Content about Darth Vader

March 23, 2012

Hitting retail shelves for spring is the new line of Gum Star Wars-branded toothbrushes from Sunstar Americas, in partnership with Lucasfilm.

CHICAGO — Hitting retail shelves for spring is the new line of Gum Star Wars-branded toothbrushes from Sunstar Americas, in partnership with Lucasfilm.

The new toothbrushes are designed to encourage children to learn how to perfect their brushing skills. According to a national survey, a majority of dentists said that children don't brush long enough (90%) or properly (76%). However, nearly all dentists (99%) agree that making brushing fun, and the type of toothbrush used, can help motivate children to brush their teeth and establish healthy dental habits.

September 12, 2011

Consumers still have a sweet tooth despite a sour economy. U.S. confectionery sales at food, drug and mass stores continue to grow at a pace of 4.2%, outpacing overall store sales, according to data from the National Confectioners Association.


Consumers still have a sweet tooth despite a sour economy. U.S. confectionery sales at food, drug and mass stores continue to grow at a pace of 4.2%, outpacing overall store sales, according to data from the National Confectioners Association.


Chocolate is the key growth driver, with sales up nearly 8% in the drug channel, according to SymphonyIRI Group data for the 52-week period ended July 11. Sweet and savory combinations are one of the segment’s top trends, according to NCA.

February 8, 2011

CandyRific has joined Lucasfilm's Star Wars with iconic M&M's candies through a new license pairing.

NEW YORK — CandyRific has joined Lucasfilm's "Star Wars" with iconic M&M's candies through a new license pairing.

The new M&M's "Star Wars" lineup includes such items as 9-in. and 12-in. dispensers (retailing for $4.99 and $12.99, respectively), candy fans ($3.99), coin banks ($2.99) and lightsabers ($3.99). Many of the products feature M&M's dressed as classic "Star Wars" characters, including Luke Skywalker, Princess Leia, Darth Vader and Han Solo.