Content about Frito-Lay

July 20, 2012

Lay's is celebrating its 75-year anniversary by launching the "Do Us A Flavor" contest, which invites fans to submit their potato chip flavor ideas for the chance to win a grand prize of $1 million or 1% of their flavor's 2013 net sales, whichever is higher.

PLANO, Texas — Lay's is celebrating its 75-year anniversary by launching the "Do Us A Flavor" contest, which invites fans to submit their potato chip flavor ideas for the chance to win a grand prize of $1 million or 1% of their flavor's 2013 net sales, whichever is higher.

July 5, 2012

Lay's is expanding its Kettle Cooked line with two new flavors.

PLANO, Texas — Lay's is expanding its Kettle Cooked line with two new flavors.

Lay's Kettle Cooked applewood smoked BBQ and Lay's Kettle Cooked sun-dried tomato and parmesan chips are 40% less fat than regular potato chips, Lay's saod.

May 18, 2012

PepsiCo's Frito-Lay North America division is developing a gluten-free validation process for its products as part of a multiyear initiative to assure consumers that many of the company's products are gluten free.

PLANO, Texas — PepsiCo's Frito-Lay North America division is developing a gluten-free validation process for its products as part of a multiyear initiative to assure consumers that many of the company's products are gluten free.

May 17, 2012

PepsiCo is expanding one of the flagship brands from its Frito-Lay division.

PLANO, Texas — PepsiCo is expanding one of the flagship brands from its Frito-Lay division.

The company has introduced the Ruffles Ultimate line, which includes chips that feature ridges twice the size and depth of the ridges in original Ruffles potato chips, as well as dips that are made with chunks of real bacon or real beef and cheese to provide the "ultimate" snacking experience, the company said.

April 19, 2012

A new potato chip flavor celebrating a popular sandwich has hit store shelves.

PLANO, Texas — A new potato chip flavor celebrating a popular sandwich has hit store shelves.

Lay's said its Classic BLT-flavored potato chips deliver the taste of a bacon, lettuce and tomato sandwich. The launch is in line with National BLT Sandwich Month.

April 16, 2012

Frito-Lay North America's Smartfood brand is being extended to include all-natural popcorn, popped chips and puffed corn snacks.

PLANO, Texas — Frito-Lay North America's Smartfood brand is being extended to include all-natural popcorn, popped chips and puffed corn snacks.

March 29, 2012

A spicier version of Doritos is making its debut.

PLANO, Texas — A spicier version of Doritos is making its debut.

Doritos Dinamita, a tortilla chip rolled into a taquito-like shape, is aimed at consumers looking to add a touch of spice to their snacking, the company said. Initially introduced in February in select markets in the Midwest, Texas and the western United States, the new product offering will be available at Walmart locations nationwide in Chile Limon and Nacho Picoso flavors.

March 12, 2012

Less than two months after resigning as president and CEO of Sam’s Club, Brian Cornell has landed at Purchase, N.Y.-based PepsiCo where he will serve as CEO of the company’s North American food division reporting to chairman and CEO Indra Nooyi.

PURCHASE, N.Y. — Less than two months after resigning as president and CEO of Sam’s Club, Brian Cornell has landed at Purchase, N.Y.-based PepsiCo where he will serve as CEO of the company’s North American food division reporting to chairman and CEO Indra Nooyi.

Cornell will be responsible for Frito-Lay North America, Quaker Foods & Snacks North America, PepsiCo Mexico, South America Foods, PepsiCo customer teams and all of PepsiCo’s Power of One activities within the Americas. 

January 3, 2012

Tostitos is letting its namesake tortilla chips brand speak for itself through a new campaign.

PLANO, Texas — Tostitos is letting its namesake tortilla chips brand speak for itself through a new campaign.

The company's "spokesbag," which appears in two videos hosted on YouTube and Tostitos.com, made its debut during the Tostitos-sponsored Fiesta Bowl college football game on Monday. The "spokesbag" is a talking Tostitos chip bag, complete with arms and a mouth.

November 23, 2011

Frito-Lay announced that its Oahu, Hawaii-based distribution center has earned LEED gold certification from the U.S. Green Building Council.

PLANO, Texas — Frito-Lay announced that its Oahu, Hawaii-based distribution center has earned LEED gold certification from the U.S. Green Building Council.

The 55,000-sq.-ft. facility, incorporated such LEED requirements as energy efficient construction. LEED is the nation's preeminent program for the design, construction and operation of high performance green buildings.

The building marks Hawaii's first industrial "new construction" LEED gold site, Frito-Lay said.

August 30, 2011

Frito-Lay has introduced Fiery Fusion snacks for its Doritos and Cheetos brands.

PLANO, Texas — Frito-Lay has introduced Fiery Fusion snacks for its Doritos and Cheetos brands.

The Fiery Fusion line amps up Frito-Lay's spicy snack portfolio, offering a unique combination of heat and flavor, the company said. The Fiery Fusion flavor blends cheese, herbs and spices, followed by a slow-burning heat derived from a combination of cayenne pepper, vinegar and paprika.

June 13, 2011

Natural and organic foods and beverages are expected to realize dramatic growth in 2011 and beyond, following strong U.S. retail sales over the past five years.

NEW YORK — Natural and organic foods and beverages are expected to realize dramatic growth in 2011 and beyond, following strong U.S. retail sales over the past five years.

According to new research conducted by Packaged Facts, "Natural and Organic Foods and Beverages in the U.S., 3rd Edition," U.S. retail sales of natural and organic foods and beverages rose to nearly $39 billion in 2010, a 9% increase over 2009, and 63% higher than sales five years earlier.

April 28, 2011

Frito-Lay fans really "like" the brand.

PLANO, Texas — Frito-Lay fans really "like" the brand.

The PepsiCo division said that its growing Facebook fan base has helped it garner the Guinness World Record title for "Most Fans on Facebook in 24 Hours," with nearly 1.6 million "likes" in one day, which occurred April 11.

To celebrate this achievement, Frito-Lay is giving away a coupon for a free bag of chips on its Facebook page to the first 24,000 consumers that "like" Frito-Lay, starting on April 29 at 2 p.m. Central Standard Time.

April 25, 2011

SUPPLIER NEWS — Frito-Lay is spicing up its Doritos, Fritos and Ruffles brands to include a Tapatio hot-sauce-flavored product. All three products include a unique combination of red chili peppers, spices and a hint of garlic — the same ingredients in the Tapatio hot sauce recipe. They are available at in small bags (99 cents) and large bags ($2.99).

April 15, 2011

A former PepsiCo executive has joined Kellogg's as its new SVP global supply chain.

BATTLE CREEK, Mich. — A former PepsiCo executive has joined Kellogg's as its new SVP global supply chain.

Steven Sterling, who most recently served as group VP operations for Pepsi's Frito-Lay division, joined Kellogg's on Friday. He will serve as a member of the company's executive leadership team and report to Kellogg president and CEO John Bryant.

April 11, 2011

Frito-Lay on Monday said it is peeling back the curtain on how it develops new product flavors.

PLANO, Texas — Frito-Lay on Monday said it is peeling back the curtain on how it develops new product flavors.

April 5, 2011

Frito-Lay is spicing up its Doritos, Fritos and Ruffles brands with a zesty offering.

PLANO, Texas — Frito-Lay is spicing up its Doritos, Fritos and Ruffles brands with a zesty offering.

Each of the three chips brands now will include a Tapatio hot sauce-flavored product. All three Tapatio-flavored Frito-Lay products include a unique combination of red chili peppers, spices and a hint of garlic — the same ingredients used to create the original Tapatio hot sauce recipe.

New Tapatio-flavored Doritos, Fritos and Ruffles are available at select retailers for a suggested retail price of 99 cents each for small bags and $2.99 each for large bags.

February 25, 2011

After complaints about Frito-Lay's noisy biodegradable bags for its SunChips brand were made loud and clear by consumers, the bags now deliver the same eco-friendly message on a quieter scale.

PURCHASE, N.Y. — After complaints about Frito-Lay's noisy biodegradable bags for its SunChips brand were made loud and clear by consumers, the bags now deliver the same eco-friendly message on a quieter scale.

SunChips unveiled its hushed compostable bags and has asked consumers for feedback on its Facebook page. So far, the feedback has been positive.

January 5, 2011

DALLAS — Reducing sodium is at the top of consumer request lists when it comes to what they want in snacks, according to Frito-Lay. SymphonyIRI data showed that 52% of consumers in 2009 identified low sodium as an important snack attribute — up from 43% in 2007.


Manufacturers are giving consumers what they want. Frito-Lay, for example, continues to expand its lightly salted chip varieties, which offer 50% less sodium per ounce per serving.

January 3, 2011

A nut snack brand now is part of a candy company's portfolio.

STAMFORD, Conn. — A nut snack brand now is part of a candy company's portfolio.

DeMet's Candy Co. said it has completed its acquisition of the TrueNorth brand from Frito-Lay North America, a PepsiCo division. The acquisition is said to build on the confectioner's existing portfolio, which includes such treats as Flipz, Treasures and Stixx. DeMet's is owned by a private equity fund.

December 28, 2010

Frito-Lay will reformulate half of its snack products to be completely natural by the end of 2011. The products will include no artificial or synthetic ingredients, no artificial flavors and no preservatives, including MSG.

PLANO, Texas — Frito-Lay has vowed to reformulate the ingredient mix of about half of its snack products to be completely natural — including three of its biggest brands: Lay's, Tostitos and Sunchips — by the end of 2011, the company announced Tuesday. Once reformulated, the products  will contain only all-natural ingredients, and will include no artificial or synthetic ingredients, no artificial flavors and no preservatives, including MSG. The company maintained that the changes will not impact the products’ flavor.

November 14, 2010

Continued consumer price consciousness and the growing influence of the dollar store channel have made...

Continued consumer price consciousness and the growing influence of the dollar store channel have made snacks priced at $1 popular with consumers.

November 14, 2010

Frito-Lay continues its commitment to college football fans with a new, limited-edition football-shaped version of...

DALLAS —Frito-Lay continues its commitment to college football fans with a new, limited-edition football-shaped version of its classic tortilla chips. The game day-inspired chips’ hearty texture makes them naturals for dipping. The chips are available in 12-oz. bags and carry a suggested retail price of $3.99.

November 14, 2010

Tostitos has launched its new Tostitos Artisan Recipes tortilla chips in time for the holiday...

PLANO, Texas Tostitos has launched its new Tostitos Artisan Recipes tortilla chips in time for the holiday season.

 

The chips are available in two flavors -- roasted garlic and black bean, and fire-roasted chipotle -- and are made with 100% natural ingredients, including real black beans, garlic and chipotle peppers that are added right into the chips, as well as a unique blend of nine flavorful grains to deliver an authentic and delicious taste experience you can see and taste, according to the company.

 

October 4, 2010

After launching eco-friendly bags for its SunChips brand, Frito-Lay again is looking to revamp the...

PLANO, Texas After launching eco-friendly bags for its SunChips brand, Frito-Lay again is looking to revamp the packaging.

According to a report by USA Today, Frito-Lay said it is removing the noisy material found in the compostable bags. While they are environmentally friendly, the bags have received negative customer feedback.