Content about Dove

HACKETTSTOWN, N.J. — Mars Chocolate North America offered Drug Store News a sneak peek at the company's anticipated lineup for Valentine's Day 2014. The company plans a robust line of products with plenty of new items for retail shelves.

Among the new items that will be available at retailers nationwide are:

• Twix Brand Caramel Heart Singles: A Twix candy in the shape of a heart (SRP $.79-$.99)

• Dove Brand Silky Smooth Milk Chocolate Truffle Hearts Tin: (SRP $4.99)

Men are putting their best face forward and are catching up to women by taking on a skin care regimen that goes beyond a hasty shave.

As previously reported by Drug Store News, the NPD Group released in 2012 the results on the men's skin care market and found that men's skin care sales in the prestige market increased 6% between January and July 2012, compared with the same time in 2011, generating $45.5 million. In addition, NPD found that at least 7-out-of-10 men are buying facial skin care products for themselves.

ENGLEWOOD CLIFFS, N.J. — Dove, a Unilever brand, has launched a multiplatform, social media marketing campaign to reveal the “truth” about the body cleansers consumers purchase. The “Dove Truth Files: Reveal the Truth, Reap the Rewards” campaign asks women to put their detective skills to the test comparing their bar and body wash to Dove brand Body Wash and Beauty Bars to see which provides superior care for their skin for a chance to win more than 20,000 instant prizes.

ENGLEWOOD CLIFFS, N.J. — Dove Men+Care, a Unilever men's personal care brand, is launching a full line of cleansing, shaving, post-shave and face care products to help men care for their faces.

HACKETTSTOWN, N.J. — Mars Chocolate already may have unveiled its lineup of new treats for Halloween, Valentine's Day, as well as the winter holiday season, but the company announced that it is adding new items to its Easter 2013 lineup.

The new Easter 2013 lineup includes:

• Snickers Peanut Butter Squared minis;

HACKETTSTOWN, N.J. — Mars Chocolate is getting ready for the holiday season by unveiling its new offerings for winter 2012.

The new treats include:

HACKETTSTOWN, N.J. — Mars is extending its popular Dove brand with its new chocolate-covered raisins and peanuts mix. Dove’s new spin on the classic combination of taste and textures will hit retail shelves in April and is packaged in a standup pouch designed to enhance shelf presence.


The “hand-to-mouth” candy segment increasingly is popular with consumers. With $1.6 billion in sales annually, according to Mars, unwrapped bite-sized candy is emerging as a growth segment for manufacturers and retailers.


ENGLEWOOD CLIFFS, N.J. — Unilever’s Dove Hair has announced the real woman star of its new “Make Friends with Your Hair” television ad campaign.

The winner is Brittany Delaware, 23, of Teleford, Pa. Delaware joined women across the country and created a video of her own hair struggles for the campaign. America voted and Delaware was selected to receive a VIP trip to New York, a hair transformation from Dove celebrity stylist Mark Townsend and a starring role in the new Dove Hair TV ad.

NEW YORK — Unilever’s Dove brand is launching a nationwide effort to help girls build self-esteem by holding its second annual Dove Self-Esteem Weekend on Oct. 21 to 23, which brings together Girl Scouts of the USA, Girls Inc. and Boys & Girls Clubs of America, and encourages women to spend an hour on a self-esteem building activity.
 

ENGLEWOOD CLIFFS, N.J. — Female DJs are the newest trendsetters for what is hot in music, style and pop culture, and Unilever’s Dove Go Fresh deodorant and body mist and MTV are spotlighting three up-and-coming DJs in a new video series, titled "Dove Fresh Spin," in an effort to bring this emerging set of style mavens to women everywhere.

ENGLEWOOD, N.J. — Unilever's Dove celebrated the launch of its new Dove VisibleCare body wash collection with a contest that gave one woman the opportunity to get a taste of what celebrities experience on ABC's "Dancing with the Stars."

Kristi Herman, of Jersey City, N.J., was selected from the nearly 1,500 women who entered the Dove Close-Up Challenge and received a week of professional dance training.