Content about Frito-Lay

PLANO, Texas — Frito-Lay, a division of PepsiCo, announced this week the company is introducing completely "re-imagined" packaging across its Lay's Wavy brand line of chips and is adding a new garlic-flavored chip to the lineup.

The company is launching new Lay’s Wavy Roasted Garlic & Sea Salt flavored chips. The potato chips will be available in stores nationwide this month in a 9 1/2-oz. bag for a suggested retail price of $4.29. Single-serve sizes will be available for a limited time at participating retailers beginning summer 2013.

PLANO, Texas — SunChips, part of PepsiCo's Frito-Lay division, has introduced the company's first barbecue flavored chips into its lineup with new Sweet and Spicy BBQ.

New SunChips Sweet & Spicy BBQ snacks feature molasses, brown sugar and honey flavors blended with hints of spice, like chipotle, for balance. Each 1-oz. serving of SunChips Sweet & Spicy BBQ snacks — approximately 15 chips — is 140 calories and contains 18 g of whole grains. The recommended consumption of whole grains is at least 48 g per day.

PLANO, Texas — Ruffles, PepsiCo's Frito-Lay division brand, is bringing the tailgate party right to the house with the introduction of Ruffles Max Beer-Battered Onion Rings flavored potato chips, the company announced today.

Onion Rings, the widely popular bar food, second only to the ubiquitous French Fry, according to CNN's "Eatocracy" food blog, has gained a notable following recently, especially among men.

PLANO, Texas — The Frito-Lay division of PepsiCo has launched a new line of chips and salsas, the company said Monday.

Frito-Lay announced the launch of the Tostitos Cantina brand of tortilla chips and salsas, which it said was designed to emulate the flavors found in Mexican restaurants.

The Tostitos Cantina Thin & Crispy chips are crispy and light in texture, and are designed to pair with the brand's new Chipotle Restaurant Style salsa. Meanwhile, the Traditional chips are designed for pairing with Tostitos Cantina Roasted Garlic Thick & Chunky salsa.

PLANO, Texas — Cracker Jack is celebrating the 100-year anniversary of "a prize in every box" by teaming up with Walgreens stores to give consumers the chance to win a diamond ring valued at $1,000, the company announced Monday. 

PLANO, Texas — Lay's is expanding its Kettle Cooked line with two new flavors.

Lay's Kettle Cooked applewood smoked BBQ and Lay's Kettle Cooked sun-dried tomato and parmesan chips are 40% less fat than regular potato chips, Lay's saod.

PLANO, Texas — PepsiCo is expanding one of the flagship brands from its Frito-Lay division.

The company has introduced the Ruffles Ultimate line, which includes chips that feature ridges twice the size and depth of the ridges in original Ruffles potato chips, as well as dips that are made with chunks of real bacon or real beef and cheese to provide the "ultimate" snacking experience, the company said.

PLANO, Texas — Frito-Lay North America's Smartfood brand is being extended to include all-natural popcorn, popped chips and puffed corn snacks.

PURCHASE, N.Y. — Less than two months after resigning as president and CEO of Sam’s Club, Brian Cornell has landed at Purchase, N.Y.-based PepsiCo where he will serve as CEO of the company’s North American food division reporting to chairman and CEO Indra Nooyi.

Cornell will be responsible for Frito-Lay North America, Quaker Foods & Snacks North America, PepsiCo Mexico, South America Foods, PepsiCo customer teams and all of PepsiCo’s Power of One activities within the Americas. 

PLANO, Texas — Frito-Lay announced that its Oahu, Hawaii-based distribution center has earned LEED gold certification from the U.S. Green Building Council.

The 55,000-sq.-ft. facility, incorporated such LEED requirements as energy efficient construction. LEED is the nation's preeminent program for the design, construction and operation of high performance green buildings.

The building marks Hawaii's first industrial "new construction" LEED gold site, Frito-Lay said.

NEW YORK — Natural and organic foods and beverages are expected to realize dramatic growth in 2011 and beyond, following strong U.S. retail sales over the past five years.

According to new research conducted by Packaged Facts, "Natural and Organic Foods and Beverages in the U.S., 3rd Edition," U.S. retail sales of natural and organic foods and beverages rose to nearly $39 billion in 2010, a 9% increase over 2009, and 63% higher than sales five years earlier.

SUPPLIER NEWS — Frito-Lay is spicing up its Doritos, Fritos and Ruffles brands to include a Tapatio hot-sauce-flavored product. All three products include a unique combination of red chili peppers, spices and a hint of garlic — the same ingredients in the Tapatio hot sauce recipe. They are available at in small bags (99 cents) and large bags ($2.99).