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PLANO, Texas — Dr Pepper Snapple Group announced today the new Hawaiian Punch Aloha Morning line of juice drinks to hit store shelves.

The new Aloha Morning line provides a good source of vitamins A, C and E, and each variety contains 40% less sugar than other juice drinks. Hawaiian Punch Aloha Morning comes in three flavors: orange citrus, mixed berry citrus and strawberry citrus.

PLANO, Texas — Dr Pepper Snapple Group reported $629 million in profits for fiscal year 2012, up from $606 million in 2011, the beverage maker said Thursday.

Profits for the fourth quarter were $170 million, compared with $166 million in fourth quarter 2011, driven by fiscal year 2012 sales of $5.99 billion and fourth-quarter sales of $1.48 billion, compared with $5.9 billion and $1.46 billion in 2011, respectively.

PLANO, Texas — Dr Pepper Snapple Group has joined the United Way Worldwide Global Corporate Leadership program.

DPS said joining the GCL program — which is committed to improving lives, helping families and building opportunities through strengthening communities — reinforces DPS's continued support of United Way. DPS has raised and donated more than $4.1 million to the organization since 2008.

PLANO, Texas — In line with the premiere of "Marvel's The Avengers," Dr Pepper has unveiled a new commercial, limited-edition collectible cans that feature members of the heroic team and an online game.

The new Dr Pepper commercial dramatizes the potential for anyone to be a hero and features a group of one-of-a-kind people assembling to impress comic book legend Stan Lee, the company said. In addition to the commercial, a collection of eight limited-edition Dr Pepper “Marvel's The Avengers” collectible cans now are available at retailers nationwide.

PLANO, Texas — Dr Pepper Snapple Group reportedly is expanding its line of 10-calorie soft drinks beyond the company's Dr Pepper brand.

The company's Dr Pepper Ten brand, which debuted in October, removes the "diet" stigma by marketing the 10-calorie beverage toward men through a campaign that underscored "it's not for women." According to a report published by the Dallas Morning News' Biz Beat Blog, however, DPS is set to bring 10-calorie beverages to its 7Up, Sunkist, Canada Dry, A&W and RC brands, and will target both men and women.

PLANO, Texas — Dr Pepper Snapple Group is targeting its new Dr Pepper TEN diet carbonated beverage to men. The company’s consumer research showed that men between the ages of 25 years and 34 years are not satisfied with the taste or the image of diet sodas, but they want to make healthier beverage choices.


Dr Pepper TEN is out to change that. The beverage is a full-flavored carbonated soft drink, but contains only ten calories. With its gunmetal gray color scheme, industrial rivets and bold font, the packaging reads “masculine.”


PLANO, Texas — Dr Pepper has announced the launch of Dr Pepper TEN, a new line that delivers the taste of regular Dr Pepper but with just 10 calories. The catch is, it's for men only.

Designed specifically to target men who want a lower-calorie option without the "diet" stigma, Dr Pepper TEN will feature distinctly masculine packaging and will be supported by a man-centric ad campaign and Facebook page, according to the company.

PLANO, Texas — According to published reports, Dr Pepper is gearing up to launch a 10-calorie beverage targeted at male consumers.

The move by Dr Pepper for Dr Pepper Ten — a product that the company hopes will reach 25- to 34-year-old men — is similar to such competitors as Coca-Cola and Pepsi, which omitted "diet" from their respective Coke Zero and Pepsi Max products, perhaps betting that the word carries a negative connotation.

PLANO, Texas — A former executive for Carson Products has been named to Dr Pepper Snapple Group's board of directors.

Joyce Roche, who most recently served as president and CEO of nonprofit Girls Inc. before her retirement last year, also served as Carson Products president and COO, as well as VP global marketing for Avon.

PLANO, Texas — A soft drink is wrapping up the year-long celebration of its flavorful history.

Dr Pepper, which marked its 125th anniversary earlier this year, is drawing the celebration to a close by commemorating the 125th anniversary of the first time Dr Pepper was served at Morrison's Old Corner Drug Store in Waco, Texas, as recognized in documents filed in the Patent and Trademark Office.

PLANO, Texas Dr Pepper Snapple Group reported earnings per share of 60 cents for the second quarter, up from 59 cents in the year-ago period.

The company, however, had fewer shares outstanding in the latest quarter.