wave for Change Campaign charitable program.

LOS ANGELES — Skin care brand Neutrogena has announced that it is kicking off the second annual Wave for Change Campaign charitable program.

July 6, 2011

In an effort to help women battle blemishes, Procter & Gamble's Olay skin care brand has introduced its new Olay Professional Pro-X Clear line.

CINCINNATI — In an effort to help women battle blemishes, Procter & Gamble's Olay skin care brand has introduced its new Olay Professional Pro-X Clear line.

Available as of July, the line is a three-step daily skin care regimen that is designed to treat acne, minimize the appearance of pores and refine texture.

The system ($42) includes:

  • Step 1: Olay Professional Pro-X Clear Pore Clarifying Cleanser;

  • Step 2: Olay Professional Pro-X Clear Skin Clearing Treatment; and