Content about Facial hair

NEW YORK — What are the key trends driving sales of false eyelashes? What are the greatest misconceptions about false lashes? To answer these questions and more, DSNTV not only hit the streets of New York City, but also spoke with Kerri LoCascio of Kiss Products to gain greater insight into the segment, new innovation in the category and to see just how easy false eyelashes are to apply.

To watch the video, click here.

LOS ANGELES — Hair removal brand Nad’s has announced that its Nose Wax system, which launched last year, is now available at Walmart.com.

In addition, a full selection of 11 of Nad’s hair removal products are available at the Walmart.com site, including the original all-natural hair removal gel kit, the Facial Wand Eyebrow Shaper, a selection of on-the-go hair removal strips for face and body, the Brazilian and Bikini Kit, and hair removal creams.

SPRING, Texas — Xtreme Lashes is looking to revolutionize the way lash extension wearers manage their daily anti-aging eye care regimen with the new Total Eye Repair Serum, which is positioned as the first and only anti-aging eye care treatment compatible with semi-permanent 
eyelash extensions.

While Total Eye Repair Serum is ideal for lash wearers, non-lash wearers also can use the serum, which features a microlift complex to improve and tone the texture of the skin. It also is designed for use on both the eyelids and the under eye area.

MADISON, Wis. — Remington, a division of Spectrum Brands, launched on Monday a celebration of its 75th anniversary and is inviting consumers to join the celebration of its shaving heritage with a week-long offering of product discounts and a special day of product giveaways on Dec. 19 on its Facebook page.

Men’s shaving/grooming and deodorants may continue to dominate the male grooming segment, but there’s no doubt that guys are increasingly taking greater notice of skin care products — a trend that is expected to gain greater momentum going forward.


NEW YORK — Personal care company EOS (evolution of smooth) is expanding its product portfolio with the launch of its new 24-hour moisturizing shaving cream.

Packed with natural conditioning oils, shea butter and antioxidants vitamins C and E, the new EOS moisturizing shave cream promises to provide a closer shave, help prevent razor bumps and nourish skin for 24 hours.

GARDEN GROVE, Calif. — Depilatories are experiencing double-digit growth, according to 52-week data ended Sept. 9 from SymphonyIRI Group, and Nad’s is looking to snap up some sales with its new Nose Wax for men and women. The DIY wax system is positioned as the world’s first nose wax. It is applied with a special Safetip applicator that is designed to target the hair around the edge of the nostril. Each package of Nad’s Nose Wax contains three treatment packs, a “moustache stencil” for men, post-wax calming wipes and antibacterial wipes.

LOS ANGELES — Pop star Katy Perry has designed two new eyelash styles to accompany her collection with beauty company Eylure.

Hand-picked personally by Perry, the new styles join the Katy Perry by Eylure collection. The Pretty and Darling designs are self-adhesive, allowing for instant application, and can be reapplied for multiple wears. These are perfect lashes for first-time wearers and will encourage those interested in lashes, but who are unsure about look or application.

False lashes a faux pas? No way! Thanks in large part to celebrities who have popularized false eyelashes and lash extensions, sales of false lashes have been, and continue to be, on the upswing — in a big way.


Pacific World, which currently markets Revlon-branded false lashes, is looking to bring its Eyelene lash brand to the U.S. market in 2013. Eyelene currently is sold in the United Kingdom and Canada.


CHICAGO — Paris Presents’ eco-friendly personal care brand, EcoTools, has announced the launch of EcoTools Naturally Beautiful Lash System that can be worn every day.

The new line will be on display at the 2012 National Association of Chain Drug Stores Marketplace Conference held June 23 to 26 in Denver.

Recent research conducted by Procter & Gamble’s Gillette reveals that facial hair styling is a common practice undertaken by nearly 40% of men in North America and that this process is critical in defining their look. Most of these men purchase a myriad of products, including scissors, trimmers and razors, to tackle what they consider to be a complicated and frustrating grooming process. Enter the new Gillette Fusion ProGlide Styler.

NEW YORK — Church & Dwight’s Nair has developed a line of hair removal creams and waxes for the body and face that are inspired by the hair removal and skin care secrets of Brazil.

The new products, which are in midst of hitting retail shelves with full distribution expected by March, are infused with mineral-rich clay and natural extracts for spa-smooth skin that is promised to last.

The new products include: